Casey Johnson Email & Phone Number

Bellevue, Wa

• Drive enterprise-wide internal communications and DE&I strategy, leading multichannel employee engagement through storytelling, campaigns, and strategic communications planning across all organizational levels.• Develop and execute comprehensive internal communications programs, including executive communications, employee newsletters, and digital content, while integrating DE&I messaging throughout company narratives.• Partner with senior leadership and cross-functional teams to create unified messaging strategies that align business objectives with DE&I initiatives, ensuring consistent voice across all internal channels.• Design and implement measurement frameworks to evaluate communications effectiveness, using data-driven insights to optimize engagement strategies and demonstrate ROI.• Manage critical internal communications channels and tools while establishing best practices for inclusive communications across the organization.

Seattle, Wa

• Managed CEO external communications, speaking engagements and thought leadership strategies, focused on growing the business.

Seattle, Wa

• Led editorial content for a Fortune 100 philanthropic Foundation, boosting visibility and helping secure invites to top conferences through global communications, social media, and a comprehensive strategic messaging playbook.• Completed a six-month secondment with Gagen MacDonald, enhancing employee experience for a Fortune 50 pharmaceutical company with a strategic communications and change management plan for organizational change.• Directed DE&I initiatives for a top 50 university's college, including planning, facilitating a town hall, and providing real-time executive coaching.• Addressed data privacy concerns in a top 50 university's college priority program, leading to higher adoption through collaborative technical FAQs developed with clients, engineers, and students.• Participated in the APCO Global Exchange program in the Dubai office, attending COP28, aiding new business pitches and developing internal communication strategies for major clients.• Managed a Women’s Day activation for a tech coalition, highlighting diverse women in cybersecurity and earning the APCO Impact Award.• Advised APCO’s executive team on communications for a new employee resource platform rollout, improving clarity and engagement, resulting in higher employee adoption.• Led the Culture Committee, responsible for regional team and full West Coast outings, philanthropy and other team building opportunities.• Contributed to several new business pitches with a 70% win rate.• Managed and mentored several early-career staff.

Seattle, Wa

• Owned all communications materials (mission statement, newsletters and resource guides), responses on current events, and solidarity communications for other ERGs.• Spoke as a subject matter expert at various internal, client and external events. • Rebranded the API group to ANHPI ERG, increasing inclusivity and representation. Contributed to expanding membership by 23%, making it the second-largest ERG.

Seattle, Wa

• Supported a leading cybersecurity company by developing a strategic DE&I roadmap through executive and ERG leader interviews, driving consensus on the future vision of equity.• Led internal and external communications for a student-focused support program for a top 50 University, leading to higher awareness, understanding and adoption.• Managed internal communications for a Fortune 20 company’s cybersecurity coalition, boosting participation and membership.• Asked to participate in organizational discussions to improve the structure and accessibility of an internal mentorship program.• Served as a Trained Ally for colleagues facing micro-aggressions in the workplace.• Co-led the Culture Committee for the West Coast, organizing philanthropic and team events as well as holiday parties.

Seattle, Wa

• Managed major client accounts through strategic recommendations, ensuring continuous satisfaction and improving processes for a Fortune 150 life-science company and a leading cybersecurity organization.• Handled the press box, staffed interviews, and prepped executive Q&As with government agencies for an embattled, complex special project for a Big Tech client.• Stabilized and restructured account teams post-staffing turnover, enhancing delivery and onboarding.

Bellevue, Wa

• Handled 150+ media inquiries within a 15-minute response window; the team reduced negative brand sentiment by 26%.• Developed reactive media strategies and competitive analyses, supporting new business pitches as well as mentoring and managing junior team members.• Supported new business pitches to secure a Fortune 100 company through comprehensive research and message development.• Owned a unique role-swapping initiative where clients switched places with us to perform the others' roles. Organized and prepared presentations, arranged networking lunches, and connected participants with key internal contacts, resulting in better, broader team cohesion.

Bellevue, Wa

• Tracked and monitored emerging issues, providing real-time trend analysis and strategic insights.• Executed event management plans for Microsoft and major cybersecurity conferences.

Bellevue, Wa

• Led the Microsoft Press Box, managing global media requests in a deadline-driven, fast-moving environment.• Collaborated with Microsoft executives to plan and execute their Global News Calendar.

Bellevue, Wa

• Conducted industry research and attended client meetings to identify storytelling opportunities.• Gained familiarity with technology media influencers and learned about media relations on the front lines.

Honolulu, Hi

• Planned and executed weddings and corporate events, managing on-site support.• Revamped the company website and social media strategy, increasing online traffic by 70%.

Honolulu, Hi

• Developed PR campaigns, including press releases and social copy, contributing to increased brand visibility.

Honolulu, Hi

• Drafted executive correspondence and press releases, supported corporate events, and led a successful department fundraiser (total sales of $4,100, net profit of 31%).

Honolulu, Hi

• Developed PR campaigns, including press releases and social copy, contributing to increased brand visibility.

Certificate, Diversity, Equity & Inclusion

Focus on processes impacting workplace interactions, employee engagement, unconscious bias interventions and how to create tangible.

Bachelor’S Degree, Communication And Media Studies

Study Abroad: Comparative History of Ideas - Human Rights in Central Europe (Rome, Budapest & Prague).

High School Diploma