Cedric Dufour Email & Phone Number

Ville De Paris, Île-de-France, France

. Trainline is the world's leading independent rail and coach travel platform, which brings together 270 carriers in and across 45 countries.. At Trainline Partner Solutions, we're on a mission to empower organizations and people to make greener travel choices.. My goal focusses on b2b business development and new business: my team helps travel sellers.

Issy-les-Moulineaux, Île-de-France, France

• ⇒ Teldar Travel is the leading B2B hotel booking platform in Europe, dedicated to travel agents, main business unit of Gekko (ex-startup, Accor Group)⇒ Management of 39 people across Europe (7 countries in direct.
• Lead and grow the business unit in FR, BE, NL, ES, PT, IT, UK
• Define sales strategies (travel agencies networks, tech partnerships)
• Manage the covid crisis: rationalization of costs… Show more ⇒ Teldar Travel is the leading B2B hotel booking platform in Europe, dedicated to travel agents, main business unit of Gekko (ex-startup, Accor Group)⇒.
• Manage the covid crisis: rationalization of costs and structure, activation of continuity plan and recovery plan (sales, marketing, tech, Salesforce) Show less

Paris Area, France

• ⇒ EasyJet partnership is Europcar Mobility Group #1 account since 2004⇒ Transversal management of a dedicated team of 3 executives (pricing, digital, sales), and pricing executives in all European countries on easyJet.
• Lead global strategic partnership between EasyJet and Europcar
• Define and monitor the account business development strategy (digital, pricing, marketing) to accelerate sales activityMain… Show more ⇒ EasyJet partnership is Europcar Mobility Group #1 account since 2004⇒ Transversal.
• Define and monitor the account business development strategy (digital, pricing, marketing) to accelerate sales activityMain achievements:
• Substantially increased conversion ratio between 2014 and 2019: car rentals over-performed EasyJet flight growth
• Renegotiated the contract to successfully reduce commercial costs

Paris Area, France

• ⇒ Long haul represents 50% of global revenue, first class >200MEUR ⇒ Management of 7 pricing analysts, in support of long haul pricers ⇒ Reporting to Group Long Haul Pricing DirectorMission:
• Optimize pricing processes (economy, business and first classes)
• Lead and monitor first class pricing on global scopeMain achievements:
• Created a leisure fare for first class (increased bookings by >20%)

Paris

• ⇒ Trade Strategy team is responsible for defining the contractual and commercial framework of agreements with travel agencies based in France, for negotiating these agreements, and for administrating sales. Revenue >.
• Initiate and deploy trade strategy for indirect sales on french market
• Personally… Show more ⇒ Trade Strategy team is responsible for defining the contractual and commercial framework of agreements with travel agencies based in France, for negotiating these agreements, and for.
• Personally negotiate and monitor strategic agreements with key travel agencies networks (Amex GBT, CWT, BCD, HRG, Egencia, Selectour, Tourcom, Manor, Odigeo, Fram, Oui-SNCF, Expedia, TUI, Thomas Cook...)
• Support trade sales account managers visiting travel agencies (segmentation, sales pitch, sales administration)
• Represent Air France-KLM in industry trade events, travel agents association’s meetings, and at airlines IATA local board and BARMain achievements:

• ⇒ Global Accounts Division is in charge of negotiating and monitoring commercial agreements with large corporations, to help them optimize their worldwide corporate travel needs and expenses⇒ Direct management of one.
• Negotiate, implement, follow-up and monitor strategic accounts of AF-KLM and Skyteam airlines
• Global scope… Show more ⇒ Global Accounts Division is in charge of negotiating and monitoring commercial agreements with large corporations, to help them optimize their worldwide corporate travel needs and expenses⇒.
• Global scope (Revenue 150MEUR, #1 AF-KLM portfolio: EADS (Airbus, Astrium, Europcopter, MBDA...), Lagardère, Renault-Nissan, PSA, Dassault Aviation)Main achievements:
• Increased market share, and reduced commercial cost, on the company’s biggest corporate travel customers portfolio Show less

• ⇒ Key French Accounts Division is in charge of negotiating and monitoring commercial agreements with french-based large corporations, to help them optimize their corporate travel needs and expenses⇒ Direct management.
• Negotiate, implement, follow-up and monitor key accounts of AF-KLM
• French scope (Revenue 30MEUR: Vallourec, Bureau Veritas, Electronic Data System, Vivarte, Dassault Systèmes, Française… Show more ⇒ Key French Accounts Division is in charge of negotiating and monitoring commercial.
• French scope (Revenue 30MEUR: Vallourec, Bureau Veritas, Electronic Data System, Vivarte, Dassault Systèmes, Française des Jeux, Fromageries Bel, Canal Plus, Vivendi, ADP GSI, Altran, WPP...) Show less

• ⇒ New position created within Partnership department of Central Marketing Division, in charge of development⇒ Reporting to Partnerships DirectorMission:
• Target, negotiate, deploy and follow-up of new global products and services partnerships: in-flight (Coca-Cola, Fauchon), in lounges (massage room Clarins, internet room Apple, TV room Sharp...)
• Identify and launch new traffic and revenue sources for www.airfrance.com sites in EuropeMain achievements:
• … Show more ⇒ New position created within Partnership department of Central Marketing Division, in charge of development⇒ Reporting to Partnerships DirectorMission:
• Initiated a new business development approach: I asked partners to cover the cost of various products and services, through selling the marketing value linked to Air France customers, and selling new advertising spaces
• Launched Air France’s online affiliation program with TradeDoubler in Europe (20% of online revenue in 2004) Show less

⇒ Reporting to Country Manager. In charge of marketing (sales and marketing actions plan, media campaigns, direct marketing, partnerships, website management). In charge of commercial administration (reporting, pricing, creation of promotional actions, analysis and segmentation of sales representatives portfolios)

⇒ reporting to country CFO. Responsible for controlling and reporting. Audit of internal procedures and realisation of the «financial bible». In charge of creating the business plan update to be shared with group HQ. Link between financial dept and advertising executives, to help build RFP estimate

Master 2 (M2), International Marketing And Business Administration, Essca Grande Ecole Program

Major courses : Marketing, Management, Business Law, Finance, Accounting, HR Management, Economics, Mathematics, IT... Specialized in.

Bachelor Of Arts (Ba) Level, International Business Management

Activities and Societies: Newcastle Business School International business management credits (ECTS), as part of ESSCA Master graduation.

Baccalauréat C, Maths, Physics