Cecelia Chen
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Cecelia Chen Email & Phone Number

Brand Leaders | International Business Development | Business Management | Diversified Investors | Strategy | Product Development | Brand Marketing | Leadership | MBA at L'Oréal
Location: New York, United States 6 work roles 2 schools
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Current company
Role
Brand Leaders | International Business Development | Business Management | Diversified Investors | Strategy | Product Development | Brand Marketing | Leadership | MBA
Location
New York, United States
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Who is Cecelia Chen? Overview

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Quick answer

Cecelia Chen is listed as Brand Leaders | International Business Development | Business Management | Diversified Investors | Strategy | Product Development | Brand Marketing | Leadership | MBA at L'Oréal, a with 10 employees, based in New York, United States. AeroLeads shows a matched LinkedIn profile for Cecelia Chen.

Cecelia Chen previously worked as Brand Representative at L'Oréal and Field Sales Executive at L'Oréal. Cecelia Chen holds Master Of Business Administration - Mba, Business Administration, Management And Operations from University Of Southern California - Marshall School Of Business.

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Email format at L'Oréal

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L'Oréal

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Profile bio

About Cecelia Chen

As a visionary senior executive, brand builder, and business transformation leader, I offer a career-spanning record of partnering with brands and retailers to design and execute custom-fit strategies that fuel sales, margin, and market share gains; expand customer base and demographics; and achieve milestone performance in key doors. I excel in driving financial and operational rigor across organizations, employing a profit-driven lens to spearhead business transformation initiatives that improve sales, margin, marketing ROI, and net operating profit while streamlining staffing needs and controlling costs. I leverage analytics to optimize sales and marketing programs, customer experience, and staff performance. Recognized as an exceptional team builder, coach, and mentor, I have been repeatedly sought out for my capacity to recruit, develop, and retain top talent; build deep bench strength; and cultivate engaged, energized, and disciplined teams that overachieve sales targets. AREAS OF EXPERTISE:Brand Sales, Market Share & Margin Growth | P&L Management | Leadership/Talent DevelopmentBusiness Transformation Leadership | Retailer Relationship Management | Sales Strategy DevelopmentBench Strength Development | Organizational Restructuring | Change Leadership | Succession PlanningTalent Identification, Recruitment & Retention | Coaching & Mentoring | Budget Planning & ForecastingTraining Development | Presentation & Negotiation Skills | POS Program Development & ExecutionOmnichannel Marketing ROI Enhancement | Cost Control | Product & Brand Launch BRAND EXPERIENCE: L'Oreal | Clinique | MAC | Bobbi Brown | Origins | Tom Ford | Smashbox | GlamGlow Jo Malone London | La Mer | Aramis Designer Fragrances | By Kilian | Frederic Malle

Current workplace

Cecelia Chen's current company

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L'Oréal
L'Oréal
Brand Leaders | International Business Development | Business Management | Diversified Investors | Strategy | Product Development | Brand Marketing | Leadership | MBA
Website
Employees
10
AeroLeads page
6 roles

Cecelia Chen work experience

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Brand Representative

Current

Los Angeles Metropolitan Area

Responsible for international expansion and marketing strategy, as well as partnering with cross-functional teams to develop global programs and product launches. Particular focus on digital and Online acceleration in China & India, as well as building brand awareness globally.

Feb 2017 - Present

Field Sales Executive

Los Angeles Metropolitan Area

Pilot for internal rotation program for high performing/potential employees. Responsible for sales territory across twelve doors (including 59th Street flagship) for Clinique brand. Partnered with retailers for major launches and outperformed total US brand growth within territory. Focused on talent; restructured territory and implemented new selling incentives.

Dec 2013 - Dec 2016

Senior Human Resources Analyst

Beijing, China

Responsible for project management for C-level initiatives of IT & Supply Chain transformation. Accountable for Board of Director & Corporate Strategy cycle presentation development.

Jun 2012 - Dec 2013

Global Head Human Resources

Hong Kong Sar

Support role in developing and executing Talent strategy. Key initiatives included rolling out CEO/executive leadership team succession planning & performance management processes.

Aug 2011 - Apr 2012

Marketing Specialist

Bangkok, Bangkok City, Thailand

Managed the Skincare, Promotional and Men's categories during the rapid entry into China and 13 other Asia Pacific markets (over $300 million in net sales). Key liaison between global teams and local markets to ensure locally relevant program execution and efficient marketing operations Lead digital marketing efforts to drive brand awareness, increase attention and drive conversions

Jun 2005 - May 2008
Team & coworkers

Colleagues at L'Oréal

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2 education records

Cecelia Chen education

Bachelor'S Degree, Business Administration, Management And Operations

Activities and Societies: We provide computer maintenance services for all students and teachers without compensation, mainly to solve.

FAQ

Frequently asked questions about Cecelia Chen

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What company does Cecelia Chen work for?

Cecelia Chen works for L'Oréal.

What is Cecelia Chen's role at L'Oréal?

Cecelia Chen is listed as Brand Leaders | International Business Development | Business Management | Diversified Investors | Strategy | Product Development | Brand Marketing | Leadership | MBA at L'Oréal.

Where is Cecelia Chen based?

Cecelia Chen is based in New York, United States while working with L'Oréal.

What companies has Cecelia Chen worked for?

Cecelia Chen has worked for L'Oréal, Unilever, Shiseido, and Robinsons-May.

Who are Cecelia Chen's colleagues at L'Oréal?

Cecelia Chen's colleagues at L'Oréal include Katarzyna Poświata - Kozicka, Céline Debove, Babis Hatziefstratiou, Miguel Neila López, and Monique Cristina Dos Santos Souza.

How can I contact Cecelia Chen?

You can use AeroLeads to view verified contact signals for Cecelia Chen at L'Oréal, including work email, phone, and LinkedIn data when available.

What schools did Cecelia Chen attend?

Cecelia Chen holds Master Of Business Administration - Mba, Business Administration, Management And Operations from University Of Southern California - Marshall School Of Business.

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