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Thought leadership and analysisCreated and led new thought leadership including being primary author of The CO2 Revolution and The Truck Industry's Green Challenge. Authoring and managing contributions for the Automotive Review, Analyst Briefings and numerous Autofacts Analyst Notes covering all aspects of the automotive value chain. Project managementLeadings teams across geographies in project formulation and execution including the re-orienting of service offerings. Led and directed team in redevelopment of client delivery mechanisms. Directed redevelopment of the website and online sales strategy.Led process re-engineering to ensure continuity of Autofacts service with reduced resources. Worked with IT function to manage changes to systems and deliverables.Client experienceIncludes: numerous automotive commercial due diligence and book of business analyses; automotive point-of-view to support a transfer pricing dispute; automotive competitive environment and low-cost country sourcing analysis for a major OEM; plant site selection analysis for a major OEM; IP valuation for a major OEM; powertrain technology IP valuation for a supplier.Stakeholder support Supporting PwC across its lines of services including: commercial due diligence on multiple M&As for Transaction Services and Business Recovery; producing and presenting analytical insight, benchmarking and strategy analyses of OEMs and suppliers for PwC account planning workshops. Presenting industry updates at internal and internal forums on topics such as: CO2 regulation and powertrain implications; Europe and the 2008/9 crisis; excess capacity; new mobility solutions etc.People managementCoaching and guiding individuals on the resolution of issues in client management, compliance with PwC risk management policies, business targeting and pursuit, managing project scope and ensuring the delivery of quality work products.Specialties: - Automotive analysis - Strategic planning- Business planning - Management consulting- Industry analysis- Commercial due diligence
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Executive DirectorS&P GlobalNorwich, England, Gb -
Director, Research And AnalysisS&P Global Jun 2022 - Present -
Head Of AutomotiveGlobaldata Plc Jan 2019 - May 2022Shaped and led content development of the Automotive Intelligence Center, referencing Kano model and value management.Directed, researched and wrote Thematic Reports covering ESG in Automotive, China and India's Impact, De-Dieselisation, Electric Vehicles, Batteries and many othersLed team of analysts writing reports covering 32 automotive sectorDirected redevelopment of parc and aftermarket databases covering 42 countries and 37 components and consumablesDeveloped light vehicle production and sales forecasts for the Intelligence Center and syndicated customersCarried out commercial due diligence and competitor landscape studies on the automotive business intelligence sector for the central strategy groupPresented to clients throughout the automotive value chain on the automotive outlook and technological (including CASE) and vehicular developmentsPromoted the use of alternative datasets - jobs, patents, news, deal activity etc - developed by GlobalData for obtaining a differentiated point of view of industry development that sits in parallel with more traditional markers such as sales, production and capacity utilisation KPIsCollaborated with BD, AM and customer success teams at GlobalData to showcase the Intelligence Center's capabilitiesIntegration planning and development for acquired assets into the Intelligence Center, including LMC Automotive's forecast dataWorked with Industrial Consulting teams on consulting proposals and projects across the automotive/mobility value chainRegular reporting of production and usage KPIs for senior managementRegularly wrote opinion and comment pieces on the automotive sector for Just Auto, GlobalData's B2B automotive news and intelligence website -
Director Of Product DevelopmentAroq Ltd Trading As Just-Auto.Com, Just-Food.Com, Just-Drinks.Com And Just-Style.Com Jul 2015 - Jan 2019Responsible for group wide product development. And continuation of product owner role for the auto division's research products including QUBE. -
Product Manager, Qube-AutoAroq Ltd May 2013 - Jan 2019UkStrategic development of QUBE-auto and related automotive products and services; management and development of product resources and content contribution, and contributing to QUBE-auto’s content. -
Project Engineer, Strategic PlanningJaguar Land Rover Jun 2012 - May 2013Supporting process management, technology definition and coordination of powertrain activities to aid development of technology plans. Co-ordinating studies from genesis through to output and their integration into powertrain technology & cycle plans.Supported development of powertrain system strategy & commodity business plans to define content and develop product/business strategies for future powertrain products.Led the generation and reporting of cross carline powertrain system strategies to measure commonality development within powertrain.Developed the powertrain competitive intelligence function to better understand the competitive positioning of future product offerings.Development of market /competitive trends & scenarios to support strategic power train decisions. -
Leader Of Pwc Autofacts - GlobalPwc 1996 - 2012Leading PwC's Autofacts business unit and its automotive analysts based in the Americas, Europe and Asia.Specialising in automotive light vehicle and powertrain forecasts. Authoring thought leadership on the industry to support the aims and needs of PwC's automotive practice. Developing the business unit's go-to-market proposition including product development, marketing strategy and internet presence. -
Market AnalystMarket Tracking International Apr 1994 - Oct 1994Research and analysis on many consumer and industrial product sectors. Principal author of the 1995 World Tobacco File.
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Market AnalystMotor Industry Research Unit Mar 1993 - Mar 1994Research and analysis into the automotive sector. Writing market reports and analysis for subscription products. Automotive consulting for proprietary projects.
Calum Macrae Skills
Calum Macrae Education Details
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Economics -
Paston Sixth Form
Frequently Asked Questions about Calum Macrae
What company does Calum Macrae work for?
Calum Macrae works for S&p Global
What is Calum Macrae's role at the current company?
Calum Macrae's current role is Executive Director.
What is Calum Macrae's email address?
Calum Macrae's email address is cj****@****o.co.uk
What schools did Calum Macrae attend?
Calum Macrae attended Coventry University, Paston Sixth Form.
What skills is Calum Macrae known for?
Calum Macrae has skills like Competitive Analysis, Strategy, Business Strategy, Product Development, Forecasting, Business Planning, Management, Analysis, Market Analysis, Automotive, Strategic Planning, Project Management.
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Calum MacRae
Glasgow -
Calum Macrae
United Kingdom
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