Céline Lam

Céline Lam Email and Phone Number

Marketing and Sales International Strategy @ AWIT
Belgium
Céline Lam's Location
Belgium, Belgium
About Céline Lam

I'm a double master's degree graduate with a passion for International Business and Strategic Marketing. I'm happiest when taking on creative, analytical, or strategic challenges that can make a real difference in the world!My academic journey has been anything but ordinary...🎓 Erasmus in Business Administration @ Eberhard Karls Universität Tübingen (Germany)🎓 Master's degree in International Strategic Marketing @ Université de Liège - HEC Liège (Belgium)🎓 Master's degree in International Management @ Università Degli Studi di Pavia (Italy)This international exposure has broadened my perspective and cultural awareness, developing my ability to navigate the complexity of international business environments.My coursework includes: Brand Management, Marketing Analytics, Innovation Management, Global Strategy, Corporate Reputation and Storytelling, among others.I gained hands-on experience through various projects and a marketing internship, where I developed skills in data analysis, project management, digital marketing (i.e. SEO, social media, content creation, email marketing, influencer marketing), and in building results-driven strategies.I have been told that I'm a good team player who is meticulous, proactive, and has a good sense of aesthetics. I value teamwork, open-mindedness, and growth.🌻— This flows into everything I do.Having a diverse background in International Marketing, Business, and Entrepreneurship, and acquired knowledge across these fields, I'm now ready to channel my ambition into something bigger. Feel free to contact me here or at:💌 lamce63@hotmail.com

Céline Lam's Current Company Details
AWIT

Awit

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Marketing and Sales International Strategy
Belgium
Employees:
12
Céline Lam Work Experience Details
  • Awit
    Marketing And Sales International Strategy
    Awit
    Belgium
  • Turtle - Better Breakfast
    Digital Communication & Marketing Intern
    Turtle - Better Breakfast Apr 2024 - Jul 2024
    Région De Bruxelles-Capitale, Belgique
    My role was to grow Turtle's online presence across multiple channels through data-driven strategies, initiatives, and effective teamwork.Key contributions:• Strategic community and brand ambassador management to build and maintain engagement• Co-create assets for e-mail and social media campaigns (stories, posts, banners, copy, etc.)• Identify relevant and new opportunities for collaborations that align with Turtle's values and manage them to meet marketing objectives (15+ successful collaborations with content creators)• Optimize the website flow and user experience to better support e-commerce activities• Create web content (e.g. blog-posts) and increase organic traffic by optimizing the website and Pinterest page for SEO purposes• Co-develop and implement strategies to promote Turtle's loyalty program, resulting in an increase in coupon redemption rates and sales• Analyze and monitor performance metrics / KPIs (influencer, social media insights, website traffic, sales, etc.) to inform marketing decisions• Provide qualitative input, assist in editing a cookbook, and liaise with the editor to ensure the project’s timely and successful completion

Céline Lam Education Details

Frequently Asked Questions about Céline Lam

What company does Céline Lam work for?

Céline Lam works for Awit

What is Céline Lam's role at the current company?

Céline Lam's current role is Marketing and Sales International Strategy.

What schools did Céline Lam attend?

Céline Lam attended Università Di Pavia, Hec Liège, Eberhard Karls Universität Tübingen, Hec Liège.

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