Casey Bond Email & Phone Number

United States

-Wrote about complex environmental and food science research for non-experts in the form of short-form articles, blogs, newsletters, presentations, video scripts, social media content, fact sheets, case studies, website content, and more. -Managed and promoted the Faunalytics Research Library, an online database featuring thousands of short-form research summaries and blogs related to animal and environmental advocacy.-Supervised a team of 20+ volunteers, including assigning and editing research-related blogs and articles.-Designed data visuals, infographics, diagrams, and other evidence-based graphics to further Faunalytics' mission of making research more accessible to advocates.-Completed SEO training and optimized website content to increase search engine traffic and audience engagement.-Used empirical research and data analysis tools to gauge performance and to improve future content strategies. -Worked with the marketing lead on a global initiative to translate all content into four international languages. -Reported on web and audience metrics including website impressions, unique pageviews, average sessions, and audience conversions, and set new goals each quarter.

Olympia, Washington, United States

-Wrote and edited research summaries, scientific reports, video scripts, presentations, blogs and website material, and other content geared toward informing animal and environmental advocates.-Designed visual content to enhance learning, including infographics, charts, and other evidence-based graphics.-Implemented SEO and web writing best practices on all website content.-Assisted the Content Director with website management and volunteer supervision.-Worked with the marketing lead to identify ways of expanding research cross-culturally, especially to traditionally marginalized communities.-Completed an SEO training course with Sentient Media in 2022.

Olympia, Washington, United States

COMMUNICATIONS-Audited and redesigned the organization's internal communications processes for higher efficiency, cross-team collaboration, and transparency.-Handled social media content strategy and execution on Facebook, Twitter, Instagram, YouTube, and LinkedIn.-Led an initiative to interview advocates, donors, and volunteers for "spotlight" profiles and case studies.-Collaborated across teams to produce public-facing newsletter content.-Actively identified environmental and animal advocacy trends to inform communications campaigns, stakeholder relations initiatives, and general content needs.-Managed media relations initiatives and produced guest editorials to highlight Faunalytics' research.-Regularly reported upon communications KPIs, including subscriber figures, social media and website views, and other signs of growth.DEVELOPMENT-Developed and executed strategic fundraising campaigns targeted at lapsed, major, and new donors.-Oversaw strategy and execution for the annual Giving Tuesday and March Anniversary events.-Managed grant and funding proposals, including writing, submission, and reporting on progress for successful grants.-Served as the lead point of contact for monthly donors, and oversaw monthly donor outreach and engagement campaigns.-Assisted executive director with new donor research and major donor prospecting efforts.

New York, New York, United States

-Managed the Animal Studies social media accounts, successfully increasing average post engagement by 150% during my tenancy.-Assisted with special event planning, marketing, and execution with the goal of attracting prospective students and donors.-Served as the program's student spokesperson at recruitment and academic events. -Assisted professors with fielding media enquiries and and crafting media responses.

Sydney, Australia

-Managed media relations, guest editorial creation, social media content strategy, and influencer campaigns for clients in the lifestyle, B2C, and B2B technology sectors (logistics, fintech, real estate).-Planned and hosted client publicity events with the goal of engaging the media.-Compiled frequent publicity content including fact sheets, press releases, media pitches, reports, and website content.-Trained clients on public relations issues, including media interviews, crisis communications, and reputation management.-Supported company directors with monthly budget forecasting, employee recruitment, and internal brand marketing efforts.

Sydney, Australia

Miami/Fort Lauderdale Area

London, United Kingdom

Miami/Fort Lauderdale Area

Falkirk, United Kingdom

Master’S Degree, Social & Public Communication, Distinction

Activities and Societies: Vice President of the LSE Advertising Marketing and Public Relations Society Intern at DDA Public.

Master'S Degree, Animal Studies

Activities and Societies: Volunteer at My Dog Is My Home Inc. Member of the NYU Animal Welfare Collective Member of the American.

Bachelor’S Degree, Public Relations, Psychology, 3.9

Activities and Societies: Vice President of the UM Public Relations Student Society of America Senior Manager of the UM Public Relations.