Carrie Settle-Kane Email & Phone Number

Bridgewater, NJ, US

Cedar Knolls, New Jersey, US

Strategic leader creating unique brand experiences for top pharmaceutical brands with particular focus in rare disease. Collaborate with multidisciplinary teams in the development and presentation of integrated, innovative, strategic marketing solutions that enhance client engagements.

Morristown, NJ, US

• Trusted advisor and client partner within healthcare and pharmaceutical industry, providing strategic counsel in the planning and execution of innovative digital strategies and multi-channel marketing initiatives.
• Collaborative team leader that defines the optimal path for brands to connect and continually engage with audiences in meaningful and measurable ways.

• Personal consultancy supporting agency and client-side marketers within B2B, B2C industries as strategic lead in establishing brand presence, enhancing brand engagement, defining go-to-market strategies, and nurturing.
• Acquiring branding and product launch assignment for boutique agency increasing revenue by 50%
• Establishing new brand, developing commercialization strategy, and managing implementation of soft-product launch for new MedTech device, CeQur Simplicity
• Defining virtual engagement demo program for hearing health brand, Sonic Innovations, increasing account acquisition in competitor territories, successfully contributing to annual sales goals
• Developing and managing project delivery of compliant medical content and communications as part of a global commercial launch strategy for oncology drug for FCB HealthIndustry focus includes: Med Device/Med Tech.

Whitehouse, NJ, US

• Led in-house creative agency defining the strategic vision for all aspects of the client journey, from business immersion to in-market assets to learnings pipeline, to deliver positive client satisfaction/retention and.
• Data and insight driven problem solver with a strategically led creative mindset who takes a humanistic approach to solving brand challenges.
• Held multiple leadership roles across organizational business units guiding overall strategic vision for client brands, nurturing client relationships, and building and diversifying client base.Industry focus includes.

Morristown, New Jersey, US

• Created, managed and deployed end-to-end brand building campaigns (TV, radio, digital, social media/influencers, magazine, newspaper, editorial, out-of-home, blogger, trade show, experiential events) for B2B & B2C.
• Skilled at strategic brand positioning and storytelling, bringing a focused, modern approach to building marketing strategies and programs that engage audiences
• Architected and implemented workflow processes and policies to bring structure and efficiency to the working environmentIndustry focus includes: Personal Care & Beauty; CPG; Lifestyle, Health & Wellness; Animal Health.

• Provided strategy, market planning, and brand development consulting services for various NYC and FL based advertising agencies
• Operated digital design & imaging studio specializing in commercial, non-profit event, equestrian and sporting venue photography and digital imaging. Managed all business aspects from new client acquisition, contracts.
• Garnered support and managed editorial writing and production of monthly lifestyle/fashion section of Florida based magazine, boosting awareness of local businesses and notables

New York, NY, US

• Served as executive leader of full-service advertising agency, transforming from a small boutique shop to a larger, multi-account agency; held prior successive leadership positions from Account Manager to EVP.
• Responsibilities included client management, marketing and creative strategy, campaign deployment, and driving business development.
• Managed and led team of 35 direct reports and provided strategic leadership and oversight of all client activities.
• Sourced and led agency merger/acquisition by MDC Partners and building of an integrated framework across partner brands. Industry focus includes: Health & Beauty; Retail; Hotel/Travel; Financial Services; Education.