Carlos Chu Email & Phone Number

Taipei, Taipei City, Taiwan

- Accounted for the e-commerce autumn anniversary celebration event, showcasing IoT expertise in planning, coordination, and execution. Achieved results of over 300,000 ad traffic and exceeding 1,300,000 revenue within 2 months.- Produced concise instructional pages for order placement, resulting in the training of 20+ customer service representatives and improved resolution rates by 18% within four months.- Utilized Google Analytics data to identify insights, subsequently optimizing advertising effectiveness to increase 20% result of advertisement and contributing to overall marketing strategy improvements.

- Assumed as coordinator in the team with 5 members to execute virtual projects, helping the brand identify current challenges and brainstorm successful implementation of marketing strategies.- Equipped with the business skills such as problem-solving, strategic creative thinking, and quantitative research via various courses and acquired creative marketing strategies through business cases.

- Led a team of four members to address the business objectives set by the client, brainstormed business models, and conducted MVP testing to assess market acceptance, receiving 70% positive feedback.- Enrolled in diverse courses, including proposal presentation, communication skills, and problem-solving etc. to cultivate multifaceted skills.

Taipei, Taipei City, Taiwan

- Collaborated with team members to analyze the brand pain points, utilized market analysis and survey research to uncover target audience insights and developed marketing strategy.- Improved the marketing skills such as brand marketing, social marketing, content marketing through various courses.

- Served as the business development team leader in recruitment project group, contacted 30 KOLs and 10 clubs successfully, cooperated with members to result in a notable achievement of 176 students registrations.- Acquired interdisciplinary skills through various courses, including problem-solving, market research and project management etc.

- Accounted for social marketing in the team to hold a national online running competition, driving engagement and participation, resulting in 893 players registrations and total revenue of 400,000 NT dollars.- Demonstrated business development skills by seeking potential customers for sponsorship and Implemented successful social marketing strategies that significantly contributed to business growth and increased revenue.- Collaborated with three cross-functional (IT, sales) business partners toward the successful launch of the online campaign.

Taipei City, Taiwan

- Assumed the brand manager to assist 104 to establish enterprise courses in campus and promote the brand of 104 career.- Leveraged digital channel to boost growth for fan page followers with 340% growth within two month.- Organized various omnichannel activities with student insights on promotion to result in the 134 students registration.

Zhongli District, Taoyuan City, Taiwan

- Organized a series of recruitment activities with collaborated members to reach total participants up to 3,000 students. - Utilized design tools to create graphic design literature for promotion.