Chad S. White Email and Phone Number
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Chad S. White is the author of four editions of "Email Marketing Rules" and nearly 4,000 posts and articles about email and digital marketing trends and best practices. He has served as lead email marketing researcher at four of the largest email service providers—Oracle, Responsys, Salesforce, and ExactTarget—as well as at Litmus and the Direct Marketing Association.A former journalist at Condé Nast and Dow Jones & Co., Chad has been featured in more than 100 publications, including The New York Times, The Wall Street Journal, and Advertising Age. His insights have also appeared in a number of books, including “Holistic Email Marketing,” “The Truth about Email Marketing,” “The Rebel’s Guide to Email Marketing,” “Email Marketing: An Hour a Day,” and “Email Marketing by the Numbers.”Chad was named the ANA's 2018 Email Marketer Thought Leader of the Year.You can find all of his latest insights and advice at EmailMarketingRules.com.
Zeta Global
View- Website:
- zetaglobal.com
- Employees:
- 7
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Group Vice President Of Crm StrategyZeta GlobalBoston, Ma, Us
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Head Of Research, Oracle Digital Experience AgencyOracle Jan 2019 - PresentAustin, Texas, UsLeading research and content marketing for the team of hundreds of marketing and communication experts at Oracle Digital Experience Agency. Learn more at https://www.oracle.com/cx/marketing/agency/ -
AuthorEmail Marketing Rules Mar 2013 - PresentBoston, Ma, Us"Email Marketing Rules" demystifies this vital channel, taking you step by step through 184 best practices, providing extensive tactical checklists, and giving you strategic frameworks for long-term success. 4th Edition published March 2023; 3rd Edition published June 2017; 2nd Edition September 2014; 1st Edition March 2013.On the companion blog, EmailMarketingRules.com, Chad has published more than 660 blog posts. -
ContributorMarketingprofs Aug 2021 - PresentMount Pleasant, Sc, UsRegular contributor to MarketingProfs, writing about email and digital marketing issues for B2B brands. You can find all of my MarketingProf articles at https://www.marketingprofs.com/authors/3243/chad-s-white -
ContributorCmswire Aug 2021 - PresentSan Francisco, California, UsRegular contributor at CMSWire, writing about email and digital marketing. You can find all of my CMSWire articles at https://www.cmswire.com/author/chad-s-white/ -
ContributorOnly Influencers Jun 2021 - PresentRegular contributor to the Only Influencers Blog, writing about email and digital marketing. You can find all of my posts at https://www.onlyinfluencers.com/most-recent-articles/blogger/chad-white -
Research DirectorLitmus.Com Apr 2015 - Jan 2019Cambridge, Ma, UsLed Litmus' primary research efforts, including the annual State of Email Survey of thousands marketers worldwide. Led 4-hour workshops at Litmus Live, participated in more than a dozen webinars, and wrote 20 reports and more than 100 posts for Litmus's industry-leading blog. -
ColumnistMarketing Land Jul 2015 - Feb 2017Edgartown, Ma, UsI wrote a regular monthly column about email marketing trends, best practices, and new developments. You can find all 22 of my Marketing Land columns at http://marketingland.com/author/chad-white -
ColumnistMediapost Mar 2007 - May 2015New York, Ny, UsAs an Email Insider columnist, I published 163 columns on email marketing trends and best practices. You can find all my columns at http://www.mediapost.com/publications/author/569/chad-white/ -
Lead Research Analyst, Salesforce Marketing CloudSalesforce.Com Jul 2013 - Apr 2015San Francisco, California, UsWorked on research projects that inspired and educated email marketers, including conceiving and managing the award-winning Swipe File series on Pinterest (pinterest.com/marketingcloud/). Wrote hundreds of posts for the award-winning Salesforce Marketing Cloud blog and spoke at Dreamforce, Connections, and Connect APAC, and at industry events. -
Principal Of Marketing ResearchExacttarget Jan 2013 - Jun 2013Indianapolis, In, UsWorked on research projects that inspired and educated email marketers. ExactTarget was acquired by salesforce.com in July 2013. -
Research DirectorResponsys Dec 2009 - Dec 2012UsWrote research reports on email marketing best practices and trends in the retail industry, shared my insights with the media and email marketing community, spoke at company and industry events, and supported clients with research and consulting. Conceived and curated several editions of the highly popular Email Design Look Book and the Retail Email Guide to the Holiday Season. -
Founder And AuthorThe Retail Email Blog Jun 2006 - Dec 2012Founded the Retail Email Blog and was the sole author during its first six and half years, during which I wrote 2,435 blog posts about email marketing trends and best practices among the top U.S. online retailers. It was a top 100 marketing blog in the world, according to AdAge's Power 150 ranking. The Retail Email Blog was acquired by Responsys in October 2011 and folded into their blog in October 2013.
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Research DirectorSmith-Harmon Inc. Dec 2008 - Dec 2009Wrote research reports on email marketing best practices and trends in the retail industry, supported clients with research and consulting, and actively represented the company in the email marketing community. Smith-Harmon was acquired by Responsys in December 2009.
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Director Of Retail Insights And Editor-At-Large, Email Experience CouncilDma Jan 2007 - Nov 2008Generated original research reports on retailers’ email marketing practices, managed the EEC's Email Experience Blog, helped create and oversaw the EEC's Speakers Bureau, assisted EEC Roundtable leaders with projects, spoke at conferences, and participated in webinars, among other duties.
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Assistant News EditorDow Jones & Co. Nov 2004 - Apr 2007New York, Ny, UsHeaded up multiple email newsletters, including:* LBO Wire, a daily publication about leveraged buyouts* Corporate Governance, a bi-monthly publication about the governance of publicly traded companies* Insights, a monthly publication about information security, outsourcing, and supply chain issues that was Dow Jones' first custom newsletter* Online Retail Report, a weekly publication about online retailing that was Dow Jones’ first non-financial newsletterAssisted on several other email newsletters and monthly print publications, including The Private Equity Analyst, VentureWire, and Venture Capital Analyst. -
Managing Editor, Executive Technology MagazineConde Nast Jan 2001 - Oct 2004New York, Ny, UsWhile at the monthly retail technology and strategy trade magazine, I managed three writers and two art staffers, performing first edits on all copy, writing many of the headlines and captions, and coordinating and helping select art and design layouts. I also managed the daily and monthly Web content, and wrote features and news stories on a range of retail IT issues and solutions. -
Associate Editor/Production AssistantTechnology Investor Magazine Nov 1999 - Dec 2000I held copy chief responsibilities, edited stories to space, and assisted in art and design selection. I also researched, reported and wrote features on investment issues and on consumer, computer, networking, and medical technologies.
Chad S. White Skills
Chad S. White Education Details
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New York UniversityJournalism -
University Of East AngliaStudy Abroad
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Texas A&M UniversityEnglish
Frequently Asked Questions about Chad S. White
What company does Chad S. White work for?
Chad S. White works for Zeta Global
What is Chad S. White's role at the current company?
Chad S. White's current role is Group Vice President of CRM Strategy.
What is Chad S. White's email address?
Chad S. White's email address is ch****@****ail.com
What is Chad S. White's direct phone number?
Chad S. White's direct phone number is +120677*****
What schools did Chad S. White attend?
Chad S. White attended New York University, University Of East Anglia, Texas A&m University.
What skills is Chad S. White known for?
Chad S. White has skills like Email Marketing, Digital Marketing, Blogging, Marketing Strategy, Online Advertising, Marketing, Online Marketing, Newsletters, Interactive Marketing, Publishing, Strategy, Research.
Who are Chad S. White's colleagues?
Chad S. White's colleagues are Harish Kumar, Kurt Briers, Sridhar Kumar, Andrea Forsythe, Priyanka Khatri, Puja Mishra, Dex Bindra.
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