Chelsey Saunders Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

Capco, a Wipro company, is a global management and technology consultancy specializing in driving transformation in the energy and financial services industries.

Toronto, Ontario, Canada

- Led the development and execution of comprehensive communication and brand strategies, plans, budgets, and protocols, elevating FEI Canada's reputation and profile.- Managed a high-performing creative, events, and communications team, providing leadership, guidance, and fostering collaboration to support organizational objectives.- Successfully oversaw the development and execution of all print and digital communications, ensuring brand consistency and impactful messaging.-… Show more - Led the development and execution of comprehensive communication and brand strategies, plans, budgets, and protocols, elevating FEI Canada's reputation and profile.- Managed a high-performing creative, events, and communications team, providing leadership, guidance, and fostering collaboration to support organizational objectives.- Successfully oversaw the development and execution of all print and digital communications, ensuring brand consistency and impactful messaging.- Introduced best practices, guidelines, and refined existing processes and procedures that expanded the capacity of the team to proactively meet the communications-related demands of FEI Canada programming. Show less

Toronto, Canada Area

- Planned and implemented a variety of marketing and communications activities aligned to, and in support of, the Global Private Enterprise, including digital marketing, communications, and marketing strategy - Effectively communicated campaign elements to internal and external audiences to build awareness and regional adoption- Accessed and leveraged the wider Marketing Shared Services resources (e.g. Brand Management, Digital Marketing, Event Management, PR, Marketing Knowledge… Show more - Planned and implemented a variety of marketing and communications activities aligned to, and in support of, the Global Private Enterprise, including digital marketing, communications, and marketing strategy - Effectively communicated campaign elements to internal and external audiences to build awareness and regional adoption- Accessed and leveraged the wider Marketing Shared Services resources (e.g. Brand Management, Digital Marketing, Event Management, PR, Marketing Knowledge Management, and Marketing Operations comprising a mix of in-house, outsourced, and offshore resources and services)- Identified and leveraged programs and resources in key countries which can be tailored/elevated into global programs- Worked closely with countries and senior leadership, ensuring that global programs and best practices are adopted and shared across the organization- Collaborated with industry and sector global marketers, ensuring there is appropriate discussion and alignment of common-cause issues and insights- Connected and engaged with the country based marketing and communication professionals focused on Private Enterprise- Owned the creative development of marketing materials including thought leadership, digital assets, sales (practitioner) collateral, and other client-facing materials- Invested time and effort into constantly improving the creative look and feel of our marketing materials to refine the reader experience- Developed, tracked, measured, and analyzed the success of comprehensive annual Private Enterprise marketing plans, campaigns, calendars and budgets Show less

Toronto, Ontario, Canada

- Developed and executed the quarterly and annual marketing plans- Managed Marketing Development Fund (MDF) investments and budgets- Worked closely with the Client Solution teams, Senior Leadership, Corporate Marketing, Sales, and Business Development to provide pipeline acceleration activities that worked towards category and business objectives- Developed and implemented integrated marketing campaigns that generated marketing qualified leads- Developed product launch plans… Show more - Developed and executed the quarterly and annual marketing plans- Managed Marketing Development Fund (MDF) investments and budgets- Worked closely with the Client Solution teams, Senior Leadership, Corporate Marketing, Sales, and Business Development to provide pipeline acceleration activities that worked towards category and business objectives- Developed and implemented integrated marketing campaigns that generated marketing qualified leads- Developed product launch plans, marketing communications, creative briefs and communication inputs for sales- Ensured the right sales and marketing activities were taking place to grow the Dell & Lenovo Client businesses faster than the market- Measured and reported on ROI from marketing activities Show less

Toronto, Ontario, Canada

- Was responsible for project management, operational oversite, and reporting functions across all digital marketing initiatives - Acted as a liaison between the Marketing Enablement team, Digital Marketing Leads, and the Marketing Managers to facilitate productive relationships and execution of projects on time and on budget - Tracked financial results by tracking MDF investments, cost per lead and other ROI metrics for all marketing campaigns executed- Managed the workflow of the… Show more - Was responsible for project management, operational oversite, and reporting functions across all digital marketing initiatives - Acted as a liaison between the Marketing Enablement team, Digital Marketing Leads, and the Marketing Managers to facilitate productive relationships and execution of projects on time and on budget - Tracked financial results by tracking MDF investments, cost per lead and other ROI metrics for all marketing campaigns executed- Managed the workflow of the E-commerce team as related to marketing activities, as well as managing Softchoice’s graphic design resource Show less

Toronto, Ontario, Canada

- Collaborated with Emerging Partners, Business Development, and the Solution and Services organization to develop the offerings Softchoice would focus on and go to market with- Worked closely with the ESSN team, Corporate Marketing, Sales, Business Development, and the Solutions and Services organization to provide needed training, relationship building activities, sales programs, and integrated marketing campaigns to drive the success of the emerging data center partner business -… Show more - Collaborated with Emerging Partners, Business Development, and the Solution and Services organization to develop the offerings Softchoice would focus on and go to market with- Worked closely with the ESSN team, Corporate Marketing, Sales, Business Development, and the Solutions and Services organization to provide needed training, relationship building activities, sales programs, and integrated marketing campaigns to drive the success of the emerging data center partner business - Managed associated marketing budgets and plans- Measured and reported on ROI from marketing activities and progress towards business objectives Show less

Toronto, Ontario, Canada

- Monitored the marketplace and created timely and relevant content that spoke to vendors and clients- Assisted with the creation and costing of marketing investment proposals to solicit the support of our vendors in the execution of our strategy- Worked with the Design and Delivery team to ensure content was contextualized using the right mediums and vehicles- Submitted job number requests and ensured all POP documentation was collected and provided to Vendor Operations Specialists… Show more - Monitored the marketplace and created timely and relevant content that spoke to vendors and clients- Assisted with the creation and costing of marketing investment proposals to solicit the support of our vendors in the execution of our strategy- Worked with the Design and Delivery team to ensure content was contextualized using the right mediums and vehicles- Submitted job number requests and ensured all POP documentation was collected and provided to Vendor Operations Specialists promptly- Managed campaign project plans, budgets, and executed on marketing and demand generation activities at the direction of the Product Marketing Managers- Coordinated all training and events with other members of the team- Defined and measured the ROI of marketing investments at a campaign and activity level Show less

Toronto, Ontario, Canada

- Tracked overall Cisco SMARTnet attach and renewal rates for Canada- Assisted sales representatives with attaching and renewing Cisco SMARTnet- Provided up-to-date financial reporting for Cisco SMARTnet purchases- Assisted Technical Architects with maintaining the Cisco internal online portal, ensuring all training program details were online and up-to-date, as well as ensuring all incentives and marketing collateral were readily available- Completed monthly forecast reporting… Show more - Tracked overall Cisco SMARTnet attach and renewal rates for Canada- Assisted sales representatives with attaching and renewing Cisco SMARTnet- Provided up-to-date financial reporting for Cisco SMARTnet purchases- Assisted Technical Architects with maintaining the Cisco internal online portal, ensuring all training program details were online and up-to-date, as well as ensuring all incentives and marketing collateral were readily available- Completed monthly forecast reporting for the Canadian Cisco pipeline Show less

Toronto, Ontario, Canada

- Completed a revenue and expense project that analyzed the deferred and gross profit throughout several fiscal quarters, along with expenditures- Worked directly with the Business Development team and assisted with conference set-up and planning- Planned several corporate functions including a corporate golf event and corporate meetings across Canada and the United States- Designed vendor MS SharePoint sites to increase sales productivity