Claire Walsh Email & Phone Number

Kirkland, WA, US

Bellevue, Washington, United States

Bellevue, Washington, United States

Managing lifecycle and consumer retention for three Niantic game titles: Ingress, Peridot, and Monster Hunter NOW.

Redmond, Washington, United States

• Developed product and campaign marketing strategy for Microsoft Bing across US and 20+ international markets. Directly managed the international consumer marketing team who created content and guided Microsoft and.
• Built 15+ major Microsoft Bing and Content Service product strategies by defining audience and benefit, tailoring messaging to targeted segments, and mapping customer journeys. Selected and scheduled campaigns via.
• Partnered on forecasting, messaging, and project development for 10+ feature experiments across Microsoft Bing-integrated products.
• Managed a 12-person team who execute channel and local strategy and consistently deliver +26% YoY volume and engagement growth.
• Involved in product concepting and GTM execution for the Bing app on Xbox console which had 1.1M downloads and 20% long-term retention across the second half of fiscal year 2021.

Redmond, Washington, United States

• Created and executed on product marketing strategy from end-to-end for Microsoft Bing across US and top 10 international markets. Tested, tagged, and tracked all channels to ensure high performance and measurable.
• Organized and onboarded 20 Xbox Live Rewards markets into the Microsoft Rewards program from platform translation and localization, testing, lifecycle funnel and activation, and continued engagement. Drove team to.
• Developed product marketing and campaign strategy for Microsoft donation product, Give with Bing, in 8 international markets. Through continued partnership and persuasion, Give with Bing has been featured in both.
• Managed key third-party partnerships including Renault, Roblox, Riot Games, CARE, UNICEF for COVID-19 relief donations in Brazil and India, Comic Relief for Red Nose Day, and many others.
• Led co-marketing projects, experiments, and initiatives with engineering and internal Microsoft marketing teams (Rewards, Xbox, MSN, Surface, and Windows) to drive revenue and impact for Microsoft brand and loyalty..
• Conducted Microsoft-wide product presentations with audiences ranging from 20 to 200+.

• Creatively consulted and delivered marketing content including online ads and email, print design, and video production for higher education clients around the world. Developed customer-facing web applications and.
• Managed 20+ client campaigns annually with end-to-end execution, conducted quality assurance, and final checks before delivery.
• Adapted and modernized brands and messaging to adhere to specific audiences and age groups. Adjusted strategies based on trend-forecasting.
• Collected glowing reviews and routine clients. Received numerous reports on increased interest, enrollment, and clickthrough.

Seattle, WA

• Managed a team of 15+ designers for a custom product and marketing agency. Oversaw creative production of marketing, client assets, and quality checks for both print and web-based products.Key accomplishments:
• Developed several agency brands based on target audiences for both B2C and B2B.
• Created 30+ page training manual and regiment for employees. Recruited and oversaw training of over 60 individuals.

Pullman, WA

Designed and managed product and marketing assets. First intern and part-timer for start-up to multi-million dollar creative and marketing company.