Candice Beever Email & Phone Number

Hoboken, NJ, US

Hoboken, NJ, US

Lead a team of data analysts who develop and maintain Power BI dashboards to enable accessible, self-serve reports on key metrics, such as submissions, revenue, and campaign performance allowing for rapid decision-making among stakeholdersDevelop datasets in a Snowflake database that clean and standardize data from multiple sources into validated, useable.

Hoboken, NJ, US

Developed and maintained Power BI dashboards to enable accessible, self-serve reports on key metrics, such as submissions, revenue, and campaign performance allowing for rapid decision-making among stakeholdersCreated SQL queries to compile data tables in Snowflake to pull clean data into the MIDB database, serve BI reports quickly with automatic updates.

Hoboken, NJ, US

Managed the marketing vision and strategy for 14 productsRelaunched a product portfolio with a new website, a streamlined ordering experience, and new products that increased orders, average order value, and return customer rateConducted regular in-person interviews with customers to gather insights about user experience and satisfactionOversaw.

Hoboken, NJ, US

Managed marketing campaigns and strategy for 3 products aimed at research authorsOwned the go-to-market strategy for two product launches and a feature release, from idea through launchImplemented a cross-functional product marketing and management framework to reduce time to market and increase product adoption after launchDefined and trained colleagues.

Hoboken, NJ, US

Created and managed the marketing strategy surrounding the Wiley Open Access Accounts targeting 1) higher-education institutions to increase account sales, and 2) authors to increase account usageDeveloped a marketing plan template that helps marketers connect marketing strategies with business objectives and plan marketing activities, metrics, and.

Hoboken, NJ, US

Successfully launched 5 open access journals, including marketing strategy, brand and asset creation, campaign management, and presenting plans and results to society stakeholders in annual meetingsTracked and reported on the outcome of a price change pilot program that resulted in approval to run a larger scale studyCreated and deployed surveys to authors.

Murphysboro, IL, US

Managed company social media presence and surpassed growth expectations with 54% growth on Facebook and 91% on TwitterAssisted on a team to develop pricing strategies and sales processes for new productsCoordinated involvement in community events; such as parades, festivals, mascot appearances, and awards presentationsPlanned and implemented direct mail.