Caroline Lefèvre Email & Phone Number

Paris, Fr

Paris Et Périphérie

Ville De Paris, Île-De-France, France

🛣️ Manage the life of the product (app & website) : - Gather and analyze business and user needs- Define product roadmap, prioritize projects- Prioritize backlogs and organize sprints🔎 Discovery : - Conduct user research- Identify problems to be solved- Define solutions/optimizations to be implemented- Write functional specifications in collaboration with the dev team and the BO- Produce UI / UX mock-ups🚧 Delivery : - Monitor the project- Perform functional tests- Monitor MEP (production launch)

Ville De Paris, Île-De-France, France

📈 At Karmen, our mission is to unleash your growth potential by redesigning access to capital!Karmen accelerates the growth of digital businesses with non-dilutive financing. 💰Our simple, fast (< 48h) and flexible debt line allows you to unlock funds to support your investments on key expense items such as:- Customer acquisition (ads, marketing)- Recruitment- Inventory and invoice financingWith Karmen, you unlock immediate cash that boosts your performance, while keeping control of your business.💡 We raised €22M from prestigious international investors to democratize access to non-dilutive financing for businesses.For more info → https://www.karmen.io

Ville De Paris, Île-De-France, France

. Content / SEO - LinkedIn/Substack/Webflow: production of content, Definition of the monthly editorial planning, manage CMS, PR, SEO optimization, resfreshing the site map. Product design & marketing : creation of 2 new products : Karmen Factor & Karmen Forecast. Social Media : definition of the social media strategy, work on netlinking and nurturing. Event: webinars on Contrast, partnerships, testimonials . Marketing: support team Growth Outbound and Inbound - using Hubspot

Ville De Paris, Île-De-France, France

. Development of a communication strategy and its tools (LinkedIn, Webflow, Substack). Establishment of a marketing strategy: market research, partnerships, marketing events. Sales operations : cold calls - Hubspot & Salesforce

Ville De Paris, Île-De-France, France

. Realization of 12 marketing and communication projects within the framework of a reorganization of the teaching offer of the Theologicum: market studies, reporting, prospection. Missions for a project of implantation of the ICP: press and public relations, patronage actions

. Missions for the 13 public museums of the City of Paris in: PR and events (special operation for the reopening of the museums). Marketing strategy, media programming and events

. Development of a communication strategy and its tools (social networks, website, posters). Establishment of a marketing strategy: market research, partnerships, marketing events

Master Product Management & Data Analysis, Product Management

- Data activation & analysis - Data science and CRM - User experience and data visualization - Project management: budget, teams, scoping.

Data Analysis, Data

Architecte Dplg, Design De L’Espace, Mention Of Excellence

Engineering specialization

Baccalauréat Général Sciences Economiques Et Sociales, Applied Economics, Baccalauréat Es With Maths Specialization - Distinction Of Excellence