Casey Lee Email & Phone Number

Malaysia

- Collaborated with cross-functional teams to design and implement marketing campaigns tailored to geofence demand, utilizing A/B testing, subscription models, user revival campaigns, and other strategies to optimize performance.- Managed budget planning for marketing initiatives, including on-ground events, new user campaigns, festive promotions, and more, ensuring timely delivery and adherence to financial targets.- Conducted in-depth market research to study demand, competition, and location dynamics, contributing insights to ongoing consumer behavior analysis.- Monitored and reported on key performance indicators and drivers, actively recommending and implementing improvements to meet targets.- Managed and curated content across all communication channels (CRM & social media) to enhance online brand awareness.

Malaysia

Malaysia

- Plan, develop and manage social media content for Facebook, Instagram, and TikTok.- Work closely with the creative team to ensure the content fulfills our campaign goals.- Analyze the performance of the posts and strategize on better-performing posts.- Community management on our social media pages.- Find meaningful collaboration with KOLs and partnerships with communities and companies.- Keeping up with social media trends and platform updates.- Assist in marketing campaigns ranging from prepaid, website, app, marketplace and etc on our social media platforms.

Kuala Lumpur, Malaysia

- Strategizing content monthly towards client’s marketing goals. - Researching and experimenting with types of content that are effective for the client’s business. Generate and schedule content with illustrations, copywriting, photography, and sometimes videography for social media postings.

Kuala Lumpur, Malaysia