Marketing Manager And Creative Services
Current• Managing the marketing/creative team: leading a team of marketing and creative professionals to maximise revenue through marketing initiatives.• Managing the B2C e-commerce platform: driving traffic to the retail storefront to generate product growth and increase product revenue through direct B2C sales.• Creating product listings: generating listings through Shopify and Amazon Vendor Central to promote products through various channels.• Managing public relations: creating press releases to generate coverage and awareness for new product announcements.• Project Management: managing the creative/marketing timelines for our products, to align with key departments. Making sure artwork deadlines are met, so product releases are launched on time.• Social presence: managing the social calendar with the marketing assistant to drive revenue through our social feeds and generate engaging content for our followers.• Email campaigns: generation of weekly newsletters and product launches to increase revenue through direct sales from our subscriber mailing list. • Trade marketing support: creating trade assets for the sales team to help drive sales through marketing support in key territories.