Cassiel Obaedo Email & Phone Number

Nigeria

Lagos, Nigeria

Elevator pitch summary:I head multiple teams consisting of amazing Product Managers managing B2B (and B2C in parallel) products and platforms that solve real payments and non-payments problems within and across various industries in Nigeria and Africa.My team and I practice all elements of Product Strategy, Development and (lifecycle) Management, and work with stakeholders to deliver working pieces of software within the Scaled Agile Framework (SAFe).

Key Achievements:▪ Led the implementation of the Central Bank of Nigeria’s new TSA e-Collections fee and settlement framework for MDAs.▪ Designed and implemented Quickteller Business, a web-based digital payments and collections hub for Business customers and Web Merchants.▪ Designed and implemented an upgraded Realtime Payments Notification System for Businesses on Interswitch’s collections platform, PAYDirect.▪ Delivered Bulk Cash Withdrawal on ATMs solution for Banks: This allowed Bank customers withdraw bulk sums of cash from the ATM in one iteration without needing to input cash amount and card PIN multiple times. ▪ Led the implementation of Interswitch’s Transfer Service on AutoPAY: Introduced an alternative method for processing funds transfer credit to beneficiary Banks and improved customer satisfaction.What I do: ▪ Perform Product Management activities from ideation to development, release, launch and throughout in-life.▪ Provide Product leadership to Product Managers, Product Owners and cross-functional product development teams.▪ Define and implement product strategy (and vision), and obtain buy-in.▪ Understand customer problems and proactively develop solutions that become revenue-generating products▪ Define measurable success metrics per product/feature▪ Conduct Business Analysis and develop Business Cases.▪ Lead Process Improvement projects and teams using Lean Six Sigma methodologies.▪ Product roadmapping and feature prioritization▪ User Stories and acceptance criteria / Maintain the Product Backlog.▪ Product documentation and Sales collaterals.▪ Handle product launches and perform other required Product Marketing activities.▪ Understand e-payment policies of the Central Bank of Nigeria▪ Perform sprint planning, sprint reviews, sprint retrospectives with Scrum teams.▪ Plan iterations and releases in line with SAFe methodology.▪ Analyze risk - product, market and customer risk, and develop mitigation plans.

Key Achievements:▪ Designed and launched an International Trade processing solution that automated the Nigerian Form M (and other international trade) processes for Nigerian Banks▪ Led the implementation of Tradeconnect and Fusion Banking Trade Innovation for United Bank for Africa Plc and Union Bank Plc, in partnership with Finastra▪ Led the implementation of Biometric Authentication for ATM Banking Transactions (On Us): Allowed Bank customers authenticate ATM transactions using biometric detail, and allowed Banks authorize same▪ Implemented the Bulk Cash Withdrawal on ATMs solution for Banks: Allowed Bank customers withdraw bulk sums of cash in one iteration without needing to input amount and PIN multiple timesJob Description:▪ Conceptualize solutions, and design end-to-end process flows across Web, Mobile, USSD, QR, POS channels (inclusive of accounting entries)▪ Perform Product Management activities during conception, development, release, launch and throughout in-life. Products: Postilion RPS, ATM Banking services, Fusion Banking Trade Innovation, Tradeconnect, Interswitch Blockchain Service, Instant PIN Issuance via USSD▪ Write User Stories and Manage the Product Backlog▪ Manage product development projects (new and/or enhancements)▪ Define and implement short, medium and long-term product strategy▪ Identify customer problems and develop solutions that become revenue-generating products▪ Define measurable success metrics per product▪ Conduct Business Analysis and develop Business Cases▪ Lead and nurture a team of smart Product Managers, and provide Product leadership to cross-functional project teams▪ Develop Product roadmaps and prioritize features, and communicate prioritization choices to internal and external stakeholders▪ Write User Stories and Manage the Product Backlog▪ Develop and maintain product documentation▪ Plan iterations and releases▪ Analyze risk - product, market and customer risk, and develop mitigation plans.

Key Achievements:▪ Led the implementation for the real-time validation of NIA Motor Insurance Policy - *565*11# - via USSD. Achieved a 5% increase in USSD revenue.▪ Led the implementation of the upgraded Account Name Enquiry with Customer Picture from the BVN database for Banks and Other Financial Institutions.▪ Led the implementation of the National Identity Number Validation for Other Financial Institutions via the BVN Portal/Platform.▪ Designed an industry platform for the real-time exchange of financial/banking documents across Banks and Other Financial Institutions, and approved Private Companies e.g. Telcos. Targeted a 20% reduction in transaction process turnaround time.▪ Designed the Global Standing Instruction (GSI) platform - a platform to initiate a global debit mandate on customers’ accounts across Banks - for the financial industry.Job Description:▪ Conceptualize/design profitable E-Payment and Data products and process flows for Financial Institutions and Retail customers.▪ Manage product development projects (new and/or enhancements).▪ Design BVN services/process flows, manage BVN data services, and related projects.▪ Design 565 USSD code services/process flows, manage the 565 product and related projects, and manage relationships with Telecommunications companies (MTN, Airtel, 9Mobile, Glo).▪ Design platforms/process flows plus optimize existing platforms used by Banks and Other Financial Institutions. Platforms included – BVN platform, E-Reference platform, e-DMMS platform, EPCCOS platform).▪ Develop Policy Frameworks on Data Sharing.▪ Conduct Business Analysis and develop Business Cases.▪ Perform Product Management activities during conception, development, release, launch and throughout in-life.

Key Achievements:▪ Led the cross-functional team that implemented the Flutterwave web payment engine (Rave) integration with the Bank’s Web Payment gateway. Piloted with the foremost airline, AirPeace.▪ Led the implementation of Interbank and Intrabank Foreign Currency Transfers on Fidelity Online Banking (web and mobile).▪ Led the implementation of Account-to-Account payments on Rave, Central Pay and BankIT for Fidelity Bank customers.▪ Led the project to integrate Remita and E-BillsPay with Fidelity Online Banking.▪ Spearheaded the development of Fidelity Bank’s in-house collection application, Virtus from the ground up.▪ Played the roles of Lead Product Manager and Project Manager for the development and release of the new Fidelity Corporate Online Banking platform, built from the ground up. Grew the Bank’s e-payment revenue by 80%.▪ Led the implementation of an In-branch bulk payment processing platform, Profectus Bulk Transfer Service, for the Bank.▪ Led the implementation of the Fidelity/Remita USSD payment product - *770*RRR#▪ Worked on the NIBSS/Fidelity USSD payment product, mCash.Job Responsibilities include, but not limited to:▪ Conceptualize/design profitable E-Payment and Web acquiring products and process flows.▪ Manage product development projects (new and/or enhancements) for E-Payments, Web Acquiring, and Collections products.▪ Conduct Business Analysis and develop Business Cases.▪ Develop test cases for User Acceptance Testing.▪ Perform Product Management activities during conception, development, release, launch and throughout in-life. Products include: Fidelity Corporate Online Banking, AutoPAY, CorporatePay, Paygate, Rave, Webpay, Central Pay, PAYDirect, Payoutlet, Remita, EBillsPay, Virtus, Profectus.▪ Manage key business relationships with vendors and partners (Flutterwave, Systemspecs, Interswitch, NIBSS, TeamApt, AppZone, eTranzact, e.t.c.).▪ Develop product documentation and Sales collateral.▪ Conduct product trainings.

Key Achievements:▪ Developed and implemented relevant product marketing and sales strategies that resulted in lead generation and a 20% conversion rate.▪ Developed standardized Product papers across specific industry segments that were incorporated Bank-wide.▪ Grew the Branch’s active customer base by 25%. This was achieved by reviving dormant accounts.▪ Increased the Branch’s current and savings account deposits by 30%Job Responsibilities:▪ Develop and implement product marketing and sales strategies▪ Product development, including product paper proposals to Management▪ Manage existing customer relationships and create new relationships,▪ Provide financial solutions to customers’ local and international business needs• Develop and present business proposals to corporate and retail customers that suit their unique business needs, including closing sales deals.▪ Analyze credit risk and monitor credit issued to target customers.▪ Analyze diverse markets and perform business profiling.▪ Process diverse local and international financial transactions such as loan applications, fixed deposit transactions, account opening, funds transfers, purchase orders, letters of credit, bills for collection, etc.▪ Mobilize current and savings account deposits.

Job Description:▪ Profile target markets and businesses and convert prospects.▪ Manage new and existing customer relationships.▪ Sell bank products to appropriate target customers.▪ Develop product improvement strategies.▪ Process diverse local and international financial transactions.▪ Mobilize current and savings account deposits.

Master Of Business Administration - Mba, Business Administration And Management, General

Bachelor Of Science (B.Sc.), Business Administration

Activities and Societies: Student Leadership programme