Marketing Operations Analyst Ii
• Drove campaign and sales flow efficiencies by batching 100K+ updates and linking Marketo records to Salesforce• Configured the Marketo and Salesforce marketing campaign automation for 600+ paid ads using Airtable• Create Salesforce dashboards and reports to analyze the data health and deliver a weekly status update.• Create and oversee email marketing campaigns in Marketo for EMEA and APAC segments using JIRA and Asana