Chelle Brown Email & Phone Number

Sydney, Nsw, Au

Sydney, New South Wales, Australia

Management of sales transformation projects with a focus on engagement, culture and change adoption. Rolling out the learning for Salesforce upgrades, sales effectiveness campaigns plus the implementation of communication channels to help embed knowledge of systems, processes and the TPG sales methodology.

Enabling the business for a period of growth inclusive of process improvement, automation and equipping the sales team with tools and resources to work more efficiently. Implementing best practice policies, a trade communication plan, event sponsorship, plus creation of an international client study tour.

Management of sales enablement, marquee engagement projects and internal comms for the commercial vertical. This incorporated Salesforce & product training, process roll outs and sales onboarding programs. Leading a team inclusive of knowledge writers, SaaS trainers, sales enablement specialists and operational experts.

Project management including the mapping of sales processes, system integrations, procedure changes, incentive programs and sales conferences. Underpinning everything with a communications strategy to create engagement and enable the sales teams with efficiencies, knowledge and clear business rules.

Introduction of a national sales conference, domestic and international client and staff incentive trips, award nights and product launches plus developing strong partnerships with value aligned sponsors.

Optimising the sales engagement whilst merging print and digital teams, creating communication channels and providing a conduit to the marketing and product verticals. Implementation of trade sponsorship and corporate events.

Management of key accounts, plus the contract cover of the Sales Manager role ensuring the team were supported in the delivery of presentations, sales skill development and achievement of targets.

Creating and dispatching effective communication to increase sales, distribute knowledge and grow client bases for a selection of highly effective keynote speakers and business coaches.

Working for 2 x original start-ups in the Tech space that created online communities for content and entertainment - I delivered daily updates and responsive consumer experiences whilst developing mutually beneficial partnerships with sponsors and industry specialists.

National management of the media clients across Australia and their interactive business. BDM for new business, strategic partnerships, e-commerce, and interactive voice recognition programs.