As founder of Plus One to Gaming, I created an international revenue-driving brand supporting tabletop gaming enthusiasts.In this role, I developed the brand's styling, custom assets, website, SEO strategy, and content from scratch, resulting in over 22K monthly visitors and averaging 600 monthly email lead captures.

Responsibility for product marketing, copywriting, SEO optimization, and developing brand identity.

Responsible for content strategy in support of Escape’s business goals. Successfully audited existing content resources to identify gaps and opportunities to drive content strategy.Captured customer insights and preferences by implementing site search tracking on Escape’s homepage. Optimized localized product pages to boost organic search traffic by 13%. Furloughed due to the early business impact of COVID-19.

Responsible for developing OnLogic's global marketing campaigns and content to promote products, services and technical expertise through a variety of media. Engages with SEO, Engineering, Product Management, Sales and Customer Support teams to review data and identify content areas for growth. Content areas include product, company, and support videos, blog posts, podcasts, educational infographics, customer-facing newsletters, and targeted mailings.

As a consultant I helped local businesses grow by uncovering their challenges developing measurable systems, strategies, and solutions that were right for them. Projects included logo and web design, rebranding, search engine optimization and content marketing strategy, online advertising, and sales funnel development.

Developed engaging media, content, and branding to rally our donors, board, leadership, and campaign volunteers behind United Way’s new mission, yielding a 6% increase ($790K) of non-earmarked resources.

Responsible for the management and utilization of deployable technology assets, including 9 subordinate technicians, 450 laptops and supporting equipment, 8 Exchange servers, 1,250 clients, and over 5,000 trouble tickets resolved over two successful deployments.