Overseeing a team of 16, primarily focused on finance industry clients.Specialized in performance marketing, providing both technical guidance and communication strategies for the team to manage clients effectively.Leading client meetings, conveying our methodologies and ensuring client satisfaction with our work.Driving new business by actively engaging in executive meetings, advocating for and securing partnerships with our cutting-edge digital marketing services.Managing the onboarding process for new clients, from guiding them through ad account setup to developing their marketing strategies.Recruiting and mentoring new talents, particularly fresh graduates, educating and integrating them into our digital marketing practices

Led a team of 13 in digital marketing, specializing in performance-driven strategies for finance industry clients. Instrumental in securing new business and optimizing client satisfaction through effective communication and strategic guidance. Additionally, played a pivotal role in talent acquisition, sourcing and mentoring fresh graduates to integrate them seamlessly into our digital marketing initiatives.

Led multiple client teams as a Senior Performance Marketing Executive, overseeing pivotal operations for three major clients spanning e-commerce, finance, and telecommunications sectors. Delivered substantial impacts on client businesses, leveraging strategic insights and initiatives to drive remarkable improvements in their outcomes. Fostered significant growth and optimization across diverse industries, establishing a track record of consistently achieving and surpassing client objectives.

As a Performance Marketing Executive at GroupM, contributed to pioneering marketing strategies, focusing on delivering targeted and effective campaigns. Played a vital role in optimizing client performance, honing expertise in digital marketing methodologies within a leading industry context.