Cassandra Lee Email & Phone Number

Boston, MA, US

Greater Boston Area

• Manage JLABS external engagement activation within the region.
• Manage ongoing relationships with key internal and regional external stakeholders including strategic marketing partners, trade associations and potential sponsors
• Lead and leverage JLABS presence at regional conferences (sponsorship, speaking engagements, event planning, advertisements, booth, speakers, etc.)
• Responsible for developing the regional marketing and program campaign, including launch strategy, continuing timeline and management of the project plan, budget and weekly reporting to ensure execution success
• Support of JLABS marketing including posting of events on social media, cross promotion with partners, targeted LinkedIn internal and external posts, communication of internal events and follow up. This includes the.

Greater Boston Area

• Oversaw content development for iHub website, blog, and marketing collateral.
• Focused team towards a cohesive message across various presentations, digital and print promotions, and overall content.
• Led initiative of planning and promoting both internal and external events and community engagement initiatives to both internal researchers, clinicians and departments, as well as the broader digital health community.
• Managed iHub relationship with various internal and external organizations and partners to foster innovation and collaboration.
• Supported iHub team members with marketing and promotional services for various projects and initiatives, as well as overall project support.
• Managed e-mail lists, as well as creation and deployment of monthly newsletters and various e-mail promotions.

• Manage fulfillment of up to 50 projects and campaigns from initial client call tolaunch.
• Collaborate with various Vendors, Product Teams and Sales Representatives tosuccessfully develop digital marketing products and client campaign strategies.
• Execute daily customer support operations such as follow up on various questionsand concerns, campaign reporting and overall customer satisfaction.
• Manage and lead relationships for lead generation tools with outside vendors.
• Oversee and manage multiple Propel Marketing projects such as Lunch and Learns,employee professional development initiatives, community service projects andvarious internal marketing ventures.

• Managed the fulfillment and design of multiple digital marketing and leadgeneration products for up to 50 clients at a given time.
• Collaborated with Client Services, Account Managers, Sales Representativesand various product teams to successfully develop digital marketing and clientgrowth strategies.
• Managed and led relationships for lead generation tools with outside vendors.

Greater Boston Area

• Execute event operation tasks such as ordering publications, handling credits and creating certificates.
• Develop and arrange schedules for various marketing initiatives and project budgets.
• Manage outside relations such as contact research, media partners and accreditation boards.
• Update and calculate inquiries and corporate inquiry report on a weekly basis.
• Assist in managing content for various mobile applications.
• Engage in new ideas for functionality and enhancement on existing or future projects.

Greater Boston Area

• Ensured accuracy and consistency throughout the production process in order to thoroughly represent the image of each brand.
• Worked closely with the Boutique Production Manager to support the production team in meeting boutique production deadlines.
• Implemented brand images into info sheets and photo lists.
• Performed event check-offs and organized samples to ensure successful boutique production.
• Merchandised products in boutiques they best represented the brand and appealed to consumers.

Newport, RI

• Promoted sponsoring clients through various events and promotions throughout area.
• Oversaw, organized and announced between inning games and promotions.
• Built positive public relationships between Newport Gulls and the community by organizing player and mascot involvement throughout Aquidneck Island.
• Assisted and volunteered with different programs such as FANatic about Reading and the Newport Gulls Youth Summer Camps.