Cassandra Galindo Email & Phone Number

Redlands, CA, US

• Develop, edit, and write Esri customer success case studies (challenge, solution, results) and web articles (narrative storytelling) to support industry, sales, and media relations priorities. Achieved over 50 original.
• Curate customer success stories aligned with marketing objectives and targeted audiences for outside publications and produce compelling articles that generate awareness, interest, and demand for Esri products/solutions.
• Identify process challenges related to customer success stories; implemented new documentation and form-fill questionnaire resulting in increased international story submissions.

Redlands, CA, US

• Cultivated internal relationships with Esri stakeholders for successful collaboration and workflow.
• Developed, edited, and wrote Esri customer success case studies (challenge, solution, results) and web articles (narrative storytelling) to support industry, sales, and media relations priorities: achieved 17 original.
• Produced compelling content aligned with marketing objectives and targeted audiences to generate awareness, interest, and demand for Esri products/solutions.

Loma Linda, CA, US

• Loma Linda University Health (LLUH) is a Level 1 trauma and academic medical center. Operating six hospitals and eight professional schools, LLUH serves the Inland Empire and San Bernardino County. Achievements
• Secured feature stories for clients in local and national media outlets. Achieved over $145,000 in publicity for all placements for 2019 at outlets including Los Angeles Times, Epoch Times, Yahoo News, Reader’s Digest.
• Interviewed and wrote original pieces of blog, online news content, and patient stories in-house style. Achieved over 50 original pieces in 2019.
• Researched and developed a consumer-focused biannual service line newsletter sent to 1,000+ community physicians.
• Collaborated with marketing specialists in the development and execution of yearly client communications and marketing plans to ensure alignment with organizational goals.
• Cultivated internal relationships with clients, physicians, and schools to maintain an expert list for media requests.

Temecula, CA, US

• Premier Provider of Accountability Training Services, founded by the New York bestselling authors of Oz Principle.
• Copyedited the company’s first two c-suite executive journals, for grammar, Associated Press and in-house style and consistent layout.
• Created specialized media outreach plans to promote consultants and new training products.
• Led all public relations activities to include: drafting and distributing press releases; pitching for awards, editorial opportunities, and speaking engagements; and executing internal communication messages to 100+.
• Wrote, edited, and distributed client success stories, thought leadership articles for INC Magazine, social media ad copy, and marketing material for campaigns, creating a customer-focused copy with the appropriate.

Temecula, CA, US

• Assisted the content marketing manager and director of communications in proofreading and copyediting all marketing collateral to include articles submitted to Inc. Magazine and other third-party publishers, campaign.
• Collaborated with the marketing events manager in production, scripting, and distribution of On24 webinar recordings for two company divisions broadcasted globally to 1,000+ viewers.

Los Angeles, California, US

• AmeriCorps is a volunteer-based government program addressing critical community needs through the placement of Americans in intensive community service each year.
• Collaborated in the execution of a five-week-long English Language Learners Camp for children ages 7-12 including lesson plans and weekly themed activities to produce a 150-page student-authored book.
• Ensured 60 student pieces each week were collected, transcribed, and copyedited to be compiled into a student-authored book.

Washington, DC, US

• 826DC is a nonprofit organization dedicated to supporting students ages 6-18 with their creative and expository writing skills, and to helping teachers inspire their students to write.
• Supported the programs director with the copyediting and proofreading of three massive In-Schools Writing, Editing, & Publishing projects (ISWEP) using Chicago Style, which ranged between 200-300 pages.
• Led the production and editing of 80 research book projects using InDesign.

Grand Terrace, CA, US

• Pitched and wrote on average 4-8 news pieces per week for City News Group, a regional newspaper serving 6 diverse communities throughout Riverside and San Bernardino counties.
• Produced regular features and breaking news articles covering community, events, education, government, health, and human interest.
• Adhered to AP Style guidelines while proofing and editing pages under weekly deadlines.
• Shot and edited photos using digital cameras and Photoshop.