Celeste Berke Knisely, Mta Email & Phone Number

Denver, Co, Us

Boulder, Colorado, Us

36% of 1230 Executive buyers we surveyed said the deal stalls because sellers aren’t able to find problems. We teach and reinforce with your team how understand the unique business problem you solve for your customers, how to find them during discovery and make a case for change / show the cost of inaction. No problem = no saleTHE SALES STRUGGLES ARE REAL:- Win Rates are Declining - Low Average Sales Price- Long Sales Cycles- Poor Pipeline DevelopmentThe Gap Selling Methodology is a sales technique that shifts the focus of the sale from your product to the buyer’s problem. In old-school selling methodologies, focusing on the features and benefits of your product meant the buyer had all the power when it came to understanding the prospect’s true needs. With Gap Selling, we teach you how to find the gap– the space between the buyer’s current and future states– and utilize that information to sell to the real problem the buyer is experiencing.HOW IS IT DIFFERENT FROM OTHER METHODOLOGIES?Gap Selling teaches you how to be Problem-Centric™. We don’t pitch about our product or service, and we don’t try to find the customer’s “pain point” to manipulate a sale. Gap Selling is a collaborative effort with the buyer to identify the true source of the problem, evaluate the cost of that problem, and work together to find a solution to fill the gap.Different Ways to Learn Gap Selling:-Read the Book-Engage with Out Team for robust training / reinforcement As one of a handful of Certified Sales Training Partners, I not only carry a pipeline and actively sell, but I teach/train too. Industries of Focus are primarily: Hospitality, Hospitality Technology, Hospitality Service Providers, SaaS, Mar Tech and Retail (To Name a Few).The Value lies in the gap. GAP SELLING SETS UP SALESPEOPLE TO BE TRUSTED ADVISERS.Shoot me a DM to chat so you can see what discovery SHOULD look like.

How do you find content specifically for sales, by those in the trenches - and weed out the noise? You build a platform that allows you to find what you need with the click of a button.Revenue Magazine was born out of frustration with the endless stream of generic, recycled sales advice flooding LinkedIn. We saw a glaring gap in the knowledge available to salespeople, leaders, and operations professionals—one that needed to be filled with meaningful, actionable insights. That’s why we bring together 30 handpicked experts who deliver the strategies and advice they actually use to succeed. We cut through the noise and deliver content that truly elevates your game—no bullshit, just real, valuable knowledge from the people who live it every day.And yes, it is gated! Why? To keep out the bots. You subscribe - a new article is dropped daily!www.revenuemagazine.com

A self-proclaimed "Sales Growth Strategist" who collaborates with executives to identify strategic gaps and create roadmaps for success. With a passion for cross-functional collaboration, team development, and delivering results, I am your partner in achieving top performance.My consultancy focuses on two key areas. Firstly, consulting with high-performing teams to develop robust sales strategies and uncover gaps in sales cycles and stagnant revenues. Secondly, we assess current sales processes and implement modern sales growth initiatives. Through bespoke sales training and social selling programs, I help teams identify opportunities and quickly implement training to elevate their sales organization.Known as a LinkedIn Expert, I excel in power networking and community building. With 21 years of experience in non-profit and for-profit arenas, holding B.S. and M.S. degrees, I previously served as Regional Director of Sales and Marketing for a hospitality management company. Managing 19 properties, a 50+ member sales team, and $105M in annual sales, I earned accolades such as Director of Sales of the Year, 2x Manager of the Year, and was named 40 under 40 by the Triad Business Journal. I am also a certified sales professional from Marriott International and am recognized as a top LinkedIn Expert in Denver.Connect with me on LinkedIn for collaboration in sales strategy, bespoke sales training, GAP Selling - Training, Sales, Branding & Prospecting Webinars, Sales Strategy, and Sales Team Coaching. Let our team guide your sales organization to exceptional results.

You could do the same thing you've always done - OR - lean into challenging your team to embrace a new approach.In an industry where excellence is non-negotiable, it's time to embrace a fresh and modern approach to hospitality sales.Let's face it, most hospitality sales training is outdated and completely focused on needs, benefits, features, objectives and knowing your SWOT compared to your competition. While all of that information is GREAT - I've yet to see a training company embracing modern day approaches to how buyers buy.You pay to train your team only to wonder why there was zero retention and results haven't changed.Revpar is on the decline, expenses are rising, competition is fierce and your pipeline isn't growing to sustain revenue targets.You are not alone...but doing what your team has always done (relying on inbound or dropping rates to fill) is not the answer!Yes, relationships matter, but in today's modern selling environment, trust, value and how you can help a buyer goes a long way.The Hospitality Sales Edge R.E.A.C.H. model was built by a former hospitality seller turned trainer for modern day hospitality sellers.Arm your team with the know how to prospect daily, to build their own pipeline, to know the ins and outs of every single opportunity so you can drive revenue, fill need times and feel confident in your strategy.I work with independent teams and many brands to train their teams on modern-day sales approaches. No two trainings are the same - they are bespoke based on a thorough diagnosis of what your team is doing.The cherry on top? I will evaluate your team's tech stack as well - as if you aren't leveraging tools that can drive incremental revenue, you are losing to the competition.Shoot me a dm, check out www.hospitalitysalesedge.com or simply follow along for tips and trends.

Harrisburg, Pa, Us

Relationships are authentic, and your team’s NEW approach should be too.Hospitality Industry – Sales Teams, VPs, Development Teams, Hospitality Executives, Management Companies, and Brands alike – it’s time that we disrupt the industry! Does your team have systems and strategies in place to create visibility and a competitive advantage in the marketplace? Old outdated methods do not work. Almost 1 Billion professionals are online – let’s meet them there.Our Mission is to help guide the Hospitality Industry to its full potential through modern training, strategy, and levering the digital-first world. We:➜Show your teams how to create a competitive advantage online, so that your customers, accounts, and potential partners know who you are➜Teach proven strategies to fill your pipeline, build your authority, position your team members as the go-to expert, but most importantly, how to find, attract and talk to your ideal clients; authentically.And if you’ve read this far – we know hospitality. We’ve lived it with first-hand experience both at the property level and above property at the corporate level. For over 19 years! ✔If you want to position your team or company as the GO-TO choice in hospitality?✔Do you want to increase the number of warm conversations that your team has so that they directly impact the bottom line and increase RevPar? ✔Is your team struggling with recruiting and attracting new talent? Most likely a simple strategy shift is needed.✔Do you want to be known as the leader in hospitality so that investors, partners, and management contracts come to you? If not, then it’s time to take a look at your team’s strategy to elevate your status in the industry.Ask me about Our:• Elite Sales Training Program for On Property Sales Stars • Training and Workshop Series Specifically Designed for Modern Day Hospitality Sales/ABM• Hospitality Executive Presence and Positioning

Harrisburg, Pa, Us

Strategy to Accelerate Sales Growth, Build Brand Awareness, Foster Networking Opportunities, Create Employee Advocacy Programs, Increase Employee Engagement and Productivity, Decrease Turnover & Ignite Social Capital. Customized Team Trainings & Workshops for Corporate TeamsBacked by 19 years of experience in sales & marketing, our strategies and proven systems catapult teams into the digital age of "social selling". We've helped teams secure over $300M in revenues from leveraging LinkedIn and tapping into the power of the platform; in addition to creating new revenue streams and properly positioning team members and Executives into the top 1% of profiles on LinkedIn. We work with: 🎇 Leadership Teams & Executives -Who have put their personal brand on the back burner. We properly position their profiles as an authority so they can gain visibility as a trusted thought leader and influencer.🎇Sales Teams & Business Development Teams -Who have been using old and outdated sales tactics. We transition teams to understand and leverage the power of social selling to gain more referrals, expand their network, and how to build a robust sales pipeline to attract ideal clients..Our clients experience results based on our proven framework:1️⃣ InvestigateWe get to know your team, your process and your goals. We will look what has worked in the past and identify the gaps in process and systems. 2️⃣ CustomizeOur team will create a customized LinkedIn Strategy that fits your team's needs and provide training that speaks directly to your organization. 3️⃣ Deliver & ImplementWe deliver high value trainings and workshops that have action-oriented tactics and take-aways that your team will be able to implement immediately. Most teams see results within 30 days.Are You Ready To Turn Your Workforce Into A Social Media Powerhouse?🤝Let's collaborate. For more information, book a 15-minute consultation here: www.callmeceleste.com

Denver, Colorado, Us

Drove strategic thinking across 19 sales departments.Promoted to this role, I leverage my property management success at the regional level with a dash of strategy and loads of big ideas. I’m known for my: ➜ Cutting-Edge StrategyI’m a dot connector. Detailed and analytical by nature, I organize the chaos and see the big picture before others do. Whether it’s with people or the bottom line, I’m always forward-thinking. For example, in 2016, I initiated and partnered with multiple stakeholders to create a cluster sales team model, integrating three hotel sales teams into one. This critical business decision sparked record-high revenue, cost savings and aligned sales strategy.➜ Expert NegotiationA relationship builder at heart, I treat business human to human, executive to executive. I see beyond the surface of the deal, and the heart, inviting clients into a true partnership rather than a transactional exchange. I’m an integral player in winning big brands like Google, Amazon and Facebook in addition to making unprecedented deals to serve our clients and advance our bottom line.➜ Talent DevelopmentI lead to transform. Coaching to the strengths of 40+ Director of Sales, Sales Managers and Sales Support Team Members, I held monthly webinars, conducted one-on-one coaching sessions and honed processes to increase sales funnels and activity. I carve out positions to promote my team. In the last two years, I’ve paved the way for eight employees to advance their career within the company. Data analysis also plays a key role in my position. Bench-marking, sales forecasts and P&L statements all guide the direction of my cross-geographic teams and recommendations to leadership.

Denver, Colorado, Us

Armed with vision and strategy, I came on board to tackle turnover and get the Marriott property firing on all cylinders again. * Spoiler alert * It worked! I won Marriott’s Manager of the Year twice (2013 & 2014) and Stonebridge’s Director of Sales of the Year in 2015.When I started, I crafted a 30-60-90 plan and built the staff from the ground up. Creating foundational processes and finding the right seat for each team member was the secret sauce. I invigorated my five-member sales team and inspired community by creating:➜ A baseline sales training programLater adopted corporate-wide as a training standard operating procedure (SOP) for sales managers.➜ Team processesI instituted one-on-one meetings with each salesperson and created “Teleprospecting Tuesdays” where both department staff and executives picked up the phone to build relationships…together!➜ Innovative marketing strategiesWe leveraged current market conditions in our favor, offering gas cards with bookings to counter expensive fuel costs at the time. Exceeding revenue goals by 114% in 2016 and landing a big brand, national account, a 26% year over year gain, in addition to the other 35+ national accounts I managed, was truly a success!In this role, I am most proud building a high-performing sales team from the ground up.I loved leveraging their potential within the Aspiring Leaders Program and recommending them for internal promotions. One employee in particular who struggled at first, is now a key player in the company, in her third promotion.

Fairfax, Virginia, Us

I came to this role for the downtown experience.With the 235-room Marriott at the heart of Sacramento’s city-center, I led a three-person sales team pushing them to creative avenues for business development, including new incentive programs.I also spearheaded the annual strategic marketing plan and rooms budget while cultivating tight bonds with Fortune 500 clients like Delta Airlines, SAP and Bombardier.

Plano, Tx, Us

Boom - I was the first person in the company's history hired into a Director of Sales & Marketing without industry experience. I successfully navigated seven interviews before securing this role, paving the way for others by overcoming objections selling my untapped leadership potential. I successfully launched a new career leading a staff of four proactive sales people to achieve a $10M annual budget for a Marriott property situated on the campus of three Medical Centers.Area SME (training leader): Conducted system training (Hotel Sales Pro) and new Director of Sales/Sales Manager onboarding for the organization. Worked with sales leaders at various properties within the portfolio to ensure that they were utilizing systems, set up departmental goals and activity goals; monitored results and made recommendations to Regional Management.Provided complete meeting planning services for clients and groups of all sizes. Negotiated meeting space, catering and rooms contracts with clients to create win-win agreements for both parties.

Greensboro, North Carolina, Us

Liaison to the company’s largest account (David’s Bridal) – the nation’s largest bridal retailer – a $780 million company.Implemented a $4 M invitation and gift program on e-commerce website and in 275 stores nationwide. Acted as an SME by aiding in developing training programs for stores during new product launchesCoordinated monthly meetings at client site in Conshohocken, PA bringing together multiple stakeholders including the client, graphic designers, and merchandisers, to brainstorm new product ideas and prepare nationwide product launch timelines.

Greensboro, Nc, Us

A Jack of All Trades, my experience at GMA/GCHMA was varied and no two days were the same. From managing and executing special events ranging in size from 20 to 800+ people (including two annual tradeshows) to volunteer management, I did it all - often on a shoe string budget.Sourced speakers from National Speaker’s Bureaus, prepared event agendas, coordinated event logistics, conducted site inspections, solicited for event sponsorship and managed third party vendor contracts (décor, temporary labor, audio/visual, hotels, and convention space). Created yearly Guilford County Hotel/Motel Association budget and oversaw overall fiscal management of the Association.

Masters, Tourism Administration

Bachelor Of Science, Merchandising