Carolina Cavalcanti Carvalho Email & Phone Number

Los Angeles, California, United States

Los Angeles, California, United States

- Created and managed content for UCLA Library's Instagram, Facebook, and Twitter accounts.- Designed and executed Instagram campaigns (stories, reels, and posts) for library events such as Stressbusters, Game Day, and Monthly Themed events.- Developed and produced monthly Reels for the UCLA Wi+Re team tutorials marketing campaign, enhancing engagement and visibility for the Writing and Research resource.

- Developed and executed email marketing campaigns in DotDigital totalling 589,221 emails sent, 416,965 total opens, and 49,260 total clicks in accordance with supertri’s CRM strategy- Developed, updated, and published content in the Contentful CMS for the Chicago Triathlon website- Assisted with registration and revenue modeling and participant data analysis in Microsoft Excel

Los Angeles, California, United States

São Paulo, Brazil

- Organized the marketing plan for the new release of Mike's Guaraná (new flavor).- Planned and executed the product launch in 2 events (Tardezinha Festivals), assisted with influencer and content creation, conducted CRM research and analysis, and managed commercial organization for launching the new flavor in Brazil's biggest supermarket brands (Carrefour, Supermercados BH, Super Nosso, Prezunic, Oxxo, Savegnago).- Achieved a 65.95% growth in average sales of the Mike's brand at the… Show more - Organized the marketing plan for the new release of Mike's Guaraná (new flavor).- Planned and executed the product launch in 2 events (Tardezinha Festivals), assisted with influencer and content creation, conducted CRM research and analysis, and managed commercial organization for launching the new flavor in Brazil's biggest supermarket brands (Carrefour, Supermercados BH, Super Nosso, Prezunic, Oxxo, Savegnago).- Achieved a 65.95% growth in average sales of the Mike's brand at the two events where the new product was launched. Show less

- Led the "System of Recommendation Implementation Project" for the Americanas Empresas website.- Implemented 20 "buy together" product recommendation campaigns using the Algonomy platform.- Achieved a GMV growth of over R$11,000 in one week across all affected departments.

Boston, Massachusetts, United States

- Served as project leader, overseeing a four-member team.- Analyzed data from various GlobalShala marketing campaigns.- Proposed a strategic marketing campaign investment plan based on the analysis.

São Paulo, Brazil

- Interned during the company's transition to online events due to COVID-19.- Assisted in creating briefings, organizing, and scheduling online events including global webinars, meetings, website launches, and live sessions.- Contributed to the organization of online events for major clients such as Pfizer and Colgate.

Bacharelado, Development Economics And International Development And Communication (Double Major), Gpa: 3.895

High School Diploma

High School Diploma

Student in the High School Dual Diploma program, earning both a Brazilian and a U.S. diploma. University of Missouri offers a high quality.