Catherine Ramirez Email & Phone Number

Redondo Beach, CA, US

United States

• Designed and created marketing campaigns and operational process templates within Asana,optimizing project and task assignments for seamless workflow and successful adherence todeadlines.
• Assumed end-to-end responsibility for project management, overseeing all aspects andensuring smooth execution. Leveraged team members' strengths, skill sets, and experiencelevels to create and delegate tasks effectively.
• Effectively managed monthly project plans encompassing new launches, organic content,and promotional campaigns. Skillfully organized, anticipated, and established deadlines toconsistently achieve monthly and quarterly.
• Collaborated closely with business managers to support and successfully execute a widerange of initiatives. Spearheaded the implementation of effective marketing strategies todrive and optimize the marketing funnel.

Freelancer with a marketing & social media agency as a Project Manager and Marketing Executive with driving brand loyalty and engagement with targeted social media/digital marketing campaigns to achieve business goals. See website for Portfolio Catherineramirezpro.com.

Los Angeles, California, United States

• Project Manager - Marketing Dec 2019 – Current
• Successfully orchestrated logistical operations for high-profile events, including the 2014 FIFA World Cup, Central American Cup, Tokyo 2020 and CONCACAF Gold Cup.
• Managed end-to-end travel arrangements for 800 clients, ensuring seamless experiences in both international and domestic contexts.
• Oversaw hotel operations and accommodations for main and cluster cities to guarantee optimal comfort and satisfaction for clients during their stay, managing the room block of the hotels (VIP, HQ and 4 teams Hotels)
• Executed meticulous plans for game day transportation, ensuring timely and smooth client transitions between various event venues.
• Proactive Communication and Supervision: Spearheaded weekly staff newsletters, fostering transparent communication, and provided hands-on supervision for local staff.

• Promoted to shape and lead the marketing department due to a creative and efficient approach to the business.
• Enhanced Experiential-marketing procedures and provided guidelines to streamline projects/task assignments and meet deadlines.
• Implemented new brand guidelines across all channels, set up KPIs, and successfully grew followers, potential leads organically by 210% in 2 months, increasing brand awareness and lead generation.
• Built content marketing strategy/calendar from the ground up.
• Led the team in charge of creating marketing materials for the company's most significant international events, promotions, digital, and print to increase brand awareness and business revenue.
• Manage paid social media on Facebook, Instagram (achieved 100K+ “likes” on several Facebook posts) and increased potential leads.

• Delivered over four corporate events totaling $500 M with scope, budget, and schedule and prepare project documentation, deliverables, finances, resource allocations, and status.
• Assisted clients with planning, logistics, and program flow as event dictates
• Built and strengthens existing and new relationships with corporate clients for future projects.

Melbourne, Victoria, Australia

• Delegated project tasks based on team members' individual strengths, skill sets and experience levels
• Tracked and Analysed sales reports, ranking reports, and developed and implemented an action plan with the team.
• Managed monthly project plans, and successfully organized schedules and set deadlines to meet store performance and team satisfaction
• Regularly updated and coordinated exhibition walls with best-selling pieces and trending items to achieve business sales goals.
• Administrative duties such as following up the team performance, guide and coach team members, reviewed and assigned daily and weekly tasks.
• Trained staff members and evaluated team performance in a fast-paced environment

Melbourne, Australia

• Organise a calendar of marketing events, incentive trips, promotions, exhibitions, product launches, and workshops.
• Undertake market research and establish the best way to reach target groups.
• Developed operations procedures for promotional events, from creating and managed the budget, procure vendors, sponsors, staff, and execution to improve performance andplanning.
• Optimized and run direct email and social media campaigns to promote events and engage new and existing leads efficiently.
• Created reports, incorporated KPIs, and evaluate the conversion rate of the incentive and promotional activities.

Manhattan Beach, California

• File management: update and maintain documentation, from the past and future events
• Support event management, including research and design, and third-party supplier contact.
• Assist in the coordination of travel and accommodation requirements for the Managers.
• Administration skills preparing non-routine documents such as statistical charts, table, and graphs.
• Assist the Corporate Services departments where required.

Boston - Baltimore - Atlanta - Philadelphia

• Inspect Hotels and set up accommodations and requirements for Football players, Offical members of each team, Media, official members of CONCACAF, VIP Guests, and others.
• Manage Hotel Accommodation Booking, Meeting rooms.
• Supervise all areas of the city (Transport, Gameday, Hotels, hospitality desk, VIP Guest).

Melbourne, Australia

Assist customers in the hospitality service by providing the best experience in the events industry.- Formula 1® Australian Grand Prix 2013 - 2014-2016- Melbourne Cup Carnival 2013-2015- Premier functions at the Pier Docklands

Washington D.C. - Houston, Texas Area

• Manage collateral development, daily programming; events for VIPs and referees
• Monitor game day operations; work directly with match commissioners, media, referees, suites, and transport staff.
• Oversee and coordinate all logistics pertaining to VIPs for the CCA Tournament including FIFA, UNCAF and CONCACAF delegates.
• Assist with hotel operations, negotiate room and meal rates

Rio De Janeiro Area, Brazil

• Manage logistics and event advance for clients traveling to Brasil for the 2014 FIFA World Cup.
• Help Manage international and domestic travel for 800 clients
• Manage hotel operations and accommodations
• Manage FIFA ticket distribution for Rio de Janeiro clients
• Manage game day transportation
• Develop weekly staff newsletters; assist in social media brand management

Bogota Colombia

• Managing calendars; making travel, meeting and event arrangements;
• Preparing reports and financial data; training and supervising other support staff; and customer relations.

Bogota, Colombia

Develop, design and implement clients’ message, brand across social media platforms. Manage small-large scale event advance and coordination including client dinners to multi-day conferences. Develop collateral materials for press outreach and events: Press Releases, Media Advisories, Statements, Talking Points, Press/Interview Protocols, Fact Sheets.

Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services

Diploma In Digital Marketing, Digital Communication And Media/Multimedia

Diploma Of Management

Bachelor Of Marketing And Advertising