Principal
CurrentDesign, analyze, and report on quantitative and qualitative research targeting communication and process improvement opportunities for various client organizations, including the world’s largest technical professional association, an independent medical education provider, a leading consumer insights firm for financial services, and a healthcare marketing company.• Design, analyze, and report on comprehensive primary and secondary custom research programs in the healthcare arena, including evaluation metrics to assess educational program effectiveness and survey research to measure provider satisfaction — Established and led an in-house research institute to track and assess the impact of more than 50 medical provider education programs through custom-designed outcomes measures• Direct quantitative research projects investigating healthcare promotion issues for both provider and patient as well as analyzing member service and satisfaction levels to identify process improvements, anticipate needs, and increase loyalty for engineering organizations — Led research component of interdisciplinary team to create proprietary healthcare educational system• Analyze research projects including medical education assessments, evaluations of employee satisfaction in the pharmaceutical industry, membership satisfaction surveys with engineering organizations, and customer experience assessments in the banking industry — Identified key member pain points for professional association and recommended changes which reduced complaints by 50% after implemention• Review and revise research plans (methodology, analysis, and survey design) as well as recommend report presentation/promotion formats in the areas of psychometric assessment, pharmaceutical treatment options, employee experience, and professional organizations — Created graphics to illustrate behavioral change over time utilized in a successful court case