Zehui Gao Email & Phone Number

Marina, California, United States

Marina, California, United States

Virginia Beach, Virginia, United States

• Introduced K-means clustering algorithm to the marketing penetration analysis and successfully identify 4 distinct patterns within 41 branches which help marketing team optimize 2022 AOP plan.
• Developed feature selection methods based on Boruta algorithm and Pearson correlation for RRFM matrix. Constructed RRFM matrix for detecting most valuable zip code areas.
• Created an automated ETL pipeline in python that can pull, clean, transform and aggregate data from Google BigQuery database. Shorten the turnaround time from 3 days to 1 hour.
• Built a 3-page Dashboard on Google Data Studio for Paid Search Channel to visualize the topline performance MoM, and realize daily performance tracking by branch.

San Diego County, California, United States

• Project: GPI Enhancement and Maintenance Based on Customer Satisfaction Data. Analyzed the sample data collected by the Client (validation/modification/visualization /exploratory). Creatively proposed a linear.
• Project: Credit Analysis - Predict Probability of 90 Days Past Due DelinquencyBuilt three models based on Logistic Regression / Random Forest / XGBoost and evaluated the predictive performance.Optimized the model based.

San Diego, California, United States

Taught Stat 119A: undergraduate recitation courses on topics including, but not limited to, statistical theory, probability, linear regression, hypothesis testing.Hosted office hours and instructional sessions to provide personalized teaching and additional learning environments.