Catherine Leach, Mph Email & Phone Number

New Orleans, Louisiana, United States

• Promote a portfolio of oncology therapeutics calling on oncologists in cancer centers across the LA and MS region.• Detail physicians on the benefits of Lonsurf (mCRC/mGC), Inqovi (MDS), and Lytgobi (bile duct cancer).• Provide account management to cancer centers across assigned territory. • Employ a relationship based and consultative sales approach and conduct a total office call.• Implement effective marketing strategies to successfully position product against market competitors.• Assess sales opportunities within the territory proactively to maintain and grow product market share.• Plan and execute the territory businesses plan with focus on pull through of brand messaging.• Launched Lytgobi for Cholangiocarcinoma (bile duct cancer). • Identify and foster relationships with Key Opinion Leaders and planned and executed speaker programs.Key Accomplishment• 2023 Best Performer - ranked top 10 for overall sales.

New Orleans, Louisiana

• Provide account management for institutional accounts across the LA, MS, AL, and AR territory.• Promote a Xifaxan for overt hepatic encephalopathy and Relistor for opioid induced constipation.• Call on Hospital Medicine, Gastroenterology/Hepatology, Emergency Medicine, Transplant, Case Management, Nursing, Administration, Fellows, Residents and Hospital Pharmacy (inpatient and outpatient).• Focus efforts on Ochsner, Tulane Medical Center, University, U. of MS Medical Center, and Gulfport Memorial.• Provide education and assist accounts with accessing platforms to help identify and manage on treatments.• Ensure hospital teams understand the many points of access for patients to start and maintain on Xifaxan.• Plan and execute the territory businesses plan with focus on pull through of brand messaging.• Leverage business analytics including customer data and routinely analyze data to target high prescribing HCPs.• Employ a relationship based and consultative sales approach and conduct a total office call.• Collaborate with National Account and Territory Managers to execute strategies with specific hospital systems. • Cultivate relationships with Key Opinion Leaders (KOL) and develop speaker programs for the territory.• Key Accomplishments:- Achieved a 92% for portfolio and ranked 13/21 nationally in 2021.- Achieved a 103% for portfolio, 95% for Xifaxan, 118% for Relistor and ranked 11/21 nationally in 2020.- Represented Salix and the IAM Division at the 2021 ACG Fellows conference held in Chicago.

Meridian, Ms

• Promote home infusion pharmacy services in clinics, hospitals, critical access hospitals, wound care clinics, and home health agencies.• Call on physician specialists including Hospitalists, Neurologists, General Surgeons, Plastic Surgeons, Urologists, Pulmonologists, Internists, and Family Practitioners in East Central MS , Western AL, Jackson, and Birmingham.• Foster relationships with providers and key decision makers to understand physician’s approach and needs.• Employ relationship based and consultative sales approach and conduct a total office call.• Implement strategy, identify new prospects, and overcome barriers in the marketplace.• Develop marketing collateral including fliers, pamphlets, forms, social media and product packaging.• Coordinate all facets of sales and marketing components to promote the company brand.• Key Accomplishments:- Increased new home infusion services revenue by 31% year to date on target for 111% growth.- Ranked 22/72 nationally year to date.- Increased new home infusion services revenue growth by 78% in 2018. - Grew revenue by 62.5% in the first full year of employment.- Achieved revenue goals in 2018 and tracking to succeed revenue goals in 2019.- Developed protocols and policies for emergency departments to reduce hospitalizations and re-admissions related to skin infections through the use of home infusion services which were implemented across the US.

Meridian, Mississippi

• Provided account management for home health service accounts throughout the Median, MS region.• Called on Cardiologists, Internists, and Family Practitioners in critical access hospitals and long term care facilities.• Collaborated with case managers to promote the transition of patients from inpatient care to home health care.• Solicit potential accounts using a consultative sales approach to build rapport and engage key decision-makers.• Analyzed monthly metrics to identify opportunities for optimal market growth and to achieve aggressive sales goals.• Key Accomplishment:- Increased new home healthcare service users by 5% during tenure.

Jackson, Ms

• Built and managed relationships with providers in and around the hospital network promoting hospital services.• Introduced new physician specialists to primary care providers to promote the use of the hospital’s services.• Developed and implemented marketing strategies to promote the hospital in all facets of care delivery.• Collaborated with C-suite executives and marketing team to identify key opportunities for service line growth.• Gathered information from large employers regarding interest in a newly developed corporate wellness program.• Promoted hospital wellness programs and services to large corporations throughout the hospital service area.• Planned and executed special events organized to raise awareness of the organization’s services.• Key Accomplishment:- Organized and delivered a special sporting event with over 400+ registered attendees.

Jackson, Mississippi Area

• Provided online instruction to undergraduate students for the Business School.• Developed and implemented an engaging curriculum in Healthcare Marketing written with a Christian Worldview.• Managed 14 – 20 students per semester offering assistance and coaching.

Ridgeland, Ms

• Directed marketing strategy and initiatives to promote awareness of a 200-unit luxury assisted living community.• Drove census growth through social media, community involvement, and special educational events.• Built and fostered relationships with area hospitals, physicians, accountants, and insurance professionals.• Developed and implemented educational programs focused on financial planning and affordability of assisted living.• Key Accomplishment:- Maintained a census rate of 97% during tenure.

Jackson, Mississippi Area

Master Of Public Health - Mph, Public Health, Policy And Administration, Cum Laude

Bachelor Of Science - Bs, Business Management, Magna Cum Laude