Cassandra Hedgpeth Email & Phone Number

Houston, Tx, Us

Houston, Tx, Us

Lawrence Township, Nj, Us

Montgomery, Alabama, Us

Responsible for launching Seglentis indicated for acute pain to primary care, internal medicine and specialty including orthopedic, general surgery, urologists, podiatry, anesthesiologists and other specialities. Promote Livalo for cholesterol to cardiologists, endocrinologists, primary care and internal medicine.2024 Performance Highlights-Named National Field Trainer -Q1 Rank: 9 2023 Performance Highlights-President's Achievement Award (Top 10%)-Promoted to Professional Territory Manager 2022 Performance Highlights-President's Circle of Excellence Award (Top 5%)-Ranked #10/300 in nation

Morrisville, Nc, Us

Specializing in gastrointestinal, atypical antipsychotic and antidepressant medications. Promoted Linzess, Vraylar and Viibryd to healthcare providers including Primary Care, Gastroenterology, Psychiatric and Obstetrics & Gynecology physicians in a Houston territory. Responsible for promoting new indication for bipolar 1 medication to primary care/internal medicine providers and driving scripts in low decile targets. Generated over 100% to goal on all three products. Performance Highlights:-Drove 8% attainment increase in 10 weeks to meet Linzess goal. -Linzess: 100.04% to goal.-Vraylar: 115% to goal; national rank: 14 -Viibryd: 107% to goal.

•Lead the enhancement of Katy ISD Partners in Education brand image, communication strategies, and internal program management•Develop and manage marketing, branding and comprehensive communications plan for all community outreach and engagement programs including Volunteers in Public Schools (VIPS), School-Business Partnerships, Keep Encouraging Youth toward Success (KEYS) Mentoring, Sister Schools, Junior Achievement, Food for Families, Promise to Read and Leadership Katy•Oversee planning and execution of district-wide community engagement events for Partners in Education programs to recruit/retain volunteers for all Katy ISD campuses and district volunteer programs•Oversight and program management of District meetings for volunteers including Volunteers in Public Schools General Board and Executive Board, Leadership Katy and the School-Business Partnership program•Department Lead for the District’s School-Business Partnership program including program enhancement, new business partner acquisition and retention, building partner relationships, and promoting partner recognition as well as District liaison to 70 campus administration members; lead, support and train campus liaisons to manage their campus business partnership program•Plan and execute the District’s annual business partner recruitment event for all Katy ISD campuses•Represent Partners in Education and promote programs to parent, community volunteers & business leaders at various District, campus and community events•Manage goals and metrics for all programs and events and report results to District Leadership •Manage department budget•Manage website and all social media platforms•Drive community involvement and participation for Katy ISD Food for Families campaign on an annual basis

San Antonio, Texas, Us

• Collaborated with key business partners to provide strategic insight, planning, and advice resulting in key change management initiatives in the Life Insurance and Investment Company• Planned and executed change management plans for the implementation of operational business processes, programs, projects, policies, practices and procedures• Advised executive management and business partners on key message development, internal communication planning and execution • Lead and developed executive management communication and employee recognition events for quarterly town hall employee meetings • Key contributor in development and launch of company’s first branded employee recognition program • Launched and managed recognition program within the business units • Managed and executed Enterprise marketing campaigns including all high-profile brand awareness and integrated marketing initiatives• Managed and executed alliance partnership marketing campaigns promoting rental cars, cruise services and travel insurance to USAA members • Worked cross-functionally with internal partners, external advertising agency and alliance service partners to plan and execute marketing plans• Developed, championed and sold new ideas to leadership and throughout the organization• Analyzed results of marketing campaigns, presented key metrics and provided marketing recommendations

Round Rock, Texas, Us

• Managed the Dell Online Affiliate Program including sales, strategy and planning, awareness, relationship management, program optimization, program analysis, new business development/acquisition, partner negotiations, budget, technical/operational needs and vendor relationship with affiliate software partner • Developed quarterly program goals/objectives and projected quarterly forecasts • Actively managed the Top 100 affiliate customer relationships and prospected new business relationships to increase sales• Developed plan and content for affiliate e-mail communication • Negotiated contracts for online media space, e-mail placement and compensation plans with affiliate websites • Managed all technical changes/enhancements to program • Doubled growth/membership of affiliate partners over 12 calendar months; the program increased to include over 47K affiliate websites• Managed online advertising for Dell Home Systems including creative, media buys and advertising agency management• On-line affiliate program generated over $60M in new sales over a 12-month period • Received Dell Home Systems On-The-Spot-Award for outstanding performance above and beyond in making a great customer experience in Q2 FY’01• Received Dell Home Systems Employee of the Quarter Award Q2 FY’00• Managed and executed marketing communications for consumer broad reach print, direct response television and seasonal promotional initiatives; managed a budget of over $6M for Dell Home Systems • Managed agency relationship, development and execution of awareness/consideration print for 32 consumer monthly publications, transactional print for dailies and newsweeklies, print and direct response television media plans, testing plans, analysis, reporting metrics to upper-management, budget and billing • Launched Dell’s first integrated back to school campaign including planning and executing a national promotional sweepstakes• Received Dell Home Systems Team Player Award for Q2 FY’99