Working for Inspire Ability is my dream come through. After being behind the computer for most of my career I have now hands-on responsailbity like product handling, shipping, and stock logistics.I am still responsible for all marketing online shopping and Social media management tasks. But working for a small family-orientated business is very new to me and I love its simplicity with clear and honest communication. My expertise as a marketing professional was needed and I feel that I am extremely supported by all the new initiatives that I am undertaking.

I am dedicated to helping local businesses to build their online profile. I can develop, create, or refresh their "Online brand". By leveraging my previous experience as a marketing specialist, I will help local businesses to preserve their expertise to what they do best.

Kaseya is the leading provider of cloud-based IT management software. Kaseya solutions allow Managed Service Providers (MSPs) and IT organizations to efficiently manage IT in order to drive IT service and business success. Offered as both an industry-leading cloud solution and on-premise software, Kaseya solutions empower MSPs and mid-sized enterprises to command all of IT centrally, manage remote and distributed environments with ease, and automate across IT management functions. Kaseya solutions are in use by more than 10,000 customers worldwide in a wide variety of industries, including retail, manufacturing, healthcare, education, government, media, technology, finance, and more. Kaseya is privately held with a presence in over 20 countries. To learn more, please visit http://www.kaseya.com

CA Technologies offers a practical approach to help customers transition from maintaining IT systems to delivering new, innovative services and value through IT. I am a key element to the field marketing team.• Manage online Marketing strategies for CA Technologies solutions.• Coordinate and manage the monthly CA Technologies ‘ANZ Newsletter’ • Liaising with outsourced Teleconsulting Firm to develop and streamline marketing programs. This included the leading and mentoring of a team of 3.• Run and manage over 20 Telemarketing campaigns each year.• Responsible for planning and developing 18 marketing program campaigns that focus on the CA Technologies Service Virtualisation solution, CA LISA• Management of the Creation of Mico-Web sites for use with Press Releases, event information and product launches.• Proactively drive an increase ROI from marketing activities through a focus that provides visible measurement, tracking and closed loop marketing campaign execution.• Communication and field marketing support of the sales community.

Tabcorp is an Australian company with interests in gaming and wagering.It owns and operates four casino-hotel complexes; I was assisting the divisional and property marketing departments in the following ways:• Assist and take ownership of user support issues within the Web / Content Management System, CRM / SLX and Unica and Business Intelligence team.• Supporting the Marketing team on the Best practice of Unica.• Troubleshooting and resolution of incidents raised liaising with the business & applicable vendors as required.• Being part of a team that invents within the systems best practices.• Provide input and assistance where required on implementation projects.Achievements:• Successfully implemented new Unsubscribe process for URL Click through and SMS opt out.• Designed and implemented a specific customer’s segmentation system utilising Unica which efficiently gained client redemption from 12% of customers in the last 3 month.

HelmsBriscoe is a leader in meeting procurement, providing clients with research services for hotel and meeting venues around the world for corporations with event needs.Providing contract negotiation with venues, HelmsBriscoe specialises in helping clients with find the right place for their event needs.• Proactively research the needs of prospective and existing customers. • Design inter-company newsletters and client seminar invitations.• Responsible for working with sales team to progress campaign responses. • Undertake market research gathering prospective client information for the sales team.• Program automatic system alerts for the sales and marketing team to enable selection of appropriate customers to attend events or activities. • Reduce and maintain a prospective client database to ensure accuracy and identify key customers.• Localize and develop new approaches to marketing ideas and events.

•Responsible for programming and running 85 marketing campaigns using computer media through Asia pacific in 2008, involving database mgt, information transmission and retrieval. •automatic system alerts for the sales and marketing team to enable selection of appropriate customers to attend events•Reduce and maintain Asia Pacific databases to insure accuracy and identify key customers.•Report on the success of automated mailing campaigns, identifying hit usage patterns in variables such as paper, radio and YouTube options and reporting key success areas and those requiring further development.•Implementation of database mechanisms and solutions to ensure adherence to legal and regulatory governance controlling marketing approaches.•Design, implement and analyse automated customers surveys and report findings to senior marketing management.•Produce ROI and opportunities reports for all campaigns post launch.•Trained and managed outsourced telemarketing partners.

•Manage all marketing activities for a range of both IT solution and service products, from strategy/vision to research, analysis, reporting and in house promotion/advertising.•Responsible for establishing and monitoring a budget of CAD $300,000•Undertake relevant market research activities indentifying competitor activity, market trends and opportunities towards developing direction. •Liaise and negotiate marketing solutions with an in house advertising department and external promotion companies and manage media campaigns promoting the MKS solution.•Negotiate with Gartner group to assess the validity of our products and formally approve them for write up and inclusion in the Gartner Annual report.•Undertake active presentation at tradeshows/events•Manage ongoing analysis of return on investment marketing activities and re-strategise direction if required.•Forge strong industry alliances with key business stake holders and primary clients.

•Cleansing of Database containing over 1500 RSA Security customers.•Support of the marketing campaigns to help improve the services provided.•Analysis of the customers’ needs with an emphasis on building relationships in greater depth and breadth.•Collate data following an organised event.•Manage the relationship with a larger and diverse portfolio of regional clients.•Identify issues/problems and ‘map’ these with service offerings to identify gaps•Work closely with Clients and evaluate client usage of products and services to identify potential issues/opportunities.•Produce daily reports from data extracted from Siebel.•Produce reports at the end of a campaign to show success rate, and to suggest improvements for campaigns.•Manage and Train a team of 5 people in Siebel, RSA products, and negotiation strategies.

This company is a medical centre providing cardio vascular medical services to people. I worked in conjunction with the Marketing Manager to develop strategies to promote CVC notoriety.• Co-ordination of direct marketing campaigns to reposition and promote CVC.• Identify opportunities to inform and re-educate practitioners to enhance patients’ referrals.• Survey patients to identify customer service issues and rectify problems in order to generate repeat business. • Analyse survey and research results in Excel and present a corrective action report.Achievements:In response to survey results, enhance the services and the aesthetics of CVC to satisfactorily accommodate the older less mobile patient target market.

SMI is a specialist I-technology and service supplier providing organisations with complete IT solutions.•Successfully sell IT solutions over the telephone•Design Company newsletters, seminar invitations and letters•Develop an in-depth understanding of the client and their business issues through gathering research information via the web or reading industry journals and by regularly meeting with Analysts and Consultants.•Undertake market research gathering prospective client information for the sales team.•Communicate and promote products to existing and prospecting clients.•Research market place to ensure SMI is competitive.•Coordinate events to promote SMI’s products and services. •Develop marketing strategies and manage projects to increase services provided to customers.•Provide statistics on research results eg. Competition to SMI, location of potential customers and status of current marketing projects.•Assist with the Company’s advertising strategies.