Cedric Dufour Email & Phone Number

Ville De Paris, Île-De-France, France

. Trainline is the world's leading independent rail and coach travel platform, which brings together 270 carriers in and across 45 countries.. At Trainline Partner Solutions, we're on a mission to empower organizations and people to make greener travel choices. . My goal focusses on b2b business development and new business : my team helps travel sellers (TMCs, OBTs) to connect to global rail content, thanks to Trainline's industry-leading rail distribution solutions (simple… Show more . Trainline is the world's leading independent rail and coach travel platform, which brings together 270 carriers in and across 45 countries.. At Trainline Partner Solutions, we're on a mission to empower organizations and people to make greener travel choices. . My goal focusses on b2b business development and new business : my team helps travel sellers (TMCs, OBTs) to connect to global rail content, thanks to Trainline's industry-leading rail distribution solutions (simple standardized API connection, agent tool, ...) Show less

Issy-Les-Moulineaux, Île-De-France, France

⇒ Teldar Travel is the leading B2B hotel booking platform in Europe, dedicated to travel agents, main business unit of Gekko (ex-startup, Accor Group)⇒ Management of 39 people across Europe (7 countries in direct report)⇒ Member of Gekko’s management board, reporting to CEOMission :• Lead and grow the business unit in FR, BE, NL, ES, PT, IT, UK• Define sales strategies (travel agencies networks, tech partnerships)• Manage the covid crisis : rationalization of costs… Show more ⇒ Teldar Travel is the leading B2B hotel booking platform in Europe, dedicated to travel agents, main business unit of Gekko (ex-startup, Accor Group)⇒ Management of 39 people across Europe (7 countries in direct report)⇒ Member of Gekko’s management board, reporting to CEOMission :• Lead and grow the business unit in FR, BE, NL, ES, PT, IT, UK• Define sales strategies (travel agencies networks, tech partnerships)• Manage the covid crisis : rationalization of costs and structure, activation of continuity plan and recovery plan (sales, marketing, tech, Salesforce) Show less

Paris Area, France

⇒ EasyJet partnership is Europcar Mobility Group #1 account since 2004⇒ Transversal management of a dedicated team of 3 executives (pricing, digital, sales), and pricing executives in all European countries on easyJet topics⇒ Reporting to Group Leisure Sales DirectorMission :• Lead global strategic partnership between EasyJet and Europcar• Define and monitor the account business development strategy (digital, pricing, marketing) to accelerate sales activityMain… Show more ⇒ EasyJet partnership is Europcar Mobility Group #1 account since 2004⇒ Transversal management of a dedicated team of 3 executives (pricing, digital, sales), and pricing executives in all European countries on easyJet topics⇒ Reporting to Group Leisure Sales DirectorMission :• Lead global strategic partnership between EasyJet and Europcar• Define and monitor the account business development strategy (digital, pricing, marketing) to accelerate sales activityMain achievements :• Substantially increased conversion ratio between 2014 and 2019 : car rentals over-performed EasyJet flight growth• Renegotiated the contract to successfully reduce commercial costs• Won 2 major RFPS : Ryanair/RentalCars and easyJet/CarTrawler• Initiated innovative digital projects (multi brands, multi products, multi modal MAAS platform and API) Show less

Paris Area, France

⇒ Long haul represents 50% of global revenue, first class >200MEUR ⇒ Management of 7 pricing analysts, in support of long haul pricers ⇒ Reporting to Group Long Haul Pricing DirectorMission :• Optimize pricing processes (economy, business and first classes)• Lead and monitor first class pricing on global scopeMain achievements :• Created a leisure fare for first class (increased bookings by >20%)

Paris

⇒ Trade Strategy team is responsible for defining the contractual and commercial framework of agreements with travel agencies based in France, for negotiating these agreements, and for administrating sales. Revenue > 2B EUR⇒ Management of a multidisciplinary team, which grew from 4 to 9 people after the merger of 4 different teams ⇒ Reporting to Indirect Sales Director FranceMission :• Initiate and deploy trade strategy for indirect sales on french market• Personally… Show more ⇒ Trade Strategy team is responsible for defining the contractual and commercial framework of agreements with travel agencies based in France, for negotiating these agreements, and for administrating sales. Revenue > 2B EUR⇒ Management of a multidisciplinary team, which grew from 4 to 9 people after the merger of 4 different teams ⇒ Reporting to Indirect Sales Director FranceMission :• Initiate and deploy trade strategy for indirect sales on french market• Personally negotiate and monitor strategic agreements with key travel agencies networks (Amex GBT, CWT, BCD, HRG, Egencia, Selectour, Tourcom, Manor, Odigeo, Fram, Oui-SNCF, Expedia, TUI, Thomas Cook...)• Support trade sales account managers visiting travel agencies (segmentation, sales pitch, sales administration)• Represent Air France-KLM in industry trade events, travel agents association’s meetings, and at airlines IATA local board and BARMain achievements :• Devised and implemented a completely new AF-KLM trade strategy with travel agencies networks in France, after convincing the board of the absence of dominant position risk on the leisure market in France. This resulted in a lower cost of sale, and better ROI• Reorganized the team, after integrating 3 other teams merged within trade strategy department Show less

⇒ Global Accounts Division is in charge of negotiating and monitoring commercial agreements with large corporations, to help them optimize their worldwide corporate travel needs and expenses⇒ Direct management of one assistant, and indirect management of sales executives in my portfolio, in 30 countries⇒ Reporting to Strategic Global Accounts DirectorMission :• Negotiate, implement, follow-up and monitor strategic accounts of AF-KLM and Skyteam airlines• Global scope… Show more ⇒ Global Accounts Division is in charge of negotiating and monitoring commercial agreements with large corporations, to help them optimize their worldwide corporate travel needs and expenses⇒ Direct management of one assistant, and indirect management of sales executives in my portfolio, in 30 countries⇒ Reporting to Strategic Global Accounts DirectorMission :• Negotiate, implement, follow-up and monitor strategic accounts of AF-KLM and Skyteam airlines• Global scope (Revenue 150MEUR, #1 AF-KLM portfolio : EADS (Airbus, Astrium, Europcopter, MBDA...), Lagardère, Renault-Nissan, PSA, Dassault Aviation)Main achievements :• Increased market share, and reduced commercial cost, on the company’s biggest corporate travel customers portfolio Show less

⇒ Key French Accounts Division is in charge of negotiating and monitoring commercial agreements with french-based large corporations, to help them optimize their corporate travel needs and expenses⇒ Direct management of one assistant⇒ Reporting to Head of French Key AccountsMission :• Negotiate, implement, follow-up and monitor key accounts of AF-KLM• French scope (Revenue 30MEUR : Vallourec, Bureau Veritas, Electronic Data System, Vivarte, Dassault Systèmes, Française… Show more ⇒ Key French Accounts Division is in charge of negotiating and monitoring commercial agreements with french-based large corporations, to help them optimize their corporate travel needs and expenses⇒ Direct management of one assistant⇒ Reporting to Head of French Key AccountsMission :• Negotiate, implement, follow-up and monitor key accounts of AF-KLM• French scope (Revenue 30MEUR : Vallourec, Bureau Veritas, Electronic Data System, Vivarte, Dassault Systèmes, Française des Jeux, Fromageries Bel, Canal Plus, Vivendi, ADP GSI, Altran, WPP...) Show less

⇒ New position created within Partnership department of Central Marketing Division, in charge of development⇒ Reporting to Partnerships DirectorMission :• Target, negotiate, deploy and follow-up of new global products and services partnerships : in-flight (Coca-Cola, Fauchon), in lounges (massage room Clarins, internet room Apple, TV room Sharp...)• Identify and launch new traffic and revenue sources for www.airfrance.com sites in EuropeMain achievements :•… Show more ⇒ New position created within Partnership department of Central Marketing Division, in charge of development⇒ Reporting to Partnerships DirectorMission :• Target, negotiate, deploy and follow-up of new global products and services partnerships : in-flight (Coca-Cola, Fauchon), in lounges (massage room Clarins, internet room Apple, TV room Sharp...)• Identify and launch new traffic and revenue sources for www.airfrance.com sites in EuropeMain achievements :• Initiated a new business development approach : I asked partners to cover the cost of various products and services, through selling the marketing value linked to Air France customers, and selling new advertising spaces• Launched Air France’s online affiliation program with TradeDoubler in Europe (20% of online revenue in 2004) Show less

⇒ Reporting to Country Manager. In charge of marketing (sales and marketing actions plan, media campaigns, direct marketing, partnerships, website management). In charge of commercial administration (reporting, pricing, creation of promotional actions, analysis and segmentation of sales representatives portfolios)

⇒ reporting to country CFO. Responsible for controlling and reporting. Audit of internal procedures and realisation of the «financial bible». In charge of creating the business plan update to be shared with group HQ. Link between financial dept and advertising executives, to help build RFP estimate

Master 2 (M2), International Marketing And Business Administration, Essca Grande Ecole Program

Major courses : Marketing, Management, Business Law, Finance, Accounting, HR Management, Economics, Mathematics, IT... Specialized.

Bachelor Of Arts (Ba) Level, International Business Management

Activities and Societies: Newcastle Business School International business management credits (ECTS), as part of ESSCA Master graduation.

Baccalauréat C, Maths, Physics