Cassie Patterson

Cassie Patterson Email and Phone Number

Director of Agency Operations @ Flypaper Digital Marketing
little rock, arkansas, united states
Cassie Patterson's Location
Nashville, Tennessee, United States, United States
Cassie Patterson's Contact Details

Cassie Patterson work email

Cassie Patterson personal email

n/a

Cassie Patterson phone numbers

About Cassie Patterson

Experienced Customer Success Director with a demonstrated history of improving sales and retention through innovative solutions. With over 10 years of experience in sales adjacent roles, I've been able to identify how to better serve customers through improved processes without stifling sales initiatives. Balancing the tight-rope that can be sales vs operations is my specialty and I like to think there is always a solution that can make everyone happy (if you're creative enough to look for it!). I am currently tasked with maintaining / reducing a 3% churn rate, training all account managers and overseeing our process for clients at risk. In my time with Flypaper, I've successfully improved client reporting & onboarding while also putting a company-wide billing workflow in place that allows us to monitor sales and growth better.

Cassie Patterson's Current Company Details
Flypaper Digital Marketing

Flypaper Digital Marketing

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Director of Agency Operations
little rock, arkansas, united states
Employees:
65
Cassie Patterson Work Experience Details
  • Flypaper Digital Marketing
    Director Of Agency Operations
    Flypaper Digital Marketing Feb 2024 - Present
  • Flypaper Digital Marketing
    Director Of Customer Success
    Flypaper Digital Marketing Mar 2022 - Feb 2024
    Nashville, Tennessee, United States
    I work with our account managers and corporate teams to ensure that clients stay happy with their digital footprint, informed on what is working and engaged when troubleshooting solutions to overcome any performance issues.
  • Flypaper Digital Marketing
    Customer Success Manager
    Flypaper Digital Marketing Feb 2020 - Mar 2022
    Greater Nashville Area, Tn
    Helping train account managers, campaign specialists and product specialists to set up, monitor and up sell digital campaigns and websites.
  • Summitmedia, Llc
    Digital Manager
    Summitmedia, Llc Sep 2018 - Feb 2020
    Knoxville, Tennessee Area
    I currently oversee the digital department for SummitMedia's Knoxville market. My position consists of managing the digital orders of 14 Account Executives. I’m Google certified and well versed in selling targeted display, targeted email, SEM, social media advertising, and other digital marketing tools from multiple vendors. I lead sales training sessions on various digital topics and ensure one on one time with the sales staff on a in order to craft proposals or brainstorm new ways to help our client’s campaigns be successful. I have considerable experience in the field with sales staff pitching new campaigns or conducting reporting calls to help educate our clients about their own campaigns. In addition to consistently hitting my quarterly revenue goals, I assist each radio station with their social media strategy as well as branding for each of their contests and promotions while also managing 4 radio station websites (Star1021fm.com, Hot1045.net, 931wnox.com, Q100country.com). I design all print and online graphics for each of our stations and have crafted a visual brand that has successfully allowed these stations to stand on their own in a crowded market.
  • The E.W. Scripps Company
    Digital Manager
    The E.W. Scripps Company Apr 2015 - Oct 2018
    Knoxville, Tennessee Area
    I currently oversee the digital department for Scripps Radio’s Knoxville market. My position consists of managing the digital orders of 14 Account Executives and 4 radio station websites (Star1021fm.com, Hot1045.net, 931wnox.com, Q100country.com). In addition to consistently hitting my quarterly revenue goals, I assist each radio station with their social media strategy as well as branding for each of their contests and promotions. I design all print and online graphics for each of our stations and have crafted a visual brand that has successfully allowed these stations to stand on their own in a crowded market. I’m Google certified and well versed in selling targeted display from multiple vendors. I lead weekly sales training sessions on various digital topics and ensure one on one time with the sales staff on a daily basis in order to craft proposals or brainstorm new ways to help our client’s campaigns be successful. I have considerable experience in the field with sales staff pitching new campaigns or conducting reporting calls to help educate our clients about their own campaigns. I have built the digital department for Scripps Radio’s Knoxville market from the ground up and it is currently the most successful and efficient division in the company, measured by our core metrics and key performance indicators.
  • Journal Broadcast Group
    Digital Sales Associate
    Journal Broadcast Group Dec 2013 - Mar 2015
    Knoxville, Tennessee Area
    I work with the sales team to coordinate digital orders along with broadcast orders. I go on clients meetings, input all digital orders and oversee day to day tasks concerning all 4 station websites, apps, streams and social media accounts.
  • Journal Broadcast Group
    Digital Content Producer
    Journal Broadcast Group Jul 2013 - Dec 2013
    Knoxville, Tennessee Area
    I wrote entertainment news stories for all Journal Broadcast Group websites across the country.
  • Journal Broadcast Group
    Web Coordinator
    Journal Broadcast Group Jan 2012 - Jul 2013
    Knoxville, Tennessee Area
    I maintained the digital presence of Star 102.1, Q 100.3, Hot 104.5 & Classic Hits 93.1, including their websites, social media accounts, weekly newsletters and all digital promotional obligations.
  • Design By Hans Kline
    Design Assistant
    Design By Hans Kline Oct 2010 - Mar 2012
  • Midlab Inc.
    Graphic Designer
    Midlab Inc. Sep 2009 - Jul 2010
  • Cvs/Caremark
    Assistant Manager
    Cvs/Caremark Feb 2003 - Sep 2009
  • The Happy Envelope
    Intern
    The Happy Envelope Jan 2009 - May 2009
    I work on greeting cards, catalogs and order forms
  • The Chamber Of Commerce, Knoxville
    Intern
    The Chamber Of Commerce, Knoxville Jun 2008 - Aug 2008
    I worked on email blasts, signage and postcards for different events. I also did some logo designs along with executing a book with helpful information specifically for graphic design interns at the chamber.

Cassie Patterson Skills

Graphic Design Logo Design Indesign Graphics Advertising Digital Media Email Marketing Adobe Creative Suite Facebook Layout Mac Dreamweaver Illustrator Photoshop Brochures Web Design Creative Direction Copywriting Creative Strategy Image Editing Catalogs Adobe Acrobat Wordpress User Experience Online Marketing Typography Books Posters Branding And Identity Brand Development Art Direction Photography Concept Development Illustration Corporate Identity Corporate Branding Digital Photography Image Manipulation Packaging Cms Art Interaction Design Css Video Editing

Cassie Patterson Education Details

Frequently Asked Questions about Cassie Patterson

What company does Cassie Patterson work for?

Cassie Patterson works for Flypaper Digital Marketing

What is Cassie Patterson's role at the current company?

Cassie Patterson's current role is Director of Agency Operations.

What is Cassie Patterson's email address?

Cassie Patterson's email address is cp****@****ick.com

What is Cassie Patterson's direct phone number?

Cassie Patterson's direct phone number is +186567*****

What schools did Cassie Patterson attend?

Cassie Patterson attended University Of Tennessee, Knoxville.

What skills is Cassie Patterson known for?

Cassie Patterson has skills like Graphic Design, Logo Design, Indesign, Graphics, Advertising, Digital Media, Email Marketing, Adobe Creative Suite, Facebook, Layout, Mac, Dreamweaver.

Who are Cassie Patterson's colleagues?

Cassie Patterson's colleagues are Ireland Shelton, Peyton Connelly, Lisa Licht, Kassidy Wood, North Media, Herb Smith, Taylor Sublett.

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