Casey Brooks

Casey Brooks Email and Phone Number

Public Relations and Internal Communications Coordinator @ Timex Group
New York, NY, US
Casey Brooks's Location
New York City Metropolitan Area, United States
About Casey Brooks

Dedicated and dynamic communications professional with a passion for creating compelling brand narratives and driving engagement across digital platforms. With a Bachelor of Science in Public Relations from The Pennsylvania State University and a minor in Digital Media Trends and Analytics, I bring a blend of strategic insight and creativity to every project.My experience spans across various facets of communications, particularly in the consumer goods industry. As a Content Intern at Edgewell Personal Care, I honed my skills in content creation for social media platforms like TikTok, Instagram, and YouTube Shorts, leveraging my deep understanding of brand identity and target audience to generate impactful campaigns.In previous roles, including Public Relations/Brand Partnerships/Influencer Marketing Intern and Marketing Activation Intern at Edgewell Personal Care, I demonstrated my ability to excel in fast-paced environments while managing multiple responsibilities. From monitoring campaign performance and managing influencer relationships to contributing to market research and competitor analysis, I consistently delivered results while staying ahead of industry trends and emerging platforms.Proficient in Adobe Creative Suite, Sprinklr, Google Analytics, and Hootsuite, among other tools, I am equipped with the technical skills necessary to execute impactful communications strategies. Certified in Google Analytics, Google Ads, and Hootsuite, I am committed to staying at the forefront of digital marketing trends and technologies.I am eager to bring my blend of creativity, strategic thinking, and technical expertise to a dynamic team where I can continue to contribute to impactful brand storytelling and drive measurable results.

Casey Brooks's Current Company Details
Timex Group

Timex Group

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Public Relations and Internal Communications Coordinator
New York, NY, US
Website:
timexgroup.com
Employees:
1572
Casey Brooks Work Experience Details
  • Timex Group
    Public Relations And Internal Communications Coordinator
    Timex Group
    New York, Ny, Us
  • Edgewell Personal Care
    Content Intern (Women'S Shave)
    Edgewell Personal Care Dec 2023 - Present
    Shelton, Connecticut, United States
    -Developed a deep understanding of the Skintimate brand and its target audience.-Generated unique and creative ideas for engaging content.-Executed end-to-end content creation for TikTok, Instagram, and YouTube Shorts.-Stayed informed on social trends, cultural conversations, events, and pop culture.
  • Edgewell Personal Care
    Public Relations/Brand Partnerships/Influencer Marketing Intern (Sun/Skin)
    Edgewell Personal Care Jun 2023 - Sep 2023
    Shelton, Connecticut, United States
    -Monitored and reported on campaign performance to provide actionable insights for future campaigns.-Managed influencer relationships, including communication, negotiation, and coordination of deliverables, ensuring on-time campaign delivery and high-quality content.-Collaborated with the PR team to draft media pitches and construct gifting packages, securing coverage in renowned publications and increasing brand visibility.-Proactively stayed up-to-date with industry trends and emerging platforms to identify opportunities for innovation and growth.-Organized and executed successful brand events for influencers to attend and outlined content scheduling and payment plans.-Mentored and supervised new interns to seamlessly transition into my former role, ensuring the continuity of essential tasks and responsibilities.
  • Edgewell Personal Care
    Marketing Activation Intern (Sun/Skin)
    Edgewell Personal Care Aug 2022 - Jun 2023
    Shelton, Connecticut, United States
    -Detected trending social concepts and industry updates for Banana Boat, Hawaiian Tropic, and Wet Ones while balancing a 16 credit school schedule.-Assisted in conceptualizing and creating content for a combined total of over 100k followers.-Ensured daily engagement of community management on all social platforms.-Contributed to the creation of engaging social media content calendars and developed innovative ideas to enhance brand awareness and engagement.​​-Conducted comprehensive market research and competitor analysis to identify potential brand partnerships and influencer collaborations.
  • Penn State Thon™
    Thon Opperations Committee Education Liaison
    Penn State Thon™ Sep 2021 - Feb 2022
    University Park, Pennsylvania, United States

Casey Brooks Education Details

Frequently Asked Questions about Casey Brooks

What company does Casey Brooks work for?

Casey Brooks works for Timex Group

What is Casey Brooks's role at the current company?

Casey Brooks's current role is Public Relations and Internal Communications Coordinator.

What schools did Casey Brooks attend?

Casey Brooks attended Penn State University, Woodland Regional High School.

Who are Casey Brooks's colleagues?

Casey Brooks's colleagues are Avinash Pandey, Marie Johnson, Jessica Cipri, Dilip Ekka, Arlos Adriane, Santosh Kulkarni, Astellete Lato.

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