Candace Daugherty Email & Phone Number

Charlotte, Nc, Us

Charlotte, North Carolina, United States

* Successfully manage a $46 million yearly sales territory, raising money to support public education in North Carolina. * Work one on one with retail accounts including hospitality, c-stores, corporate chain accounts and big box to increase sales of lottery products. * Onboard new accounts with in store trainings for sales success. Review best practices regularly with owners, managers and staff to increase sales and commissions year over year. * Work with underperforming accounts to increase awareness and sales of lottery to customers via visual marketing strategies, promotions, sales reviews and setting realistic and attainable goals for store managers.* Proficient in Microsoft Office applications, OnBase, Sales Wizard and more.* Excellent oral and written communication skills.

Charlotte, North Carolina Area

• Business consultant to hospitality market including restaurants, taverns, professional sports complexes, golf courses and more to increase spirit brand awareness and distribution.• Regularly make sales presentations using consultative selling approach to influence purchasing decisions and patterns of decision makers to maximize distribution points of assigned spirits.• Plan, host and execute exciting and educational spirit events for customers and consumers with attendees numbering from single digit intimate gatherings to large social events with hundreds of attendees.• Lead corporate account staff training events to increase brand knowledge and sales.• Effective time management skills.• Work within allotted budget to maximize event staff usage while protecting bottom line of SGWS.• Product launch exceeding expectations by 44%.• Consistently meets or exceeds key performance indicators.• Work cohesively with 3rd party vendors to maximize sales, expand market penetration, execute events and increase trade spend. Frequent use of Microsoft Office programs- Word, Excel, PowerPoint, Access

Nc/Sc/Va

• Focus is to expand penetration of MIC sales in NC and increase overall revenue of company by means of outside sales, cold calls, appointment setting, social media outlets, special events and inside sales.• 75% of time making sales calls to prospective customers throughout NC focusing on executive level decision makers.• Excellent presentation skills and closing skills with proven results of above average sale closings.• Account management duties to retain and grow current customer base.• Primary target customer base: restaurants, c-stores, retirement communities, prisons and ice cream parlors.• Create target list of potential customers.• Created and manage appointment and sales tracking database.• Work cohesively with Independent Route Operators to increase their markets, penetration, sales and the overall sales of MIC.• Routinely conduct sales and marketing presentations to groups of 1-30+ attendees.• Create effective marketing materials using Microsoft Office and Publisher Pro programs amongst others.• Excellent time management, interpersonal skills, public speaking and sales techniques.

Charlotte, North Carolina Area

• Focus on growth and retention needs of 1.3 million annual revenue territory of restaurants and taverns while adding bottom line margin and growth to NTN.• Conduct training classes throughout US in marketing, advertising and operations to ensure success at store and multi-site levels. • Local, State-wide and multistate travel to conduct market analysis, build B2B retention, sales and CRM.• Continually grow our marketable end user outreach of 313,463 Player Loyalty Program- Players + memberships by B2C interaction, education and social media outreach.• Work cohesively with 3rd party vendors on collaborative marketing campaigns to maximize clients’ investments. Create and implement sponsorship proposals.• Retain current customer base through support, sales and contract management, assist in marketing plans and serve as a consultant for promotions and revenue increasing events.• Collaborate on and co-produce national marketing campaigns and product launches. • Work extensively with Microsoft Office, Constant Contact, NetSuite and other programs.• Trade Spend Management.• Monitor and report usage statistics, emerging trends, industry standards, and other relevant data.• Create, oversee and implement customized marketing pieces for clients including in-venue promotions, event POS, email marketing, location-based couponing, television marketing and social media publicity.• Trained new customers (business owners, managers and staffs) on hardware and operational effectiveness to reach customers sales expectations.• Exceeded new sales expectations 10 of 12 qtrs. including sales of state-wide chain restaurants that added $50k revenue annually.• Managed local talent (trivia hosts) through routine training, educational and feedback sessions.• Travelled throughout US to train new Account Executives for sales and client retention success.• Community Manager for regional end-user facing social media websites and platforms to engage, excite and grow player base.

• Responsible for sales in a specific territory with a budget of $1.2 million annually. (continually exceeded budget 8 qtrs. in a row) Finished 2007 in top 10% of Zone in sales to budget.• Developed plans quarterly to improve product performance and proper growth strategy for customers.• Created successful in-store marketing/merchandising campaigns for new product launches and various go-to-market strategies.• Routinely conducted presentations to expand account penetration exponentially using excellent oral and written communication skills.• Managed and developed full and part-time merchandisers using trainings, coaching and feedback sessions.

• Responsible for the sales of software and software licenses to academic and other institutions. • Maintained existing customer relationships, as well as created new accounts. • Supervised staff, provided team leadership, set team goals, developed strategies.• Continually exceeded assigned goals set by company of 102% or better.• Increased customer base by 25% and infiltrated previously untapped targeted sales areas. • Completed successful product launches including Windows XP, Office XP and others. • Performed outside sales, outside technical trainings, merchandising and attended regional and national sales conventions.• Performed operation duties including creating contracts, purchase orders, invoices, and marketing materials.• Promoted twice during employment with company.• Won “Territory of the Quarter” award 4 times during tenure.

Charleston, Sc

• Sold sleeping rooms and meeting space for a 333-room hotel with 15,000 sq. ft of meeting space. • Created and implemented marketing strategies to increase business for the hotel including but not limited to tri-fold brochures, flyers, post cards and other physical marketing pieces. • Marketed hotel at conventions, trade shows and to statewide meeting planners through inside and outside sales calls and mass /individualized marketing initiatives.• Exceeded sales goals 10 out of 13 quarters. • Manager on Duty shifts, responsible for the operations of the entire property.

(Bs), Communications

Bs Communications, Business/Corporate Communications