Carol Murphy Email & Phone Number

Memphis, Tn

Develop and execute corporate initiatives and coordinate special projects. Oversee programs for portfolio acquisitions and dispositions to homogenize brand. Prepare and manage annual budget. Review and analyze marketing reports to evaluate effectiveness and recommend strategy adjustments. Create collateral, signage, email communications and promotions in addition to online/social media marketing campaigns. Collaborate with Interactive Marketing Manager and Operations Manager to ensure consistency and adherence to brand standards across portfolio. Assist with RFP’s, due diligence, and site inspections.

Memphis, Tennessee

Built and executed world-class multi- media advertising strategy to top-tier national accounts. Developed and implemented programs delivering consistent messaging and improving brand awareness. Managed account relationships and maintained strong executive presence within industry by face-to-face meetings and conferences. Delivered client proposals and presentations recommending end-to-end marketing programs including project and expectations management. Provided thought leadership in interactive internet, mobile, and digital marketing, executed deliverables in conjunction with technology and media players, Marketing, Sales, and vendors; and fostered institutional and client relationships.

Memphis, Tennessee

ALEXAN WOLF RIVER, Memphis, TNAccountable for strategic marketing planning and development for properties located in greater Memphis/Nashville market. Identified target audience and led team to implement strategies to drive sales and revenue growth. Managed local budgets, hiring, and training for team of six personnel. Evaluated expenditures and trends on regional level. Delivered marketing reports to corporate leadership team. WYNDCHASE ASPEN GROVE, Franklin, TNFull budget creation and management responsibilities in 560-unit community. Managed operating expenses, cost control, developed and executed marketing strategies. Operations management including leasing activities, collections, move-in/move-out, rent rolls, work orders, resolving resident issues, and supervising 14 employees. Prepare bank deposits, reconcile cash, and submit financial reporting. LEGACY FARM, Collierville TNHired, trained, and supervised 8-member staff during lease up of new 368-unit community. Increased occupancy from 18% to 98% in twelve months.

Managed accounting, reporting, rent rolls, and move in/move outs. Supervised, led, and motivated leasing staff. Prepared financial reporting for prospective buyers and investors. Maintained landscaping and property grounds to maximize marketability. Conducted property tours with prospective residents.

Bachelor'S Degree

Associate'S Degree