Cathy Li Email and Phone Number
I have 7-8 years of working experience in global leading companies in the industry dealing with global and domestic customers, work closely with internal and external stakeholders, and experienced in managing event project and digital product.I am open-minded, curious about new things, creative, detail-oriented, resilient. I have a 'caring' personality.
Globus Events
View- Website:
- globusevents.com
- Employees:
- 180
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Senior International Business ManagerGlobus EventsShanghai, China -
Project ManagerIndegene Aug 2021 - Present中国 上海市Work as a customer-facing project manager for Pfizer content factory covering APAC markets including China.- Responsible for tracking and delivering digital content used in Veeva, website, and WeChat. The whole process: scope identification, quotation, content and creative adaptation, HTML coding, validation and go live.- Dealt with regular day-to-day projects, expedited projects, high complexity projects and projects in batches.- Implemented Squire for BM3.3 projects for some… Show more Work as a customer-facing project manager for Pfizer content factory covering APAC markets including China.- Responsible for tracking and delivering digital content used in Veeva, website, and WeChat. The whole process: scope identification, quotation, content and creative adaptation, HTML coding, validation and go live.- Dealt with regular day-to-day projects, expedited projects, high complexity projects and projects in batches.- Implemented Squire for BM3.3 projects for some markets in APAC.- Digital product includes Digital Sales Presentation, Rep Triggered Email, Survey, etc. used in Veeva; Microsite/Galaxy, Digital Banner used for website; Wechat article used for Wechat.- Modified process by providing in time reflection and practical suggestions for system; improved the efficiency of communication by quickly identifying the needs to meet the market expectations; communicate with internal teams (based in India) in multi-functions and clients cross different time zones. Show less -
Project ManagerInforma Markets Apr 2019 - Sep 2019Shanghai City, ChinaWork as a project manager for 2 inbound B2B exhibitions: in fields of Nonwovens and filtrations, organized in Shanghai.- led a team of 4-5 members in marketing and sales functions (internal); worked with global sales offices (the US and South Korea); cooperated with global and domestic business partners like associations and media partners (external).- Managed budget and set goals and targets for team; set pricing policy.- Planned the service and product; planned booth and… Show more Work as a project manager for 2 inbound B2B exhibitions: in fields of Nonwovens and filtrations, organized in Shanghai.- led a team of 4-5 members in marketing and sales functions (internal); worked with global sales offices (the US and South Korea); cooperated with global and domestic business partners like associations and media partners (external).- Managed budget and set goals and targets for team; set pricing policy.- Planned the service and product; planned booth and functional areas in the venue; and planned the marketing strategy including digital marketing and on-site activities.- Oversaw sales milestones; analyzed and visited key customers and competitors; managed salesforce and contracts; cooperated with Operation team; managed vendor, people, and risk. Show less -
Sales ManagerInforma Markets Jan 2018 - Mar 2019Shanghai City, ChinaWork as a sales manager supervising 1-2 sales members.- Planned and implemented sales activities for the projects.- Responsible for tracking the progress of sales through CRM/salesforce. - Helped customers to design and deliver their marketing campaign to maximize their benefit.- Generated and assigned leads to the team to achieve the targets in different milestones. - Helped the team to achieve the project sales target (129.87%) and personal sales target (164%). -
Account ManagerInforma Markets Apr 2016 - Dec 2017Shanghai City, China- Conducted international sales by retaining existing customers and generating new leads.- Prepared sales materials and documented customer communications via CRM in an accurate and timely manner.- Established rapport with international key accounts and provided consulting service to customers.- Assisted the team leader to achieve the project sales targets and the personal sales targets (85%). -
Project AssistantMesse Frankfurt (Shanghai) Ltd Apr 2014 - Mar 2016ShanghaiWork as a project assistant for multi-functional working content in sales, marketing, coordination and operation for 2 outbound B2B exhibitions, in fields of paper and stationery, venue in Frankfurt and Dubai.- Managed sales including booth selling, CRM and contract; responsible for exhibitor registration and service catalog management.- Created marketing content for website and Wechat; Conducted data analysis and create content for brochures, press releases, post-show reports.-… Show more Work as a project assistant for multi-functional working content in sales, marketing, coordination and operation for 2 outbound B2B exhibitions, in fields of paper and stationery, venue in Frankfurt and Dubai.- Managed sales including booth selling, CRM and contract; responsible for exhibitor registration and service catalog management.- Created marketing content for website and Wechat; Conducted data analysis and create content for brochures, press releases, post-show reports.- Liaised with overseas offices (Frankfurt, Dubai, Hong Kong), business partners, sales agency and suppliers to leverage the resources to achieve goals.- Managed budget for onsite event, marketing activities, traveling, catering and gift; achieved the sales targets of the projects. Show less -
Overseas Sales & Marketing SpecialistShanghai Blue Vision Investment & Consulting Co., Ltd Jun 2013 - Mar 2014Shanghai- Conducted international sales via email, call and visit; provided service to customers to improve satisfaction.- Managed international key accounts and coordinated with partners and vendors.- Improved interpersonal communication skills and event organising skills. - Assisted the marketing leader to complete multiple tasks in this project.
Cathy Li Skills
Frequently Asked Questions about Cathy Li
What company does Cathy Li work for?
Cathy Li works for Globus Events
What is Cathy Li's role at the current company?
Cathy Li's current role is Senior International Business Manager.
What schools did Cathy Li attend?
Cathy Li attended 英国华威大学, 南昌航空大学, Yichun University.
What skills is Cathy Li known for?
Cathy Li has skills like Trade Fair Organizing, Coordinating, Marketing, Overseas Sales, Filter/filter Media/filter Media Testing, Non Woven, Paper/stationery/packaging, Licensing, Marketing Strategy.
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