Cathy Lawson Email and Phone Number

Event planning for ministry fundraising events including Banquet (400-600), Festa della Donna Women's Brunch (200-350) and Golf Fore Life charity tournament (70-145 players), and Baby Bottles for Life Campaign in area churches, resulting in an annual revenue of $600K. Executed annual event called Cookies with Santa for ministry clients and their families.Recruiting event chairs and volunteers for planning committees. Soliciting bids from venues and vendors. Menu and decor selection. Research speakers/headliners/entertainers. Negotiate services within budget. On site logistics coordinator.

Fundraising, event planning, donor relations for local nonprofit evangelical ministry providing counseling, education and resources for women with unplanned pregnancies and their partners.• Planned and managed 3 annual fundraising events including volunteer management, event logistics, vendor selection and management, speaker/entertainment research and selection. Banquet (400-600), Women's Brunch (200-350), and charity golf tournament (70-100 players at Brookhaven CC), resulting in an average annual revenue of $435K.• Donor management using Microsoft Access• Donor and community relations including churches• Public speaking at parenting groups and churches on behalf of ministry• Designed and executed a new spring fundraising event for women called Festa della Donna• Implemented and facilitated a fun annual client family event called Cookies with Santa

Plan and facilitate annual school fall carnival fundraiser for PTO. Library assistant (shelving books). Substitute teach as needed within the school district.

• Managed fundraising, marketing, grant writing, public relations and event planning activities for nonprofit private school serving children with learning differences. Created content for marketing materials (flyers, brochures, direct mail, newsletters, web sites and press releases). • Increased community awareness and visibility by coordinating speaking engagements, civic memberships, trade show participation and media advertising• Cultivated community partnerships with local pediatric practioners• Coordinated fundraising events including annual charity golf tournament, silent auction, magazine drive and volunteer breakfast generating more than $90,000 in revenueSchool CLOSED in June, 2008

Underwent 5 months of training through Kindermusik International to become licensed to teach Kindermusik which is a secular program. Created a sacred curriculum for church programs called Preschool Praise. Ran all aspects of this home-based business including marketing, P&L, bookkeeping, outside sales, customer and public relations, business networking and trade show participation.• Contracted by Kindermusik International to conduct teacher training workshops at DFW area Bright Horizons child care centers resulting in increased enrollment and program participation in the centers• Generated leads to successfully fill summer camp classes to capacity by utilizing a layered marketing plan• Conducted music and movement classes in local preschools, daycare centers and mother's day out programs

Managed and coordinated marketing and development activities including targeted direct mail, event planning and public relations. Other responsibilities included networking with area physicians and therapists, cultivating community partners, grant writing, coordinating annual school events, designing direct mail pieces and brochures.• Developed and implemented a marketing plan which resulted in a 55% increase in enrollment at Dallas Day School• Awarded a $10K grant from Pearle Vision Foundation for the Low Vision Clinic• Functioned as Assistant Daycare Director when Director was unavailable• Interim Daycare Director for 3 months during Daycare Director search• Conducted workshops at local Babies-R-Us stores, educating parents on choosing the right daycare

Quality manager for retail loan center from 1995 to 1996. Managed employee incentive program and process mapping for Dallas and Houston retail loan centers and loan-by-phone which included time studies and mystery shops.Promoted to Business Analyst Training Delivery from 1996 to 2001. Designed curriculum for paper based training. Facilitated classroom and ad hoc training within the region. Worked with cross-functional teams to design program software. Training, implementation and support during implementation and conversion of new software. Supported an assigned territory of retail banking centers.• Facilitated team building and change management workshops for bank executives and teams• Lead an implementation pilot which resulted in the training of 1300+ retail employees nationwide• Directed process improvement teams, time studies, focus groups and mystery shops thereby identifying national benchmark standards and improving customer satisfaction• Analyzed and streamlined retail lending procedures which resulted in increased productivity• Designed incentive and recognition program increasing productivity and employee retention