Charmaine Low

Charmaine Low Email and Phone Number

Associate Media Director, APAC at Criterion Global @ Criterion Global | International Media Planning & Buying
miami beach, florida, united states
Charmaine Low's Location
Singapore, Singapore
Charmaine Low's Contact Details

Charmaine Low personal email

n/a
About Charmaine Low

Charmaine Low is a Associate Media Director, APAC at Criterion Global at Criterion Global | International Media Planning & Buying. She possess expertise in digital marketing, advertising, online advertising, social media marketing, marketing strategy and 10 more skills.

Charmaine Low's Current Company Details
Criterion Global | International Media Planning & Buying

Criterion Global | International Media Planning & Buying

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Associate Media Director, APAC at Criterion Global
miami beach, florida, united states
Website:
criterionglobal.com
Employees:
6
Charmaine Low Work Experience Details
  • Criterion Global | International Media Planning & Buying
    Associate Media Director, Apac
    Criterion Global | International Media Planning & Buying Oct 2018 - Present
    Singapore
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  • Criterion Global | International Media Planning & Buying
    Senior Account Manager
    Criterion Global | International Media Planning & Buying Sep 2017 - Oct 2018
    New York City
    - Proactively research and identify strategic opportunities and solutions for client campaigns across various key regional and local brands. (Travel & Hospitality, Real Estate)- Articulate and justify decisions based on consumer behavior data, trends, and applied findings to demonstrate value to clients.- Manage ongoing and strengthen client relationships- Drive planning and execution of client media programs within assigned key markets, including negotiations for the purchase of media across integrated media channels as well as the intricacies and management and execution of those activations.
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  • Performics
    Senior Manager
    Performics Nov 2014 - Jun 2016
    Singapore
    - Responsible for establishing digital/offline media frameworks and implementation across local agency teams on global airline account and regional automotive accounts.- Involved in budget planning for campaigns- Leading integrated media marketing strategies across Asia Pacific for a regional automotive business- Work closely with various campaign stakeholders to meet marketing/business objectives- Responsible for developing on-brand media briefs, driving communications planning frameworks and media thresholds for clients.- Responsible for managing account on-boarding & brand training, sharing of best practices across all parties
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  • Mec
    Manager
    Mec Jun 2013 - Oct 2014
    Singapore
    - Develop and implement integrated communication and strategic plans, setting KPIs and measurement goals for clients. - Responsible to work with MEC Specialist Units to deliver digital and activation solutions to help meet clients’ sales & marketing objectives
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  • Mec
    Associate Manager
    Mec Dec 2010 - May 2013
    Singapore
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  • Zenithoptimedia Group I The Roi Agency
    Group Head - Integrated Media
    Zenithoptimedia Group I The Roi Agency Jun 2010 - Dec 2010
    Singapore
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  • Zenith
    Senior Media Planner
    Zenith Jul 2008 - May 2010
    Singapore
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  • Zenith
    Media Planner
    Zenith Apr 2007 - Jul 2008
    Singapore
    - Supported team in media buying and planning- Assisted supervisor in terms of client's media campaign co-ordination- Provided post-campaign reporting and analysis
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Charmaine Low Skills

Digital Marketing Advertising Online Advertising Social Media Marketing Marketing Strategy Marketing Social Media Marketing Communications Online Marketing Digital Media Media Planning Digital Strategy Integrated Marketing Media Buying Account Management

Charmaine Low Education Details

Frequently Asked Questions about Charmaine Low

What company does Charmaine Low work for?

Charmaine Low works for Criterion Global | International Media Planning & Buying

What is Charmaine Low's role at the current company?

Charmaine Low's current role is Associate Media Director, APAC at Criterion Global.

What is Charmaine Low's email address?

Charmaine Low's email address is ch****@****ics.com

What schools did Charmaine Low attend?

Charmaine Low attended Singapore Management University.

What skills is Charmaine Low known for?

Charmaine Low has skills like Digital Marketing, Advertising, Online Advertising, Social Media Marketing, Marketing Strategy, Marketing, Social Media, Marketing Communications, Online Marketing, Digital Media, Media Planning, Digital Strategy.

Who are Charmaine Low's colleagues?

Charmaine Low's colleagues are Jongwon Kim, Olivia Blanco, Katherine Cartwright, Chiara Bodor, Tomoko Nadolny, Tomoko Nadolny.

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