Celine Chen Email & Phone Number

Shanghai, China

Shanghai, China

My work focused on enhancing users' post-booking experiences and establishing a sustainable membership program for Booking.com's diverse services. Here are some highlights:- Collaborate with product, development, research, marketing, legal and design teams in both global and local offices to ensure end-to-end product launches- Drive content strategy and.

台灣 Taipei City 台北

My freelancing projects range from video making, social media marketing, Ad/web copywriting to user experience design.- Pitch and project management- Facilitate media coverage and social content for clients- Organise monthly feature stories ranging from interviews and trends sharing- Work with development & production teams from early ideation to.

台灣 Taipei City 中山區

- In charge of creative outputs, designing convincing narratives and storyboards to increase product exposure and connect with customers. Works include: Online advertisement/TVC/Branding film/Short film. Clients include: Taipei City Government/Johnson Health Tech/Yo-Go Fresh/Chien Tu Hotpot/ITRI…etc.- Conduct market research and develop strategy and.

英國

- Organise online & offline marketing campaigns that target at high spending customers- Raise a 30% conversion rate during the pandemic by addressing user needs with trending resources, based on the market analysis & user persona - Constantly iterate content assets to maintain customer satisfaction through ongoing data tracking and quantitative user.

英國

- Independently collect materials, interview and manage paid partnership product exposure. Producing more than 3 articles a week, topics owned brought an increase in 30% views.- Manage and innovate topics to drive debate and engagement on social media, and set word of mouth for brands.- Gained more than 5 clients for the company by proactive pitching and.

香港

- Contributed to reader-engagement research and market trend analysis of Hong Kong's media industry- Participated in the transition from paper magazine to digital platform, work includes user and market research, website iteration and client management.- Write press releases for arts and cultural events- Proofread articles in Mandarin Chinese, including.