- Lead a team of 5 to oversee and manage product launches and corporate communications, covering local KOL engagement, media engagement and social campaigns. - Oversee a group of 15+ PR and social professionals in different markets of the region to ensure communication related work generating positive impact on brand influence, sales conversion and business performance

- Global PR project lead for launching 8 generations of HUAWEI Mate and P series flagship devices in 5 years, covering P20 series to P50 series and Mate 20 series to Mate 50 series; - Managed all PR related activities and initiatives in tease, launch and sustain as the pivotal part of global flagship device launch campaign aiming at sales conversion and business success - Achieved global awareness and advocacy for HUAWEI P and Mate flagship devices in 5 years among 50+ top tier global business, lifestyle and tech media & KOLs, laying a solid foundation for the flagship device’s global sales success - Managed global collaborations with 100+ PR managers and MKTer at core regions and nations like WEU, Nordic&CEE, LATAM and MEA for 6+ flagship devices launch and sustain through a timely and effective manner - Initiated themed marketing campaigns like “HUAWEI HAS TECH” “Cutting Edge Technologies” “Foldable Phones” to promote HUAWEI’s leadership in innovations and futuristic exploration in technology

- Managed and planed VAMA brand positioning, branding campaign and brand application, including VI management, brand training & workshop and brand assets management to ensure brand compliance; - Led the planning and managing corporate and customer engagement events, such as VAMA SOP event, marketing events like VAMA Customer Day, onsite engagement events at OEMs, 6 VAMA Roadshow events, 10+ industry conferences, seminars and exhibition; - Managed corporate communication strategy and maintain media relations to make VAMA reported by CCTV News, China Daily, Xinhua news agency and etc., - Navigated in a complex organizational structure, especially in a joint venture atmosphere, by coordinating work with VAMA leadership team, global marketing and communication team of ArcelorMittal and VAMA downstream network GONVVAMA leadership team.

- Responsible for daily coverage of international and domestic news by searching news topics, interviews with people in news, translation and editing reports from leading foreign media; participated in planning and organizing features regarding critical news topics like NPC&CCPCC, 18th CPC National Congress, 10th anniversary of 911, and etc., - Field reporter dispatched to London for covering the Olympics, reporting a wide range of topics regarding Olympics and local stories; - Granted "The Best New Employee in 2011 Award"; Granted "The Best Employee in 2012"

- Key team member to plan and execute healthcare company Johnson & Johnson’s Shanghai Expo Initiative “Small Acts, Big Impact”(SABI);- Assisted Director in providing advisory and conducting research on Chinese policy and regulation framework, market review, industry stakeholders & KOLs identification, and industry associations & NGO landscape for multinational corporations like SC J, BDO International, Kraft, B&Q and Tata; liaise with officials (Department& Bureau level) of key ministries including NDRC, MOFCOM, MIIT, MOF, etc.,- Coordinated to arrange government officials meeting and visit for Triumph, Tata and Yahoo Inc, including drafting government letter, preparing background materials, rundown and memo;