Marketing Manager
CurrentResponsible for strategy and brand communication, focused on promoting Pitang and its products and services, enhance visibility and brand credibility to the market and boost revenue by promoting innovative IT and Digital Transformation projects.While managing the marketing team, I have led significant projects, including working in collaboration with peers and cross-functional teams for better repositioning of visual communication, the launch of a new corporate blog, content refresh, and website redesign. Additionally, I take the lead in planning and executing marketing campaigns and diverse initiatives for lead generation both for Pitang and in collaboration with Pitang’s strategic technology partners such as Google Cloud, Liferay, and Automation Anywhere.Moreover, I am accountable for continuously refining and enhancing marketing strategies and initiatives through data analysis and metrics.