We believe the strongest connections are made in person. Our on-site merch customization experiences have organically connected the world’s leading brands with countless consumers at thousands of events across the globe.

*Achieved a 50% year-over-year improvement in concept-to-cash cycle time.*Directed e-commerce operations, generating over $26 million in gross sales by managing high-profile brands such as Mr. Beast, Dude Perfect, and Mark Rober.*Led day-to-day operations, overseeing logistics, creative/branding processes, and all go-to-market activations.*Implemented new project management systems, optimizing team efficiency, and fostering a culture of growth and excellence for a fully remote team. Promoted to Vice President within one year.

*Orchestrated a comprehensive rebranding effort and successfully renegotiated a new label deal with Centricity Music and Publishing.*Grew social reach from 500,000 to over 3.5 million impressions a month through marketing efforts.*Produced and delivered weekly reports to the board, providing critical updates on business performance and strategic direction.*Fostered connections and mentored local musicians and songwriters, organizing multiple writing retreats.

*Managed day-to-day operations of the Non-Profit, including the Retail storefront and Catering business.*Achieved a 95% increase in overall revenue growth, with Catering alone experiencing a 63% year-over-year increase.*Led, coached, and mentored a multicultural team, fostering effective communication and implementing dynamic strategies to overcome cultural and language barriers. (Team consisted of immigrants and refugees from Syria, Congo, Ethiopia, Sudan, Iran and more)*Ensured compliance with food safety standards, resulting in the company's first-ever 100% health score.

*Contributed to a 500% increase in overall revenue by overseeing label operations, music publishing, legal affairs, finances, HR, studios, and marketing.*Negotiated contracts with industry leaders such as Sony/Red Distribution, Kobalt Publishing, Columbia Records, and more, overseeing a team of 16 employees across 5 departments.*Implemented an intern system resulting in multiple hires, mentoring individuals into Senior Director, VP of Marketing, and COO roles. *Recognized with multiple Gold and Platinum records and secured the label's first and only #1 top-selling record in the United States, surpassing major artists like Maroon 5, Ariana Grande, and Meghan Trainor.

*Directed day-to-day label operations for Zac Brown and acted as the marketing and sales director, and liaised with outside partners. Spearheaded social media campaigns and touring initiatives. *Negotiated distribution deals with Sony/Red and collaborated with renowned bands Blackberry Smoke and The Wood Brothers.

*Founded as a T-shirt company and expanded into a successful record label, forging a strategic partnership with industry giants Hopeless Records.*Released 20 albums and collaborated with 12 artists, including Andy Shauf, to achieve significant market presence and public acclaim.

*Negotiated partnership stakes with Sony/Red and orchestrated a joint venture with Universal Music Publishing, driving substantial growth and revenue of over $4 million annually.*Managed all aspects of staff hiring, overseeing staff management, and spearheading an intern program that resulted in numerous internal and external job hires within the industry.*Expanded global footprint through partnership deals with international labels, creating an additional revenue stream of $250,000 annually.*Released over 80 records and facilitated over 2.5 million album sales for acclaimed bands such as Copeland, Cartel, and The Rocket Summer.

*Managed mail order department and led a team, optimizing order fulfillment and customer satisfaction.*Promoted to Independent Sales, spearheading efforts that increased $500,000 in annual sales revenue.*Also promoted and served as an artist representative for notable bands including MxPx, Slick Shoes, Dogwood and Zao, fostering strong relationships and driving sales growth.