Cam Mackey Email and Phone Number
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I'm a non-profit exec and proud former music major who thrives on putting members first, paying it forward, and remembering to find joy even during the toughest moments. I've been fortunate to work with some of the greatest members in the world, from the CEO at the company that makes the "Jaws of Life", to the strategy analyst at a biotech start-up that’s helping save thousands of lives in Africa. My personal and professional experiences have taught me a great deal: You can never rest on your laurels- I have deep experience in reinventing value propositions to increase membership, grow non-dues revenues, and reach new audiences- I’ve launched successful new products and killed outdated ones. I’ve also led a botched product launch, which taught me more than the first two put together. - I’m always listening and learning. “Build it and they will come” is a great movie quote, but a bad marketing philosophy- I’m a believer in the power of marketing to connect brands to people – I’ve led big initiatives like rebrands and new websites and have jumped into the podcast world with both feet. - Technology lets you punch above your weight class. I like to geek out over marketing automation, CRM, and other tech that helps spread the message.Helping people is what it’s all about- Mission and member first, always. That’s my guiding light when restructuring a declining organization, or when deciding how to prioritize my time.
International Safety Equipment Association
View- Website:
- safetyequipment.org
- Employees:
- 17
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President And CeoInternational Safety Equipment AssociationWashington, Dc, Us -
President & CeoInternational Safety Equipment Association Jun 2022 - PresentArlington, Virginia, UsISEA is the voice of the safety equipment & PPE industry, which protects over 125 million workers in the U.S. For over 90 years, we've been a recognized leader in the development of ANSI-accredited safety equipment standards. We advocate on behalf of the industry for policies that improve worker safety, deliver actionable insights on the safety equipment market, and develop critical skills for safety sales professionals.ISEA has a global membership of 100 companies, which employ more than 30,000 workers in the U.S. alone. The products and services provided by ISEA members ensure that over 125 million workers in the U.S. are able to return home safely each day. -
Ceo / Executive DirectorScip (Strategic And Competitive Intelligence Professionals) Feb 2019 - May 2022San Antonio, Tx, UsSCIP advances the practice of competitive strategy and intelligence. As a non-profit professional society, over 2,000 leaders in insights & strategy rely on SCIP for accredited training & certification, professional networking, and best practices support. SCIP's global membership includes leading corporations (e.g. Amazon, Tata Business Services, Pfizer), education institutions (INOVA IMS, Mercyhurst University, University of South Africa), and non-profits (PACT, Blue Cross, AARP). -
Senior Vice President, OperationsManufacturers Alliance Jul 2015 - Feb 2019Arlington, Virginia, UsMAPI is a 40-person, $9M+ professional society helping improve the effectiveness of executives from manufacturing firms. We provide senior leaders with professional development and benchmark resources around critical business challenges.In this role, I managed operations, member programs, events, and council teams responsible for delivering a great experience to our 2,000 members. Highlights:• Created Operating System for internal best practices for serving members, increasing member impact, cross-functional collaboration, and operating efficiencies. Member retention for over half of programs is at or above 3-year average thanks to outstanding team performance. • Coordinated organization’s member events portfolio (~50 in-person). Thanks to a fantastic team, innovation, and best practice sharing, attendee satisfaction scores are at an all-time high of 4.75/5. Launched digital-only events, with 50+ completed. • Created Special Events and Partnerships teams (without adding net headcount) to drive non-dues revenue growth, expanding a $100k LOB to $1.25M. -
Senior Vice President, Business Development & External AffairsManufacturers Alliance 2014 - 2015Arlington, Virginia, UsResponsible for Partnerships, Membership, Sales & Marketing, Communications, IT/Technology, Web, non-dues revenue strategy, and the Marketing Council (a best practice sharing community for CMOs).• Developed strategic partnerships program, recruiting and serving blue-chip firms like Deloitte, Marsh, and Spencer Stuart. Output from PwC collaboration featured in CFO Magazine; Oracle collaboration led to their best-attended webinar for manufacturing sector. -
Vice President, Membership & MarketingManufacturers Alliance 2011 - 2014Arlington, Virginia, UsBoard-elected officer. Led sales, marketing, communications, and membership. Ran 2 Council programs (team of 9 FTEs).• Developed sales/retention strategy for individual and enterprise memberships, including “early warning system” for at risk members. • Chaired innovation team, leading to creation of non-dues revenue program (first in organization’s history). Created innovation process to identify, incubate, prioritize and make go/kill decisions on white space ideas such as new events, pricing models, data assets, etc. • Oversaw rebranding - new website won Gold MarCom Award. Web transactions increased 2x, reducing cost to serve. Launched digital marketing initiative to increase sales efficiency, including social media strategy. Created cross-channel strategy for launching new economic content. -
Chief Marketing OfficerManufacturers Alliance 2001 - 2011Arlington, Virginia, UsAssistant VP, Sales & Marketing (2010-2011)Director, Councils & Special Projects (2006-2010)Chief Marketing Officer (2002-2006)Director, Membership & Services (2001-2002)• Subject matter expert, author, and advisor to senior executives from Caterpillar, GE, Timken, and others on product management, innovation, digital marketing, pricing, channel strategy, sales effectiveness, etc.• As Marketing Council leader, grew membership 5x. Consistently delivered top-quartile Net Promoter scores. Repositioned Division Leadership Council for more senior audience, delivering 50%+ growth.• Reorganized sales team, created training program, and new incentive system. Revenue/rep 40% above 3YA. Introduced pricing model that led to $600k+ in two years. Worked with finance to improve forecast accuracy. As an individual contributor, recruited 150+ corporate accounts, and 600+ individual accounts. -
Associate, Member Services (Sales)Corporate Executive Board 2000 - 2001Arlington, Va, UsLead sales person on launch of new product offering, Quality Executive Board. Hit over 150% of personal goal, selling advisory services to executives at Nestle, Cisco, Nike, Mattel, and Sara Lee.Conducted introductory sales conversations with R&D/technology executives from Fortune 250 companies introducing best practice research and advisory services. Exceeded performance goals every month in tenure; two-person team generated $1M+ in new business. Trained new associates.
Cam Mackey Skills
Cam Mackey Education Details
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University Of PennsylvaniaMusicology And Ethnomusicology -
Haverford CollegeMusic -
Institute For European Studies (Vienna, Austria)
Frequently Asked Questions about Cam Mackey
What company does Cam Mackey work for?
Cam Mackey works for International Safety Equipment Association
What is Cam Mackey's role at the current company?
Cam Mackey's current role is President and CEO.
What is Cam Mackey's email address?
Cam Mackey's email address is cm****@****api.net
What is Cam Mackey's direct phone number?
Cam Mackey's direct phone number is (703) 841*****
What schools did Cam Mackey attend?
Cam Mackey attended University Of Pennsylvania, Haverford College, Institute For European Studies (Vienna, Austria).
What skills is Cam Mackey known for?
Cam Mackey has skills like Cross Functional Team Leadership, Strategy, Strategic Planning, Marketing, Leadership, Management, Business Development, Market Research, Program Management, Business Strategy, Marketing Strategy, Product Development.
Who are Cam Mackey's colleagues?
Cam Mackey's colleagues are Diana Jones, Daniel Glucksman, Nicole Randall, Ann Feder.
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