Cathy B. is a Sr. Director Service Product Management and Marketing at Thermo Fisher Scientific. She possess expertise in market research, strategy, product marketing, marketing strategy, management and 13 more skills. Colleagues describe her as "Cathy has deep experience in all four (or 7) Ps of services marketing: She has done research, consulting, and training across almost all technology industries: computers, software, medical, semiconductor manufacturing and others. She knows more about service marketing than anyone. She is also the smartest and most creative person that I know. Her personal values are the highest. You won't find anyone better!"