Celeste Tholen Email & Phone Number

--Develop and implement long-term and short-term editorial strategy for SafeWise.--Track and report on article and site performance. Develop action plans for low-performing content, maximize high-performing content, and coordinate implementation.--Develop quarterly and monthly content plans and oversee production. Collaborate with key stakeholders to.

Lehi, Utah

--Oversaw two marketing channels for Young Living, the monthly printed newsletter and the twice-monthly podcast.--Managed, determined, and edited all content for the newsletter, The Essential Edge. Laid out The Essential Edge for print and web publication.--Produced, hosted, recorded, wrote, and edited podcast content. --Worked with relevant teams to.

--Wrote and edited copy from emails to blog posts for Young Living, infographics, product pages, and web landing pages.--Worked on high-profile pieces for a billion-dollar health and wellness company, including video scripts for executives and twice-monthly digital newsletter for all members.--Acted as a mentor for junior copywriters who were figuring out.

Salt Lake County, Utah, United States

-- Pitch, research, conduct interviews, and write twice-monthly artist profiles.-- Cover timely news in the local arts scene.

55 N. 300 West

-- Managed a staff of writers and contributors for one of the most-visited news websites in the western United States.-- Made data-driven editorial decisions and staff assignments.-- Edited original content articles for grammar, punctuation, accuracy, flow, and voice.-- Reached out to the community to build awareness of brand and extend opportunities for.

55 N. 300 West

-- Helped make data-driven editorial decisions about staff assignments.-- Managed team during Writing Manager's absence.-- Edited staff articles.-- Helped develop strategy using data and news knowledge to drive traffic.-- Writed 3–4 news and feature articles daily.-- Built stories in content management system so they're web-ready.-- Managed the Uplifting.

Greater Salt Lake City Area

-- Pitched and wrote about 15 original stories for ksl.com weekly, including local and nationally trending articles. I wrote articles specifically for the ksl.com audience and their interests, generating more than a million page views monthly.-- Got stories from broadcast reporters ready for online publication with extras: videos, photos and galleries.

Greater Salt Lake City Area

-- Generated original content, wrote and reported articles and got articles web-ready by adding extras.

Orem, UT

-- Wrote, edited, worked with writers, helped conceptualize design, worked with photographers, shot photos, met with editors, managed section.-- Revamped the magazine to fit the needs of students and administration

Orem, UT

-- Wrote, edited, worked with writers, managed section.-- Wrote editorials for the paper when editorial staff felt it necessary to take a stance on an issue.

Orem, UT

-- Wrote weekly for the Opinions section in the UVU Review, worked with writers, edited section articles.

Greater Salt Lake City Area

-- Covered the Family beat. Wrote an investigative long-format article a week, as well as 3-4 round-ups. -- Researched and came up with original story ideas, pitched article ideas, and self-edited articles.

Bachelor'S Degree, Residential Landscape Design & Construction

Bachelor Of Arts, Communication - Journalism

Activities and Societies: UVU Review