-Collaborate with Marketing, Sales, and IT regularly to ensure key content and functionality is provided for websites, web applications and marketing systems-Responsible for developing business requirements for a variety of technical solutions-Responsible for developing strategies for system enhancements and developments-Responsible for local implementation of systems-Subject matter expert in Online content delivery, content maintenance, eTraining and Database Marketing-Development of eTools Process and Governance-Analytics, Metrics and Reporting-Lead & Inquiry management -Marketing Automation

-Create razor-sharp copy for email, web pages, social media, & SMS-Manage external vendors/agencies-CMS Management-SEO (Search Engine Optimization)-Responsible for increasing traffic and SEO Rank-Provide solutions for all web related issues-Coordinates numerous web projects across various departments

-Global Webmaster for the Adhesives Division; responsible for designing and quickly implementing clear effective web pages and day to day maintenance of global web content.-Coordinate with international offices to assist in the planning and implementation of locally driven eMarketing plans; responsible for driving regionally led initiatives.-Responsible for the ongoing development of company’s website; setting standards for company design, performing navigation and browser capabilities.-Tracking use of images in marketing campaigns/email broadcasts and coordination of a central repository.-Development of online search engine marketing plans, ensuring sales and ROI goals are met.-Develop documents and tools for staff training.-Create and develop promotional strategies and programs; advertising new products, services and benefits.-Create and enhance search engine optimization for the company’s website.

-Manage the communication of product pricing, status, competitive information and sales trends to field sales; maintaining product and customer information including sales contracts and agreements-Manage and update the Sales and Marketing Department’s website and internal newsletter which provides sales analysis tools, competitive information, key customer information and pricing analysis tools-Responsible for creating product announcements, press releases and product sell sheets consistent with the company’s global branding identity-Responsible for creating and tracking marketing plans and budgets for various business departments-Organize and coordinate sales and marketing database queries, create and distribute surveys for customer feedback and provide results and analysis-Design, plan and coordinate tradeshows for various businesses-Accurately complete ad hoc reports under strict deadlines -Responsible for coordinating meetings, travel arrangements (domestic/international), managing various schedules and evening entertainment

-Prepared, processed and maintained all client contracts-Generated invoices, expense reports, cash flow reports, and managed the NJ office budget-Served as Executive Assistant to Chief Operating Officer and Managing Directors-Maintained calendars and planned/scheduled travel arrangements-Coordinate Board meetings and developed a relationship with the Chief Operating Officer’s top contacts and industry peers-Maintained research records, developed client reports, and prepared proposals and presentation books-Supported marketing efforts via sending correspondence/ marketing materials, responding to inquiries, and maintaining information in company contact database-Responsible for conference coordination (in hall logistics, security, room layouts, catering, onsite registration and budget preparation and tracking)

-Created and modified specifications, device master records and company procedures. Reviewed and made changes to specifications for safety, accuracy and completeness.-Performed assessments of documentation to ensure compliance with FDA Quality System Regulations and ISO 9001 requirements, Updating and maintaining databases and electronic/hardcopy files (form revisions).-Trained technicians and operators on new Standard Operating Procedures to develop Good Manufacturing Practices (GMPs); Conducting formal training and presentations for over 300 employees.-Worked closely with Quality Assurance to development, implement and conduct quality control programs and procedures to assure product and material quality in an ISO environment.-Participated in early development meetings concerning trials and validation. Administered policies and procedures and implemented continuous improvement projects.-Managed calendars and coordinated meetings for Directors and VPs.