Account Manager
CurrentResponsible of ensuring the appropriate allocation of Kellogg's brand budget across various CTV and digital campaigns. Conducting weekly monitoring of proper brand and budget allocation with the different networks.I lead a project with Google Tag Manager for Taco Bell to rectify floodlight implementation errors and create new tags tailored to client needs.Responsible of leading the digital campaigns for the assigned advertisers. Implementation, optimization and reporting of the paid media advertisements to achieve the campaigns KPI’s performance goals. The campaigns are implemented on different platforms as DV360, Campaign Manager, Search ADS 360 or Facebook Ads, it depends on the brand assigned.