Chad is a seasoned executive with over a decade of experience in sports, entertainment, marketing and business development for renowned brands, creators and celebrities worldwide. As the Co-Founder & CEO of Oddacity Company, an athlete, minority and female-owned sports and entertainment firm, he leads innovation and growth strategies.Before founding Oddacity Company, Chad transformed digital marketing strategies for global user growth as the Head of Social Media Marketing at Snapchat. He also played a pivotal role as the first ever Social Media Manager at UNINTERRUPTED, LeBron James' athlete empowerment brand, shaping business models and content strategies that captivated audiences worldwide.Chad's impressive portfolio includes collaborations with iconic sports teams like the Lakers, Dodgers, and Cowboys, as well as renowned consumer brands such as Nike, Beats, Sprite, and Gucci.A proud alumnus of UCLA with a Bachelor of Arts (BA) in English, Chad further expanded his expertise with a professional certificate in Sports Marketing from Northwestern University and is currently pursuing an MBA from the University of Michigan - Stephen M. Ross School of Business in their Executive MBA Program.