Brand Team

- Responsible for conducting campus tours (4x/week average) to groups of 25 prospective students and families- Selected as a keynote speaker at admissions events, speaking to 100 accepted students and families per event about my college experience and campus involvement - Regularly spoke on panels for prospective students about the Kogod School of Business and campus involvement - Chosen as a speaker at an annual student ambassador conference for college tour guides across the country, sharing unique things we do to increase engagement and interest on tours - Was a director of community for the organization, planning monthly events for a program of 120 students

- Conducted research on patent law and innovation by reviewing and summarizing 30 academically reviewed sources to support professor Anna Fung's research on how patent law could be used to measure innovation

Data Analysis Project - Recognized a disconnect between client expectations and influencer contributions - Crafted a SQL database containing 30k data points related to PR packages, influencers, and clients, finding a 45% difference - Identified influencers who were the most and least reliable to partner with by writing SQL queries, impacting strategyClient Strategy Project - led communications and collaborated with clients to discuss their needs and ideal marketing message - Managed an excel-backed database system to monitor media engagement and influence client specific media marketing strategies - Developed and pitched power-point presentations based on client needs to writers at top fashion magazines

Finance Estimation Bid Project: - Created bid estimate Excel financial models to find optimal subcontractor bids, saving 7% in overspending Led subcontractor communications for five project scope categories and improved subcontractor relations- Utilized excel models in weekly financial meetings to allocate funds to project areas and submit a competitive project bid

-Responsible for collecting data and reaching out to 100 potential partners -Attended weekly online meetings with interns across the country to discuss upcoming projects and campaigns -Ran the social media account, posted consistently, and reviewed data analytics and public engagement

- Mentored projects and provided grants of up to $1000 to student-led community service projects to benefit nonprofit organizations around the world such as Path Forward and The Women Empowerment Supply Drive - Organized multiple large fundraising events, raising over $20k to fund several portfolio projects - Presented the organization's finances to University board members and advocated for 1.5x in additional operating funding - Engaged in weekly strategy meetings to discuss project progress, budgets, value-add reports, and future goals