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MarketingProfs has been fueling the success of Marketers at some of the world's most iconic brands since 2000—first through webinars, newsletters, and other content; then world-class training; and finally best-in-class consulting services. The products and delivery have evolved over decades where marketing has drastically changed. Yet through it all, we have been laser-focused on helping marketers and their teams set priorities, solve problems, and fuel business growth. We also focus on something equally important but too often overlooked: Helping marketers do work they're proud of. Learn why millions of marketers have turned to MarketingProfs over the years as their partner in Marketing. Our clients speak for themselves. How can we help you?
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The State of B2B Public Relations: Top Tactics and Challenges - MarketingProfs

The State of B2B Public Relations: Top Tactics and Challenges MarketingProfs

Effective AI: Prompting Secrets for B2B Marketers - MarketingProfs

Effective AI: Prompting Secrets for B2B Marketers MarketingProfs

How to Build a Trusted B2B Brand in an AI-First World - MarketingProfs

How to Build a Trusted B2B Brand in an AI-First World MarketingProfs

Artificial Intelligence - AI Update, September 26, 2025: AI News and Views From the Past Week - MarketingProfs

Artificial Intelligence - AI Update, September 26, 2025: AI News and Views From the Past Week MarketingProfs

Artificial Intelligence - AI Update, August 29, 2025: AI News and Views From the Past Week - MarketingProfs

Artificial Intelligence - AI Update, August 29, 2025: AI News and Views From the Past Week MarketingProfs

Artificial Intelligence - AI Update, August 1, 2025: AI News and Views From the Past Week - MarketingProfs

Artificial Intelligence - AI Update, August 1, 2025: AI News and Views From the Past Week MarketingProfs

Marketing Planning Friday Forum - MarketingProfs

Marketing Planning Friday Forum MarketingProfs

Artificial Intelligence - AI Update, October 3, 2025: AI News and Views From the Past Week - MarketingProfs

Artificial Intelligence - AI Update, October 3, 2025: AI News and Views From the Past Week MarketingProfs

If AI Can't Find You, Neither Can Your Customers: How AI Is Changing the Rules of Brand Discovery - MarketingProfs

If AI Can't Find You, Neither Can Your Customers: How AI Is Changing the Rules of Brand Discovery MarketingProfs

Content Marketing Experts Reveal Tactical Secrets to B2B Success - MarketingProfs

Content Marketing Experts Reveal Tactical Secrets to B2B Success MarketingProfs

Artificial Intelligence - AI Update, August 15, 2025: AI News and Views From the Past Week - MarketingProfs

Artificial Intelligence - AI Update, August 15, 2025: AI News and Views From the Past Week MarketingProfs

Artificial Intelligence - AI Update, June 13, 2025: AI News and Views From the Past Week - MarketingProfs

Artificial Intelligence - AI Update, June 13, 2025: AI News and Views From the Past Week MarketingProfs

Email Marketing Friday Forum - MarketingProfs

Email Marketing Friday Forum MarketingProfs

Artificial Intelligence - AI Update, September 5, 2025: AI News and Views From the Past Week - MarketingProfs

Artificial Intelligence - AI Update, September 5, 2025: AI News and Views From the Past Week MarketingProfs

The Limitations of B2B Email Marketing Benchmarks - MarketingProfs

The Limitations of B2B Email Marketing Benchmarks MarketingProfs

Five Trends Changing Marketing Today - MarketingProfs

Five Trends Changing Marketing Today MarketingProfs

Modern Email Marketing Essentials: Best Practices for B2B Emails - MarketingProfs

Modern Email Marketing Essentials: Best Practices for B2B Emails MarketingProfs

Marketing Writing Bootcamp: Write clear, compelling B2B content - MarketingProfs

Marketing Writing Bootcamp: Write clear, compelling B2B content MarketingProfs

AEO for the CMO: An Actionable Maturity Model - MarketingProfs

AEO for the CMO: An Actionable Maturity Model MarketingProfs

Marketing Efficiency and Growth in 2025: From Data to Dollars - MarketingProfs

Marketing Efficiency and Growth in 2025: From Data to Dollars MarketingProfs

Breaking Through to Reach Buyers: How Education-Led Marketing Is Redefining B2B Marketing - MarketingProfs

Breaking Through to Reach Buyers: How Education-Led Marketing Is Redefining B2B Marketing MarketingProfs

The Secret to Scalable B2B Marketing and Sales: Business Automation - MarketingProfs

The Secret to Scalable B2B Marketing and Sales: Business Automation MarketingProfs

Measure What Matters: Use Data for More Effective Marketing - MarketingProfs

Measure What Matters: Use Data for More Effective Marketing MarketingProfs

Human Content: What It Means & Why It's Important - MarketingProfs

Human Content: What It Means & Why It's Important MarketingProfs

How to Ensure Digital Transformation Success: Take a Data-First Approach - MarketingProfs

How to Ensure Digital Transformation Success: Take a Data-First Approach MarketingProfs

Suit up for Spring Training: Hey Now–You’re an All-Star Marketer! - MarketingProfs

Suit up for Spring Training: Hey Now–You’re an All-Star Marketer! MarketingProfs

More Leads, Sales: Website CRO Workshop - MarketingProfs

More Leads, Sales: Website CRO Workshop MarketingProfs

Martech - B2B Marketing Automation in 2025: Budget, Goal, and Focus Area Trends - MarketingProfs

Martech - B2B Marketing Automation in 2025: Budget, Goal, and Focus Area Trends MarketingProfs

What Are AI Agents? What Marketers and Businesses Need to Know - MarketingProfs

What Are AI Agents? What Marketers and Businesses Need to Know MarketingProfs

Why Traditional SEO Isn't Enough Anymore: How to Prepare for AI Search - MarketingProfs

Why Traditional SEO Isn't Enough Anymore: How to Prepare for AI Search MarketingProfs

The Missing Piece in Experiential Marketing: Measuring Impact in the Moments That Matter - MarketingProfs

The Missing Piece in Experiential Marketing: Measuring Impact in the Moments That Matter MarketingProfs

What Microsoft's New Email Deliverability Requirement and Recommendations Mean for B2B Brands - MarketingProfs

What Microsoft's New Email Deliverability Requirement and Recommendations Mean for B2B Brands MarketingProfs

Advertising & Promotions - The Slow But Steady Increase in Podcast Ad Spend - MarketingProfs

Advertising & Promotions - The Slow But Steady Increase in Podcast Ad Spend MarketingProfs

Low-Cost and Effective LinkedIn Ads That Convert (Workshop) - MarketingProfs

Low-Cost and Effective LinkedIn Ads That Convert (Workshop) MarketingProfs

Marketing Strategy - The Top Challenges Facing Senior Marketers in 2025 - MarketingProfs

Marketing Strategy - The Top Challenges Facing Senior Marketers in 2025 MarketingProfs

Advertising & Promotions - The Media Channels Marketers Plan to Increase Spend on in 2025 - MarketingProfs

Advertising & Promotions - The Media Channels Marketers Plan to Increase Spend on in 2025 MarketingProfs

2025 Digital Ad Trends and Predictions: Time to Turn the Page - MarketingProfs

2025 Digital Ad Trends and Predictions: Time to Turn the Page MarketingProfs

The Future of B2B Marketing: 11 Predictions for 2025, From New Playbooks to Strategic Brands and AI Agents - MarketingProfs

The Future of B2B Marketing: 11 Predictions for 2025, From New Playbooks to Strategic Brands and AI Agents MarketingProfs

MarketingProfs B2B Forum 2024 On Demand Recordings | Log In - MarketingProfs

MarketingProfs B2B Forum 2024 On Demand Recordings | Log In MarketingProfs

Email Marketing Developments in 2024 and Their Ripple Effects in 2025 - MarketingProfs

Email Marketing Developments in 2024 and Their Ripple Effects in 2025 MarketingProfs

How to Improve Your Conversion Rates With Digital Accessibility - MarketingProfs

How to Improve Your Conversion Rates With Digital Accessibility MarketingProfs

Marketing Strategy - B2B Marketers' Top Focus Areas in 2025 [Infographic] - MarketingProfs

Marketing Strategy - B2B Marketers' Top Focus Areas in 2025 [Infographic] MarketingProfs

B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2024 [Research] - MarketingProfs

B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2024 [Research] MarketingProfs

Artificial Intelligence - How US Small Businesses Are Using AI - MarketingProfs

Artificial Intelligence - How US Small Businesses Are Using AI MarketingProfs

Artificial Intelligence - The Biggest Barriers to Adopting AI for Marketing - MarketingProfs

Artificial Intelligence - The Biggest Barriers to Adopting AI for Marketing MarketingProfs

Marketing Fundamentals Workshop Series with Pam Didner - MarketingProfs

Marketing Fundamentals Workshop Series with Pam Didner MarketingProfs

How Marketers Are Getting AI All Wrong (And What to Do About It) - MarketingProfs

How Marketers Are Getting AI All Wrong (And What to Do About It) MarketingProfs

B2B Multichannel Marketing: Top Channels, Trends, and Challenges - MarketingProfs

B2B Multichannel Marketing: Top Channels, Trends, and Challenges MarketingProfs

Personalization: The Secret Weapon B2B Companies Are Not Using - MarketingProfs

Personalization: The Secret Weapon B2B Companies Are Not Using MarketingProfs

5 New AI Tools Designed for B2B Marketers: See Them in Action! - MarketingProfs

5 New AI Tools Designed for B2B Marketers: See Them in Action! MarketingProfs

Have a Burning (Marketing) Question? Ask an Expert! - MarketingProfs

Have a Burning (Marketing) Question? Ask an Expert! MarketingProfs

Marketing Planning Friday Forum - MarketingProfs

Marketing Planning Friday Forum MarketingProfs

B2B Forum 2023 is now available on-demand! - MarketingProfs

B2B Forum 2023 is now available on-demand! MarketingProfs

Email Marketing Friday Forum - MarketingProfs

Email Marketing Friday Forum MarketingProfs

How to Implement Artificial Intelligence in Marketing: Rajkumar Venkatesan on Marketing Smarts [Podcast] - MarketingProfs

How to Implement Artificial Intelligence in Marketing: Rajkumar Venkatesan on Marketing Smarts [Podcast] MarketingProfs

Marketing Writing Bootcamp: Write clear, compelling B2B content - MarketingProfs

Marketing Writing Bootcamp: Write clear, compelling B2B content MarketingProfs

Why It Should No Longer Take 13 Pieces of Content to Convert a Buyer - MarketingProfs

Why It Should No Longer Take 13 Pieces of Content to Convert a Buyer MarketingProfs

Marketing Strategy - How-To & Working Webinar Series - MarketingProfs

Marketing Strategy - How-To & Working Webinar Series MarketingProfs

AI for Digital Marketers: Work Smarter, Test Faster, Sell More - MarketingProfs

AI for Digital Marketers: Work Smarter, Test Faster, Sell More MarketingProfs

Mobile - 7 in 10 Smartphone Owners Access Facebook via Their Device - MarketingProfs

Mobile - 7 in 10 Smartphone Owners Access Facebook via Their Device MarketingProfs

Market Research - Little Data vs. Big Data: Nine Types of Data and How They Should Be Used - MarketingProfs

Market Research - Little Data vs. Big Data: Nine Types of Data and How They Should Be Used MarketingProfs

MarketingProfs In-Person and Online Events Schedule - MarketingProfs

MarketingProfs In-Person and Online Events Schedule MarketingProfs

Four Secrets of Marketers Who Become CEOs - MarketingProfs

Four Secrets of Marketers Who Become CEOs MarketingProfs

How PR Can Support Your Marketing Lightning Strike - MarketingProfs

How PR Can Support Your Marketing Lightning Strike MarketingProfs

B2B Marketers Own 70% of the Buying Journey. Why Aren't They Acting Like It? - MarketingProfs

B2B Marketers Own 70% of the Buying Journey. Why Aren't They Acting Like It? MarketingProfs

The Marketing Metrics That Matter to the Bottom Line - MarketingProfs

The Marketing Metrics That Matter to the Bottom Line MarketingProfs

The State of B2B Sales in 2023 - MarketingProfs

The State of B2B Sales in 2023 MarketingProfs

Five Ways to Realign Your Email Marketing to Your Overall Business Goals in 2023 - MarketingProfs

Five Ways to Realign Your Email Marketing to Your Overall Business Goals in 2023 MarketingProfs

Five Ways to Connect With Millennials... Yes, via Radio - MarketingProfs

Five Ways to Connect With Millennials... Yes, via Radio MarketingProfs

Surveys, Polls, Forms, and Progressive Profiling: How to Write Questions That Deliver Valuable Insights - MarketingProfs

Surveys, Polls, Forms, and Progressive Profiling: How to Write Questions That Deliver Valuable Insights MarketingProfs

The New 4Ps of Marketing - MarketingProfs

The New 4Ps of Marketing MarketingProfs

Sales - How Buyers Buy... and Four Ways You Can Help Them Choose You - MarketingProfs

Sales - How Buyers Buy... and Four Ways You Can Help Them Choose You MarketingProfs

Five Use Cases for AI in B2B Marketing (Beyond Content Generation) - MarketingProfs

Five Use Cases for AI in B2B Marketing (Beyond Content Generation) MarketingProfs

Marketing Strategy - The Gap Between Marketing Agency Confidence and Client Satisfaction - MarketingProfs

Marketing Strategy - The Gap Between Marketing Agency Confidence and Client Satisfaction MarketingProfs

2022 B2B Content Marketing Report: Benchmarks, Budgets, and Trends - MarketingProfs

2022 B2B Content Marketing Report: Benchmarks, Budgets, and Trends MarketingProfs

When and How to Use Plain-Text Email in Marketing: Use Cases, Design Best-Practices - MarketingProfs

When and How to Use Plain-Text Email in Marketing: Use Cases, Design Best-Practices MarketingProfs

Marketing Strategy - How Buyer Behavior Is Changing, According to Younger B2B Marketers - MarketingProfs

Marketing Strategy - How Buyer Behavior Is Changing, According to Younger B2B Marketers MarketingProfs

Considerations for Measuring Your B2B Influencer Marketing Effectiveness and ROI - MarketingProfs

Considerations for Measuring Your B2B Influencer Marketing Effectiveness and ROI MarketingProfs

How Much Time Do People Typically Spend Looking at an Email? - MarketingProfs

How Much Time Do People Typically Spend Looking at an Email? MarketingProfs

Event Marketing in 2023: Trends and Challenges - MarketingProfs

Event Marketing in 2023: Trends and Challenges MarketingProfs

2023 B2B Content Marketing Report: Benchmarks, Budgets, and Trends - MarketingProfs

2023 B2B Content Marketing Report: Benchmarks, Budgets, and Trends MarketingProfs

Marketing Strategy - The Most Successful Types of B2B Influencer and Brand Collaboration - MarketingProfs

Marketing Strategy - The Most Successful Types of B2B Influencer and Brand Collaboration MarketingProfs

How Bad Data Hurts B2B Companies [Infographic] - MarketingProfs

How Bad Data Hurts B2B Companies [Infographic] MarketingProfs

B2B Marketing Training for Marketing Employees - MarketingProfs

B2B Marketing Training for Marketing Employees MarketingProfs

Google's SEO Policy Changes, Gen AI, and Your Marketing and Comms Content - MarketingProfs

Google's SEO Policy Changes, Gen AI, and Your Marketing and Comms Content MarketingProfs

Programmatic and ABM: A Match Made in Heaven for B2B Marketers - MarketingProfs

Programmatic and ABM: A Match Made in Heaven for B2B Marketers MarketingProfs

AI-Washing: Are Buyers Being Taken to the Cleaners? - MarketingProfs

AI-Washing: Are Buyers Being Taken to the Cleaners? MarketingProfs

Rebranding: Five Steps to Building a Story of Evolution and Growth - MarketingProfs

Rebranding: Five Steps to Building a Story of Evolution and Growth MarketingProfs

The Top Digital Channels for Generating B2B Leads - MarketingProfs

The Top Digital Channels for Generating B2B Leads MarketingProfs

AI for Demand Gen Marketers | Practical Ways to Boost Conversions - MarketingProfs

AI for Demand Gen Marketers | Practical Ways to Boost Conversions MarketingProfs

B2B Email Marketing Best-Practices and Trends - MarketingProfs

B2B Email Marketing Best-Practices and Trends MarketingProfs

Picking the Right Email Sender Name: Brand or Person? - MarketingProfs

Picking the Right Email Sender Name: Brand or Person? MarketingProfs

Email vs. SMS: Battle of the Heavyweights [Infographic] - MarketingProfs

Email vs. SMS: Battle of the Heavyweights [Infographic] MarketingProfs

CTV Scale Is Here, So Where Are B2B Advertisers? - MarketingProfs

CTV Scale Is Here, So Where Are B2B Advertisers? MarketingProfs

Social Video in 2020: The Viewpoints of Marketers and Consumers [2 Infographics] - MarketingProfs

Social Video in 2020: The Viewpoints of Marketers and Consumers [2 Infographics] MarketingProfs

Advertising - Worst-Practices: Anatomy of an Awful Ad - MarketingProfs

Advertising - Worst-Practices: Anatomy of an Awful Ad MarketingProfs

Five Effective Neuromarketing Principles That Boost Marketing Efforts - MarketingProfs

Five Effective Neuromarketing Principles That Boost Marketing Efforts MarketingProfs

Search Engine Marketing - Paid Search vs. Organic Search: Which Converts Better? - MarketingProfs

Search Engine Marketing - Paid Search vs. Organic Search: Which Converts Better? MarketingProfs

Why People Delete Apps From Their Phones | Study - MarketingProfs

Why People Delete Apps From Their Phones | Study MarketingProfs

30 Creative Alternatives to 'Unprecedented' in These Unprecedented Times [Infographic] - MarketingProfs

30 Creative Alternatives to 'Unprecedented' in These Unprecedented Times [Infographic] MarketingProfs

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