Casey Sparks Email & Phone Number

Tulsa, Oklahoma Area

Pensacola, Florida Area

Responsible for assisting in the overall management, promotion andoperation of the facility, including purchasing, booking, marketing,finance, human resources, food and beverage, box office, advertising, security,production, maintenance and related operations.

Charlottesville, Virginia Area

Served as the regional promoter and marketing director for over 200 eventspresented by Starr Hill Presents and hosted by Charlottesville Pavilion, 4,000- seatamphitheater, Jefferson Theater, 800-seat theater, Paramount Theater, 1,000-seattheater, and John Paul Jones Arena, a 16,000-seat venue.Direct and oversee national tour marketing for Christian artists, Third Day.Worked closely with the band members, local promoters and publicists to exploitthe marketing campaign to its fullest potential.

Public Relations / Social Media / Premium Services & Sales / Venue & Event Marketing /Sponsorships / Graphic DesignResponsible for 17 venues and serve as a mentor in all areas of venue and event marketing.Responsible for establishing best practices for all facilities to utilize and to stayahead of the curve with new trends as it relates to interactive media.Directed the marketing department and premium services department for the BOK Center, a 19,199 seat arena. Successfully completed the Grand Opening of the arena with ten preopening events in one week.Promoted the facility on a national level in order to generate awareness and increase bookings.Core Responsibilities:Created national, regional and local campaigns to sell the venues and events to promoters, agents and the publicResponsible for the rebranding and marketing plan of the Tulsa Convention CenterResponsible for developing our Social Media presence for both facilitiesGenerated new revenue streams through special venue sponsored events, hospitality packages and event sponsorshipsContributed to the planning and administration of the annual budget to develop short and long term revenue goalsEstablished personal relationships with key personnel of the community and tenants in order to foster positive, working relationships

Event Marketing / Media Buying / Market Expansion Sales / SponsorshipsManaged, supervised and coordinated the activities of the Marketing Department for the AT&T Center, a 19,500 seat arena that hosts the NBA San Antonio Spurs, WNBA Silver Stars, AHL Rampage, concerts and family events.Worked with minimal supervision and direction to initiate contact with promoters, sponsors or potential sponsors. Responsible for enhancing the image of the facility and to promote goodwill in the community through use of special events, media releases and promotions.Core Responsibilities:Created, managed and implemented comprehensive marketing campaigns that include media planning and buying, database marketing, promotions, public relations, third party partnerships, grassroots and sponsorshipsEstablished personal relationships with key personnel of the media including newspapers, radio, televisions and magazines to create loyalty to the venue in order to generate a positive public image

Graphic Design / Grassroots Marketing / Event PromotionPlanned and executed the successful opening of the Colonial Center, an 18,000 seat University of South Carolina arena. Established relationships with media personnel throughout the entire state to consistently sell tickets to the events.